The Elements of Eloquence

Secrets of the Perfect Turn of Phrase

Author: Mark Forsyth

Publisher: Penguin

ISBN: 0698168097

Category: Language Arts & Disciplines

Page: 256

View: 5224

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From classic poetry to pop lyrics, from Charles Dickens to Dolly Parton, even from Jesus to James Bond, Mark Forsyth explains the secrets that make a phrase—such as “O Captain! My Captain!” or “To be or not to be”—memorable. In his inimitably entertaining and wonderfully witty style, he takes apart famous phrases and shows how you too can write like Shakespeare or quip like Oscar Wilde. Whether you’re aiming to achieve literary immortality or just hoping to deliver the perfect one-liner, The Elements of Eloquence proves that you don’t need to have anything important to say—you simply need to say it well. In an age unhealthily obsessed with the power of substance, this is a book that highlights the importance of style.
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Why Reading Books Still Matters

The Power of Literature in Digital Times

Author: Martha C. Pennington,Robert P. Waxler

Publisher: Routledge

ISBN: 1351809067

Category: Education

Page: 246

View: 5665

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Bringing together strands of public discourse about valuing personal achievement at the expense of social values and the impacts of global capitalism, mass media, and digital culture on the lives of children, this book challenges the potential of science and business to solve the world’s problems without a complementary emphasis on social values. The selection of literary works discussed illustrates the power of literature and human arts to instill such values and foster change. The book offers a valuable foundation for the field of literacy education by providing knowledge about the importance of language and literature that educators can use in their own teaching and advocacy work.
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Steps to Writing Well with Additional Readings

Author: Jean Wyrick

Publisher: Cengage Learning

ISBN: 1305854802

Category: Education

Page: 768

View: 4688

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With the most coverage of the writing process and the most professional readings, STEPS TO WRITING WELL WITH ADDITIONAL READINGS has helped thousands of students learn to write effective academic essays. Jean Wyrick’s text is known for its student-friendly, approachable tone and the way it presents rhetorical strategies for composing essays in an easy-to-follow progression of useful lessons and activities. With thoughtful instruction, almost 70 student and professional readings, and a wealth of short and long assignments, the text gives students the models and practice they need to write well-constructed essays with confidence. This 10th edition features useful new visual learning aids; many new student samples, professional readings, and advertisements; new essay assignments that promote using sources and multiple rhetorical strategies; a new organization for expository writing assignments and research; and updated discussions of drafting and reading multimodal texts. Each student text is packaged with a free Cengage Essential Reference Card to the MLA HANDBOOK, Eighth Edition. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
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Branding with Powerful Stories: The Villains, Victims, and Heroes Model

Author: Greg Stone

Publisher: ABC-CLIO

ISBN: 1440864780

Category: Business & Economics

Page: 204

View: 846

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Whether you are branding your company, your product, your service, or yourself, learn to boost the power of your story and convey a compelling message in any setting by incorporating villains, victims, and heroes. • Provides a blueprint for constructing a story that will connect narrator and listener through the scientifically proven effect of neural coupling • Emphasizes the importance of personal authenticity in effective storytelling • Provides abundant tips on emotional branding, writing, rhetoric, vocalization, pacing, graphics, body language, breathing, and above all, creating drama • Applies to a broad array of applications and settings, such as job interviews, ad campaigns, and professional presentations
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The Primacy of Drawing

Histories and Theories of Practice

Author: Deanna Petherbridge

Publisher: N.A

ISBN: 9780300126464

Category: Art

Page: 521

View: 2116

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In this important and original book, Deanna Petherbridge—herself a practicing artist—affirms the significance of drawing as visual thinking in western art from the 15th century to the present. Scrutinizing a wide range of drawings, Petherbridge confirms a long historical commitment to the primal importance of sketching in generating ideas and problem solving, examines the production of autonomous drawings as gifts or for pleasure, and traces the importance of the life-class and theories of drawing in the training of artists until well into the 20th century. She also addresses the changing role of drawing in relation to contemporary practice and its importance for conceptual artists working in a nonhierarchical manner with a multiplicity of practices, techniques and technologies. In addition to analyzing specific works by Leonardo, Michelangelo, Rembrandt, Goya, Picasso, and other great draftsmen, Petherbridge pays close attention to those artists traditionally regarded as “minor” because of their graphic elaboration or involvement with caricature and play, as well as to the important contribution of women artists in the 20th and 21st centuries. Responding to the vibrant rediscovery of drawing as significant practice in studios, exhibitions, and art schools, Petherbridge proposes an ambitious and novel agenda for the study and enjoyment of drawing.
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School Work

Author: Leon W. Goldrich,Olivia Mary Jones

Publisher: N.A

ISBN: N.A

Category: Education

Page: N.A

View: 7651

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