The Salesforce Career Playbook

The Salesforce Career Playbook

In the next two years, an estimated 3.3 million jobs in the Salesforce ecosystem will open, and one of them could be yours.

Author: Martin Gessner

Publisher:

ISBN: 9798550144473

Category:

Page: 424

View: 457

"This book is the missing link ... and should be required reading for anyone looking to launch or grow a career within the Salesforce ecosystem." -Selina Suarez, Executive director/founder, PepUp Tech In the next two years, an estimated 3.3 million jobs in the Salesforce ecosystem will open, and one of them could be yours. But how can you sort through all these jobs-administrators, architects, analysts, developers, consultants-and find the one that is right for you? And how do you package yourself to win the job position?Martin Gessner, author of The Salesforce Career Playbook, is known in the Salesforce community for his highly regarded Salesforce credentials training. He has helped thousands of Salesforce professionals learn Salesforce, develop their careers, and prepare for certifications.Now, he has written the definitive guide to starting your Salesforce career, and moving up the ladder. From the Back Cover Packed with case studies and advice from people in the trenches of a Salesforce career, The Salesforce Career Playbook will help you: Find job opportunities and showcase your skills so that you land a job...and not just any old job, but the right job that is best suited to your personality, skills, and lifestyle preferences. Sort through the different careers available, and see a day-in-the-life of real Salesforce professionals working in these jobs.Learn insider tips and strategies for developing and growing your career once you have joined the Salesforce ecosystem.Regardless of whether you have a master's degree in information technology or no formal education beyond eighth grade, you can earn a more-than-competitive wage and move up the ladder in a Salesforce-related career, and jobs are available for techies and not-techies alike. Editorial Reviews "I wish I had read The Salesforce Career Playbook six years ago when I did my transition into the Salesforce ecosystem."-Sergey Erlikh, MVP and solution architect "People don't put in enough time thinking about their careers. You can't just work hard and hope everything works out okay. You have to proactively plan your short- and long-term career, which is why I recommend studying Martin's Salesforce Career Playbook!"-David Liu, Salesforce technical architect, Salesforce MVP "I love the advice from all the people already working in Salesforce, from the nuts and bolts of landing the first job to the high-level advice for finding the right trajectory."-Christine Marshall, MVP and Salesforce administrator"Whether you are a newbie, a career-changer, or advancing in your career, this book will help you find and take the next step."-Ben Duncombe, Director and Salesforce recruitment specialist at Talent Hub, a Salesforce recruitment firm "There's much more to being a successful Salesforce professional than simply accumulating Trailhead badges and Salesforce certifications. This book sheds light on some of the other critical elements (and skills) needed for career success."-David Giller, Salesforce Consultant & Trainer, CEO at Brainiate" This book is about finding your home in Salesforce-and not just any home, but the right home. It's about figuring out who you are as a person and making sure you align your career with what you want out of life." -Anna Loughnan, CRM product lead, community group leader, Salesforce MVP "An excellent read for those navigating their Salesforce careers! Packed with tips for positioning yourself and getting hired." -Stuart Smith, Co-founder and director of SaaSpeople, a Salesforce recruitment firm "This book should be required reading for anyone interested in starting or advancing their career in Salesforce." -Vickie Jeffery, Salesforce MVP, technology manager, Ausure, one of Australia's largest insurance broking companies
Categories:

The Organic Growth Playbook

The Organic Growth Playbook

In effect, they began boosting the career visibility and prospects of the facilities managers that engaged EnServ. Finally, the EnServ team made a number of changes to their salesforce development and execution model.

Author: Bernard Jaworski

Publisher: Emerald Group Publishing

ISBN: 9781839826849

Category: Business & Economics

Page: 304

View: 261

Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. In this re-published book, Jaworski and Lurie offer a novel approach to this problem of growth.
Categories: Business & Economics

The Customer Education Playbook

The Customer Education Playbook

clients, and they build trust with our global audiences by helping them grow in their careers. In many cases, the best “customer support” ... From Adobe and Salesforce to Microsoft or SAP, technical skills are career- building skills.

Author: Daniel Quick

Publisher: John Wiley & Sons

ISBN: 9781119822509

Category: Business & Economics

Page: 240

View: 553

Deliver maximum value to customers and clients with this blueprint to customer success In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand. In this book, you’ll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You’ll also: Learn why you should prioritize customer learning and invest in customer training and education Discover how to create a detailed customer success and retention plan that emphasizes delivered value Determine how to implement a learning strategy that maximizes and scales lifetime customer value Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul.
Categories: Business & Economics

The IPO Playbook

The IPO Playbook

I spent nine years at Salesforce, and it was perhaps the greatest experience of my working life. To start with a $20 million ... Because, having lived and worked in San Francisco most of my career, I thought a change would be good.

