The Museum Blog Book

Author: N.A

Publisher: N.A

ISBN: 9781910144848

Category: Business & Economics

Page: 673

View: 5519

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Much of today's most interesting, innovative and passionate writing about museums and galleries is hidden away in hundreds of carefully-crafted museum blogs. And all too little of this content enters into mainstream museum discourse. The Museum Blog Book shares practical experience from over 70 blogs aimed at transforming the museum experience.
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Reimagining Historic House Museums

New Approaches and Proven Solutions

Author: Kenneth C. Turino,Max van Balgooy

Publisher: Rowman & Littlefield

ISBN: 1442272996

Category: Business & Economics

Page: 320

View: 2072

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Creating tours, school programs, and other interpretive activities at historic house museums are among the most effective ways to engage the public in the history of their community and yet many organizations fail to achieve their potential. This guide describes the essential elements of successful interpretation: content, audience, and methods.
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Leadership Matters

Leading Museums in an Age of Discord

Author: Anne W. Ackerson,Joan H. Baldwin

Publisher: Rowman & Littlefield

ISBN: 1538118335

Category: Business & Economics

Page: 282

View: 1376

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Today’s successful museum leaders bring myriad skills to the table, creating a style that works both personally and professionally. This snapshot of museum leadership focuses on history and cultural heritage organizations to help readers understand the power of individual leadership and its relationship to organizational strength.
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The Psychology and Politics of the Collective

Groups, Crowds and Mass Identifications

Author: Ruth Parkin-Gounelas

Publisher: Routledge

ISBN: 1136337814

Category: Social Science

Page: 8

View: 7814

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What are the psychological factors in operation when we form groups or crowds, and how are these affected by socio-historical circumstances? History offers endless examples of different forms of human collectivity, both private and public, small-scale and large: from the primal horde to the modern nuclear family, from the Athenian polis to virtual internet communities. Within the context of shifting social bonds in global culture, this book brings together debates on the left from political philosophy, psychoanalysis, social psychology and media and cultural studies to explore the logic of the formation of collective identities from a new theoretical perspective. Challenging liberal-capitalist models of individualism, as well as postmodern identity politics, analysts here turn to Continental philosophy (Lacan, Derrida, Agamben, Laclau, Badiou, among others) in order to re-think collectivity in relation to questions of agency, alterity, affect, sovereignty, the national imaginary and the biopolitical. In the aftermath of the great mass movements of the twentieth century (Marxist-Leninism, Mao), which resulted in bureaucratic submission and the cult of the State, the fate of our collective identity today raises urgent questions about the future of collaborative activity, the role of mediating institutions in shaping mass psychology, what is at stake in a radical democracy, and what happens in a crowd.
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The Language of Museum Communication

A Diachronic Perspective

Author: Cecilia Lazzeretti

Publisher: Springer

ISBN: 1137571497

Category: Language Arts & Disciplines

Page: 270

View: 6758

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This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopting corpus linguistics and genre analysis methodologies. After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies? Are museum press releases threatened by new approaches used in contemporary public relations? Are the typical press release features still detectable in new genres? Drawing on insights from linguistics, discourse analysis, and museum communication this book will be of great value to researchers and practitioners of applied linguistics, sociolinguistics, and museum communication scholars.
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The Participatory Museum

Author: Nina Simon

Publisher: Museum 2.0

ISBN: 0615346502

Category: Business & Economics

Page: 352

View: 4897

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Visitor participation is a hot topic in the contemporary world of museums, art galleries, science centers, libraries and cultural organizations. How can your institution do it and do it well? The Participatory Museum is a practical guide to working with community members and visitors to make cultural institutions more dynamic, relevant, essential places. Museum consultant and exhibit designer Nina Simon weaves together innovative design techniques and case studies to make a powerful case for participatory practice. "Nina Simon's new book is essential for museum directors interested in experimenting with audience participation on the one hand and cautious about upending the tradition museum model on the other. In concentrating on the practical, this book makes implementation possible in most museums. More importantly, in describing the philosophy and rationale behind participatory activity, it makes clear that action does not always require new technology or machinery. Museums need to change, are changing, and will change further in the future. This book is a helpful and thoughtful road map for speeding such transformation." -Elaine Heumann Gurian, international museum consultant and author of Civilizing the Museum "This book is an extraordinary resource. Nina has assembled the collective wisdom of the field, and has given it her own brilliant spin. She shows us all how to walk the talk. Her book will make you want to go right out and start experimenting with participatory projects." -Kathleen McLean, participatory museum designer and author of Planning for People in Museum Exhibitions "I predict that in the future this book will be a classic work of museology." --Elizabeth Merritt, founding director of the Center for the Future of Museums
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Museums in the Digital Age

