Who Moved My Cheese

Who Moved My Cheese

A timeless business classic, Who Moved My Cheese? uses a simple parable to reveal profound truths about dealing with change so that you can enjoy less stress and more success in your work and in your life.

Author: Spencer Johnson

Publisher: Penguin

ISBN: 9781101495872

Category: Business & Economics

Page: 96

View: 386

THE #1 INTERNATIONAL BESTSELLER WITH OVER 28 MILLION COPIES IN PRINT! A timeless business classic, Who Moved My Cheese? uses a simple parable to reveal profound truths about dealing with change so that you can enjoy less stress and more success in your work and in your life. It would be all so easy if you had a map to the Maze. If the same old routines worked. If they'd just stop moving "The Cheese." But things keep changing... Most people are fearful of change, both personal and professional, because they don't have any control over how or when it happens to them. Since change happens either to the individual or by the individual, Dr. Spencer Johnson, the coauthor of the multimillion bestseller The One Minute Manager, uses a deceptively simple story to show that when it comes to living in a rapidly changing world, what matters most is your attitude. Exploring a simple way to take the fear and anxiety out of managing the future, Who Moved My Cheese? can help you discover how to anticipate, acknowledge, and accept change in order to have a positive impact on your job, your relationships, and every aspect of your life.
Categories: Business & Economics

B2B Marketing Strategy

B2B Marketing Strategy

Who moved my cheese? One of my favourite business books of all time is Who Moved My Cheese: An amazing way to deal with change in your work and in your life, by Dr Spencer Johnson (1998). It's a charming little story of four mice who ...

Author: Heidi Taylor

Publisher: Kogan Page Publishers

ISBN: 9780749481070

Category: Business & Economics

Page: 216

View: 209

B2B marketing is functioning in an increasingly fast-paced and complex business landscape, with a wealth of new technologies, tools and channels, and where customers are more in control of the buying process than ever before. With the imperative to become 'digital', B2B marketers have become consumed by the marketing activity itself - the tactics - instead of the outcomes marketers want and need to achieve for customers and businesses. B2B Marketing Strategy provides fresh insight into the challenges marketers are facing in such an environment and offers a new framework for developing B2B marketing strategy and plans. Written by an internationally recognised and award winning senior marketing strategist, B2B Marketing Strategy is a thought-provoking and comprehensive exploration of the state of B2B marketing. Expertly examined, this book will challenge the perspective of B2B marketers by confronting and refuting the many fallacies that currently dominate the industry. Filled with real-world case studies and practical, actionable insights, B2B Marketing Strategy takes the reader through three phases of thinking, doing and being different in order to make B2B marketing memorable in the hearts and minds of customers, creating lasting customer engagement.
Categories: Business & Economics

The Soundtrack of My Life

The Soundtrack of My Life

after I learned in 1999 that a plan had been hatched to separate me from Arista Records, a friend recommended the book Who Moved My Cheese?An Amazing Way to Deal with Change in Your Work and in Your Life by Spencer Johnson, M.D. As the ...

Author: Clive Davis

Publisher: Simon and Schuster

ISBN: 9781476714790

Category: Biography & Autobiography

Page: 586

View: 339

The chief creative officer of Sony Music presents a candid assessment of his life and the past half-century of popular music from an insider's perspective, tracing his work with a wide array of stars and personalities.
Categories: Biography & Autobiography

Write Your Best Book Now

Write Your Best Book Now

The infamous Who Move My Cheese: An Amazing Way to Deal with Change in Your Work and in Your Life by Spencer Johnson had a curious title that moved millions to buy. It stayed on the best-seller list for 5+ years selling more than 14 ...

Author: Earma Brown

Publisher: Earma Brown

ISBN: 9780979770166

Category: Art

Page: 105

View: 627

Do you have expert knowledge to share? Have you considered putting it in a non-fiction book? Writing about your passion, your cause or expertise is one of the easiest ways to write a book. In the Write Your Best Book Now! How To Write A Book In 100 Days, author and book writing coach Earma shows you how to develop a saleable book idea including how to clarify your idea, develop a table of contents, chapter outline, create book matter (parts), develop a 1 page book proposal or prepare to self publish. Discover how to: Add selling power to every aspect of your book through passion points before writing chapter one. Mine the gold called your knowledge and make it easy to complete your book in 100 days. Transform, repackage and repeat your book's core information so you can leverage life long profits. Make your dream of writing and publishing a book a reality. The insightful guidance provided in How To Write A Book In 100 Days will lead you step by step to a successful saleable book.
Categories: Art

Coaching Performing and Thinking

Coaching  Performing and Thinking

Our desire to stay no longer on the outside of life may just be the push needed to breakthrough the limits. As Dr Spencer Johnson noted in his book Who moved my cheese? An amazing way to deal with change in your work and in your life, ...

Author: Brian Groves

Publisher: EDUCatt - Ente per il diritto allo studio universitario dell'Università Cattolica

ISBN: 9788867801008

Category: Business & Economics

Page: 147

View: 973

Categories: Business & Economics

Who Moved My Cheese

Who Moved My Cheese

reported during its Ten Year Anniversary Celebration that Who Moved My Cheese? An A-Mazing Way to Deal with Change in Your Work and in Your Life is their All-Time #1 Bestselling Book. People have reported that what they discovered in ...

