The 21st Century Media (r)evolution

Emergent Communication Practices

Author: Jim Macnamara

Publisher: Peter Lang

ISBN: 9781433109362

Category: Language Arts & Disciplines

Page: 408

View: 8078

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The emergence of 'new media' and social media is frequently discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.
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Electronic Business Revolution

Opportunities and Challenges in the 21st Century

Author: Peter Cunningham,Friedrich Fröschl

Publisher: Springer Science & Business Media

ISBN: 3662037564

Category: Business & Economics

Page: 238

View: 2402

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Electronic business, the integration of IT and the Internet into business processes, has begun to completely revolutionize business and the economy. The aim of this book is to point out the challenges and opportunities Europe and its companies are faced with in electronic business. The material is based upon the authors joint experience of years of research into the use of IT in business, industry, and government, as well as their management experience as President and CEO of leading technology organizations.
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Wired for War

The Robotics Revolution and Conflict in the 21st Century

Author: P. W. Singer

Publisher: Penguin

ISBN: 9781440685972

Category: Technology & Engineering

Page: 512

View: 5097

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P. W. Singer explores the great­est revolution in military affairs since the atom bomb: the dawn of robotic warfare We are on the cusp of a massive shift in military technology that threatens to make real the stuff of I, Robot and The Terminator. Blending historical evidence with interviews of an amaz­ing cast of characters, Singer shows how technology is changing not just how wars are fought, but also the politics, economics, laws, and the ethics that surround war itself. Travelling from the battlefields of Iraq and Afghanistan to modern-day "skunk works" in the midst of suburbia, Wired for War will tantalise a wide readership, from military buffs to policy wonks to gearheads.
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Media Planning & Buying in the 21st Century

Author: Ronald D. Geskey

Publisher: CreateSpace

ISBN: 9781502358714

Category: Business & Economics

Page: 686

View: 485

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Media Planning & Buying in the 21st Century, Third Edition is a significantly updated textbook and media source book for early career professionals. Included is a new chapter, The Wild Wild West which emphasizes the growing importance of caveat-emptor makes readers aware of the risks of using many new media in evaluating and investing in some digital media as many researchers have found a high incidence of fraud.The book also provides updated content on the media revolution, the media tools of integrated marketing communications, media audiences and costs, internet marketing, social media, strategic media planning, the growing importance of geography in media planning, media negotiations and buying broadcast, print, and internet advertising, guerrilla marketing, media sales, the future, and much more,
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The Social Media Revolution: An Economic Encyclopedia of Friending, Following, Texting, and Connecting

An Economic Encyclopedia of Friending, Following, Texting, and Connecting

Author: Jarice Hanson

Publisher: ABC-CLIO

ISBN: 1610697685

Category: Social Science

Page: 441

View: 5696

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Social media shapes the ways in which we communicate, think about friends, and hear about news and current events. It also affects how users think of themselves, their communities, and their place in the world. This book examines the tremendous impact of social media on daily life. • Provides an insightful perspective on the past and future that demonstrates how the technologies of communication serve to create the nexus of social interaction • Examines the fundamental need and desire of humanity to communicate, which in turn determines what we think of ourselves, how we see the world, and how we make meaning • Focuses on social media as a powerful tool, not only for communication and entertainment but also for potentially equalizing power and social mobility locally, nationally, and globally • Considers the financial impact of social media as it challenges legacy media for consumers, users, and audiences
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Arab Revolution in the 21st Century?