Author: Steve Cakebread

Publisher: Silicon Valley Press

ISBN: 9781733959131

Category: Business & Economics

Page: 211

View: 253

From the CFO who brought Salesforce, Pandora, and Yext public, “The IPO Playbook” delivers an insider’s perspective of what it takes to prepare for a successful initial public offering. Author Steve Cakebread walks readers through the ins and outs of taking your company public, from how to make the decision to do an IPO, to timing, preparation and execution, including building the right internal team and selecting external partners. The book is both an invaluable reference guide and an enjoyable read that incorporates stories from Steve’s time creating three successful IPOs, and his earlier career at Autodesk, Silicon Graphics and Hewlett Packard. “The IPO Playbook” has received endorsements from the President of the New York Stock Exchange, Stacey Cunningham, Salesforce Chairman and co-CEO Marc Benioff, Yext CEO Howard Lerman, Bill.com CEO René Lacerte, CEO, Bill.com, SolarWinds President and CEO Kevin Thompson, Stanford University Disruptive Technology and Digital Cities Executive Director Michael Steep, and Salesforce President and CFO Mark Hawkins, and Yext Senior Vice President Dominic Paschel. Entrepreneurs who envision going public will find value on every page. --Kirkus Reviews on The IPO Playbook by Steve Cakebread
Categories: Business & Economics

The Startup Playbook

The Startup Playbook

... 260–61 THE MOTLEY FOOL 136-41 MUSK, ELON 214–19, 276, 278 MYSPACE 104, 189 SAHLMAN, BILL 242 SALESFORCE. ... KIP 139 TWITTER 119, 121 UPROMISE 56, 57–58, 61 URGENT CAREER 258 WENTURE FROGS 191 WALKER, JAY 264–69, 274, 282, ...

Author: David S. Kidder

Publisher: Chronicle Books

ISBN: 9781452124049

Category: Business & Economics

Page: 256

View: 302

According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone—each one of them hoping to strike gold. The Startup Playbook will help them succeed. Going insider to insider with unprecedented access, New York Times bestselling author and Clickable CEO, David Kidder, shares the hard-hitting experiences of some of the world’s most influential entrepreneurs and CEOs, revealing their most closely held advice. Face-to-face interviews with 40 founders give readers key insights into what it took to build PayPal, LinkedIn, AOL, TED, Flickr, and many others into household names. Special sections include topics ranging from how to select the right idea to pursue to finding funding and overcoming inevitable obstacles. In an economy demanding change, The Startup Playbook is the go-to for entrepreneurs big and small.
Categories: Business & Economics

Complex Sales Playbook

Complex Sales Playbook

Keeping Score Prospecting is a key activity in any successful sales career. ... Combining Salesforce.com with sales pipeline and analytic tools, such as www.insightsquared.com or www.birst. com, can increase your knowledge of how you ...

Author: Stephen Foley

Publisher: LULU

ISBN: 9781483407784

Category:

Page: 130

View: 445

Stephen Foley spent twenty-five years as a vice president of sales for technology enterprises ranging from startups to companies divisions earning more than $150 million. Through experiences during which his teams sold a billion dollars in technology, Foley became a complex sales coach-building, executing, and running plays to drive revenue growth for the companies for which he worked. Now Foley shares his selling methodology-the Psycho-Scientific Sales Process, a simple but powerful process for anyone in the business of selling complex products or expensive solutions to corporations and government entities. Incorporating real-life examples, he discusses nine topics that teach salespeople to become A-players and help them close multi-million dollar, enterprise-wide deals. From setting goals to understanding prospecting to negotiating the sale, Complex Sales Playbook presents a host of lessons and techniques to help sales executives reach their full financial potential.
Categories:

Principles of Marketing

Principles of Marketing

Salesforce management The analysis, planning, implementation and control of salesforce activities. ... Says Anne Mulcahy, successful former CEO of Xerox, who started her career in sales, a strong customer-service focus 'has to be ...

Author: Gary Armstrong

Publisher: Pearson Australia

ISBN: 9781486002535

Category: Business & Economics

Page: 601

View: 533

The 6th edition of Principles of Marketing makes the road to learning and teaching marketing more effective, easier and more enjoyable than ever. Today’s marketing is about creating customer value and building profitable customer relationships. With even more new Australian and international case studies, engaging real-world examples and up-to-date information, Principles of Marketing shows students how customer value–creating and capturing it–drives every effective marketing strategy. The 6th edition is a thorough revision, reflecting the latest trends in marketing, including new coverage of social media, mobile and other digital technologies. In addition, it covers the rapidly changing nature of customer relationships with both companies and brands, and the tools marketers use to create deeper consumer involvement.
Categories: Business & Economics

Looking Beyond the Car in Front

Looking Beyond the Car in Front

“A well-wri en and highly useable take on how to take control of a career and maximise potential, illustrated by ... to help people approa their career oices in a more proactive way, combining a playbook of te niques with the ...