Changing Meanings of Place, Community, and Culture

Author: Susana Smith Bautista

Publisher: Rowman & Littlefield

ISBN: 0759124140

Category: Business & Economics

Page: 306

View: 6111

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Museums in the Digital Age: Changing Meanings of Place, Community, and Culture showcases how the use of technology in museums should be understood as factors directly related to the museums’ notion of community, local culture, and place, whether these places are in mid-America, urban metropolises, or ethnically diverse and underserved communities. Here, museum expert Susana Smith Bautista brings more than twenty years of experience in cultural institutes in Los Angeles, New York, and Greece to propose a social understanding of why museums should be adopting technology, and how it should be adapted based on their particular missions, communities, and places. This book is timely because we are in the midst of the digital age, which is rapidly changing due to rapidly changing developments in technology and society as well, with social adaptations of technology. Theory is always racing to catch up with practice in the digital age, but theory remains a critical - and often neglected - component to accompany the practical application of technology in museums. In order to illustrate these points, the book presents five case studies of the most technologically advanced art museums in the United States today: The Indianapolis Museum of Art The Walker Art Center The San Francisco Museum of Modern Art The Museum of Modern Art The Brooklyn Museum Each case study ends with a Lessons Learned section to bring these points home. While the case studies focus on museums in the United States, and also on art museums, this book is relevant to all types of museums and to museums all over the world, as they equally face the challenge of incorporating technology into their institutions. Although these case studies are all well-established and well-endowed museums, Bautista reveals valuable insight into the difficulties they face and the questions they are asking which are relevant to even the smallest museum or community cultural center.
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Writing for Museums

Author: Margot Wallace

Publisher: Rowman & Littlefield

ISBN: 1442227621

Category: Business & Economics

Page: 258

View: 6074

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Words are everywhere in the museum. Amidst all the visual exhibits, and in many non-exhibition areas, swarm a host of words, talking to a vast swath of people in ways that visuals cannot. Signage at the information desk, brochures, exhibition videos, guided tours, membership materials, apps, and store labels: in a multi-screen world, where information explodes in every corner of the field of vision, clarity comes from the presence of words among the feast of visuals, helping contemporary audiences feel at home. Research bears out the need for a range of learning tools and it’s not just visitors who benefit from verbal cues; donors, educators, community partners, and volunteers will all engage more effectively with the museum that explains its brand mission with good writing. Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge that they will be interpreted by strangers. Your story is told everywhere, and with each narration it reinforces your brand; hopefully every single word reflects your brand. Each chapter tells how to put into words the stories you need to tell including: Blogs Brochures Exhibition videos Guided tour scripts Collateral programming talks Marketing plans Proposals to community partners Public Relations releases Social Media Solicitation letters Surveys Volunteer communications Website If you ever wished for a good writer, right on staff, ready to take on project, major or routine, here’s the help you’re looking for.
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Technology and Digital Initiatives

Innovative Approaches for Museums

Author: Juilee Decker

Publisher: Rowman & Littlefield

ISBN: 1442238747

Category: Business & Economics

Page: 110

View: 7628

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Technology and Digital Initiatives: Innovative Approaches for Museums discloses the ways in which technology is used as a means of communicating with visitors through podcasts, apps, websites, and blogs; as an educational enhancement through off-site e-learning and onsite participation at interactive kiosks; and as non-site-based experiences through collaborative initiatives providing open access to collections worldwide. This book offers ten case studies that address technology and digital initiatives from the perspective of initiators and consumers. Each of the chapters consider the use of technology in as a means of communicating with visitors through apps, websites, and other online resources used onsite and off-site. For example, strategies of museums detailed on a global level by Jane Alexander and Elizabeth Bolander of The Cleveland Museum of Art and Sree Sreenivasan of The Metropolitan Museum of Art. Alexander and Bolander walk us through the creation of a digital roadmap, a digital vision that links the museum’s mission and strategic plans to the needs of its constituencies. Sree contends that museums can lead the way with innovation in the digital sector. And he offers lessons from his experience at the Met that might provide guidelines for your work and your museum. The Innovative Approaches for Museums series offers case studies, written by scholars and practitioners from museums, galleries, and other institutions, that showcase the original, transformative, and sometimes wholly re-invented methods, techniques, systems, theories, and actions that demonstrate innovative work being done in the museum and cultural sector throughout the world. The authors come from a variety of institutions—in size, type, budget, audience, mission, and collection scope. Each volume offers ideas and support to those working in museums while serving as a resource and primer, as much as inspiration, for students and the museum staff and faculty training future professionals who will further develop future innovative approaches. Contributions by: Jane Alexander, Elizabeth Bolander, Elizabeth Botten, Gareth Brereton, Nancy E. V. Bryk, Stephen J. Bury, Duygu Camurcuoglu, Kimberly Christen, John Dallwitz, Birger Ekornåsvåg Helgestad, Jennifer E. Henel, Kelly Quinn, Sree Sreenivasan, Jonathan Taylor, Sabra Thorner, Rihoko Ueno, and Heather Marie Wells
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