Lessons from Egypt and Tunisia

Author: Nader Fergany

Publisher: Springer

ISBN: 1137590947

Category: Political Science

Page: 215

View: 8225

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In Arab Revolution in the 21st Century?, Nader Fergany presents a compassionate analysis of the Arab popular uprisings in the 21st century, with particular reference to the cases of Egypt and Tunisia. Under authoritarian rule, relentless injustice creates the objective conditions for expressions of popular protest which may culminate in popular uprisings, as witnessed in many Arab countries at the end of the first decade of the 21st century. Unsurprisingly, the slogans of the Arab Liberation Tide (ALT) popular revolts centered around freedom, implying sound democratic governance, social justice, and human dignity for all. In reality, the short-lived governance arrangements which followed the January 2011 popular revolt in Egypt, for example, were little more than extensions of the authoritarian governance system the revolt set out to overthrow. There were differences, of course, between the three short-lived regimes that took power since then, but in form, rather than substance. This book uses a structuralist political economy framework rather than a detailed historical account as it considers how the ALT may prove to be an historic opportunity for human renaissance in the Arab World – or alternatively a disaster of epic proportions.
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Industry 4.0: Industrial Revolution of the 21st Century

Author: Elena G. Popkova,Yulia V. Ragulina,Aleksei V. Bogoviz

Publisher: Springer

ISBN: 3319943103

Category: Computers

Page: 253

View: 7826

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This book addresses a wide range of issues relating to the theoretical substantiation of the necessity of Industry 4.0, the development of the methodological tools for its analysis and evaluation, and practical solutions for effectively managing this process. It particularly focuses on solving the problem of optimizing the development of Industry 4.0 in the context of knowledge economy formation. The book presents the authors’ approach to studying the process of Industry 4.0 formation in connection with knowledge economy, and approach that allows the process to be studied in connection with the existing socio-economic and technological conditions. As a result, the conclusions and recommendations could be applied to modern economic systems and do not require any further elaboration. The presented research is based on modern economic theory scientific and methodological tools, including the tools of the theory of economic cycles, the theory of games, and the institutional economic theory. Raising awareness of the problem of Industry 4.0 formation, the book is of interest to a wide audience, including not only specialists and experts with a detailed knowledge of the topic, but also scholars, lecturers, and undergraduates of various fields of economics.
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No Less Than Mystic

A History of Lenin and the Russian Revolution for a 21st-Century Left

Author: John Medhurst

Publisher: Watkins Media Limited

ISBN: 1910924482

Category: History

Page: 300

View: 2007

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Published in the centenary year of the 1917 Russian Revolution, No Less Than Mystic is a fresh and iconoclastic history of Lenin and the Bolsheviks for a generation uninterested in Cold War ideologies and stereotypes. Although it offers a full and complete history of Leninism, 1917, the Russian Civil War and its aftermath, the book devotes more time than usual to the policies and actions of the socialist alternatives to Bolshevism – to the Menshevik Internationalists, the Socialist Revolutionaries (SRs), the Jewish Bundists and the anarchists. It prioritises Factory Committees, local Soviets, the Womens’ Zhenotdel movement, Proletkult and the Kronstadt sailors as much as the statements and actions of Lenin and Trotsky. Using the neglected writings and memoirs of Mensheviks like Julius Martov, SRs like Victor Chernov, Bolshevik oppositionists like Alexandra Kollontai and anarchists like Nestor Makhno, it traces a revolution gone wrong and suggests how it might have produced a more libertarian, emancipatory socialism than that created by Lenin and the Bolsheviks. Although the book broadly covers the period from 1903 (the formation of the Bolsheviks and Mensheviks) to 1921 (the suppression of the Kronstadt rebellion) and explains why the Bolshevik Revolution degenerated so quickly into its apparent opposite, it continually examines the Leninist experiment through the lens of a 21st century, de-centralised, ecological, anti-productivist and feminist socialism. Throughout its narrative it interweaves and draws parallels with contemporary anti-capitalist struggles such as those of the Zapatistas, the Kurds, the Argentinean “Recovered Factories”, Occupy, the Arab Spring, the Indignados and Intersectional feminists, attempting to open up the past to the present and points in between. We do not need another standard history of the Russian Revolution. This is not one.
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The Teaching Revolution

RTI, Technology, and Differentiation Transform Teaching for the 21st Century

Author: William N. Bender,Laura Waller

Publisher: Corwin Press

ISBN: 1412991994

Category: Education

Page: 176

View: 3143

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Drawing on the growing 21st-century skills movement, the text engagingly weaves RTI, technology, and differentiation with ways to transform schools for the future.
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