Author: Grant Duncan

Publisher: Routledge

ISBN: 9781000544329

Category: Business & Economics

Page: 130

View: 822

How do you plot the best career path? How do you know you’re heading in the right direction professionally? How do you effectively make a shift into a new industry about which you have little knowledge or experience? Looking Beyond the Car in Front, written by leading recruitment expert Grant Duncan, guides both senior and mid-career business executives in taking a more assertive and strategic longer-term approach to career choices. No other careers book includes insights from so many people who have steered their careers to the top of their professions. The professional journey we’re on is typically the result of a mixture of hard work, good luck, and brainpower, but not always proactive choices and decisions. Drawing on 40 years’ experience of working with, talking to, and assessing executives with many different career journeys, the book offers an approach to set a longer-term mindset and a toolkit to help those who are thinking about their future career plans and, particularly, a career change. Grant has worked alongside some of the most successful business leaders, and the book offers unique insights from interviews with CEOs, successful entrepreneurs, and public and not-for-profit leaders from multiple sectors, including Roger Davis, Chairman of BUPA, Stevie Spring, Chairman of the British Council, Mind and Co-op NED, Stephen Carter, Informa plc Chair, Tim Davie, BBC Director General, and Alan Jope, Unilever plc CEO. When following the car in front may seem the easiest, safest and most rational course of action, it will not necessarily take you in the right direction. This book provides the perfect "front-seat navigator" in steering your next career move, and for those supporting career development, including HR Directors, coaches, and career management consultants.
Categories: Business & Economics

Managing Startups Best Blog Posts

Managing Startups  Best Blog Posts

For example, in the NextView Ventures portfolio, Ered Shilmover worked at Salesforce.com before starting ... Manage Your Tech Career Andy Rachleff It may sound strange PLAYBOOK FOR INCOMING MBAS TO START A COMPANY OUT OF SCHOOL | 417.

Author: Thomas Eisenmann

Publisher: "O'Reilly Media, Inc."

ISBN: 9781449370503

Category: Business & Economics

Page: 452

View: 634

If you want salient advice about your startup, you’ve hit the jackpot with this book. Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup management, primarily for the benefit of his students. This book makes his latest collection available to the broader entrepreneur community. You’ll find 72 posts from successful entrepreneurs and venture capitalists, such as Fred Wilson, Steve Blank, Ash Maurya, Joel Spolsky, and Ben Yoskovitz. They cover a wide range of topics essential to your startup’s success, including: Management tasks: Engineering, product management, marketing, sales, and business development Organizational issues: Cofounder tensions, recruiting, and career planning Funding: The latest developments in capital markets that affect startups Divided into 13 areas of focus, the book’s contributors explore the metrics you need to run your startup, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing different parts. And that’s just for starters.
Categories: Business & Economics

Tech Powered Sales

Tech Powered Sales

Then once they populated into the spreadsheet they went into the Salesforce instance I was using, and then from there ... refrain of “respect the SDR, take them seriously, elevate them, pay them more, and place them on a career path.

Author: Justin Michael

Publisher: HarperCollins Leadership

ISBN: 9781400226535

Category: Business & Economics

Page: 272

View: 492

Conventional ways of selling are becoming outdated. Learn what it takes to go from the traditional sales mindset to a tech-enabled sales superhero. In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever. As sales technologies continue to evolve and advance, developing technical quotient (TQ) is an essential element of sales success. Record-setting sales expert Justin Michael and bestselling sales leadership author Tony Hughes combine to provide practical guidance on how professional sellers can maximize results with an effective sales tech-stack to increase sales effectiveness for outstanding results. In Tech-Powered Sales, Michael and Hughes share helpful advice that:? Reveal the techniques that enable you to break through with difficult to reach buyers Teach you how sales technologies can be employed for maximum benefit by raising your TQ Enable you to make the jump from being a beginner to a superuser within your sales team Show you how to thrive in the fourth industrial revolution to leverage technology rather than be at risk of being replaced by it Tech-Powered Sales delivers evidence-based strategies salespeople can use to create more opportunities than ever before. If you want to learn how to maximize your abilities to develop new business, this is the book for you!
Categories: Business & Economics