Author: Spencer Johnson

Publisher: Random House

ISBN: 9781446458525

Category: Business & Economics

Page: 96

View: 195

With over 2.5 million copies sold worldwide, Who Moved My Cheese? is a simple parable that reveals profound truths It is the amusing and enlightening story of four characters who live in a maze and look for cheese to nourish them and make them happy. Cheese is a metaphor for what you want to have in life, for example a good job, a loving relationship, money or possessions, health or spiritual peace of mind. The maze is where you look for what you want, perhaps the organisation you work in, or the family or community you live in. The problem is that the cheese keeps moving. In the story, the characters are faced with unexpected change in their search for the cheese. One of them eventually deals with change successfully and writes what he has learned on the maze walls for you to discover. You'll learn how to anticipate, adapt to and enjoy change and be ready to change quickly whenever you need to. Discover the secret of the writing on the wall for yourself and enjoy less stress and more success in your work and life. Written for all ages, this story takes less than an hour to read, but its unique insights will last a lifetime. Spencer Johnson, MD, is one of the world's leading authors of inspirational writing. He has written many New York Times bestsellers, including the worldwide phenomenon Who Moved My Cheese? and, with Kenneth Blanchard, The One Minute Manager. His works have become cultural touchstones and are available in 40 languages.
Categories: Business & Economics

Summary Of Who Moved My Cheese By Spencer Johnson

Summary Of  Who Moved My Cheese    By Spencer Johnson


Author: Sapiens Editorial

Publisher: Sapiens Editorial

ISBN: 9783963761874

Category: Self-Help

Page: 20

View: 714

DESCRIPTION OF THE ORIGINAL BOOK: Who Moved My Cheese? is a motivational book that was published in 1998. With a style that brings it closer to the parable, its author, Spencer Johnson, clearly explains the typical reactions that people manifest when there is a change in work or life. His teachings are truly useful in all times and areas of human development, whatever the goal you want to achieve. The characters are two mice and two "little people". They live the experience of change in their quest for Cheese, which represents the goal: happiness, work, money, love. The labyrinth in which the action takes place is the real world, with unknown and dangerous areas, with dead ends, dark corners and rooms full of cheese. It is a bestseller in the business field since its launch and its validity lasts through the years.
Categories: Self-Help

Neuropsychologist s Journal

Neuropsychologist s Journal

I recall the book, Who Moved My Cheese? An Amazing Way to Deal with Change in Your Work and in Your Life. It is a motivational book by Spencer Johnson that uses parables to describe change in one's work and life.

Author: Judith Bendheim Guedalia

Publisher: Urim Publications

ISBN: 9789655241334

Category: Psychology

Page: 459

View: 556

Drawing on case studies from the areas of neuropsychology as well as developmental, rehabilitation, and medical psychology, this book distills nearly 40 years of Dr. Judith Guedalia’s interventional styles—christened “Judi-isms” by the author—and highlights the intersection between psychology and Judaism. These interventional styles, as well as the remarkable case studies, are complemented by useful advice that readers at all levels of interest can incorporate into their own lives.
Categories: Psychology

Reaching Your Goals

Reaching Your Goals

Spencer Johnson, MD, first wrote Who Moved My Cheese? An Amazing Way to Deal with Change in Your Work and in Your Life (New York: Penguin Group, 1998). He followed this with three other books on change: a. Spencer Johnson, Who Moved My ...

Author: Anne Courtright

Publisher: Scarecrow Press

ISBN: 9781461664277

Category: Juvenile Nonfiction

Page: 298

View: 547

This book presents teens five simple steps to reach their goals. Through the use of 'no sweat quizzes' and other unique methods, teens learn to become successful and turn failures into positive stepping-stones to help them reach their goals and find their paths in life.
Categories: Juvenile Nonfiction

151 Quick Ideas to Motivate Your Sales Force

151 Quick Ideas to Motivate Your Sales Force

Read the book Who Moved My Cheese? and apply the underlying principles to your sales professionals. change in your work and in your life ... Why would I want to create more change knowing that the sales team deals with change every day?

Author: Frank Horvath

Publisher: Red Wheel/Weiser

ISBN: 9781601639127

Category: Business & Economics

Page: 192

View: 602

Traditional ways of motivating a sales force have included money, incentives, contests and even turnover (regardless of performance). While it's true being a sales professional is not for everyone, there is a way to identify, build and retain a top-notch motivated sales force. The trick is to build and keep a sales team that delivers sustainable results. The insights included in this book are designed to shift your thinking about traditional ways of motivating sales professionals you manage. It categorizes key sales-motivating management skills, tools and techniques while incorporating the art and science of sales management, leadership and the human dynamic. In this book you'll learn: Coaching and Development Sales force Processes and Systems Keys to Sales force Leadership Reward, Recognition and Incentives Sales managers that learn, know and implement a next-in-class approach to motivating their sales professionals will reap high rewards and beat their competition.
Categories: Business & Economics