Spss Survival Manual

Author: Pallant, Julie

Publisher: McGraw-Hill Education (UK)

ISBN: 0335262589

Category: Psychology

Page: 354

View: 8462

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This bestselling guide, covering up to version 21 of the SPSS software, guides you through the entire research process.
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SPSS Survival Manual

A Step by Step Guide to Data Analysis Using IBM SPSS

Author: Julie Pallant

Publisher: Allen & Unwin

ISBN: 1760291951

Category: PASW (Computer file)

Page: 368

View: 1202

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The internationally successful, user-friendly guide that takes students and researchers through the often daunting process of analysing research data with the widely used SPSS software package. Fully revised and updated for IBM SPSS Statistics version 23.
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SPSS Survival Manual

A Step-by-step Guide to Data Analysis Using SPSS for Windows (Version 10)

Author: Julie Pallant

Publisher: N.A

ISBN: N.A

Category: Computers

Page: 286

View: 7987

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"An excellent introduction to using SPSS for data analysis...extremely useful for undergraduate students, and covers a good range of material often not found in competing texts. It provides a self-contained resource itself, with more than simply (detailed and clear) step-by-step descriptions of statistical procedures in SPSS. There is also a wealth of tips and advice, and for each statistical technique a brief, but consistently reliable, explanation is provided." - George Dunbar, University of Warwick
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Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement

Author: Suki, Norazah Mohd

Publisher: IGI Global

ISBN: 1522507477

Category: Business & Economics

Page: 374

View: 1167

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Consumer behavior is becoming increasingly complex in the current global market. A broader understanding of the psychologically-driven motivation of consumers and characteristics of the consumer decision-making process is vital for effective customer engagement in the global economy. The Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement provides current research on topics relevant to consumer beliefs, feelings, attitudes, and intentions and how best to utilize this research improving consumer appeal and relationships. Emphasizing critical topics in the field of consumer behavior research, this publication is a comprehensive resource for marketing professionals, managers, retailers, advertising executives, scholars, and graduate-level students in marketing, psychology, and MBA programs.
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Emerging Trends in the Development and Application of Composite Indicators

Author: Jeremic, Veljko,Radojicic, Zoran,Dobrota, Marina

Publisher: IGI Global

ISBN: 1522507159

Category: Computers

Page: 402

View: 806

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Perceiving complex multidimensional problems has proven to be a difficult task for people to overcome. However, introducing composite indicators into such problems allows the opportunity to reduce the problem's complexity. Emerging Trends in the Development and Application of Composite Indicators is an authoritative reference source for the latest scholarly research on the benefits and challenges presented by building composite indicators, and how these techniques promote optimized critical thinking. Highlighting various indicator types and quantitative methods, this book is ideally designed for developers, researchers, public officials, and upper-level students.
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Vital statistics - E-Book

An introduction to health science statistics

Author: Stephen McKenzie

Publisher: Elsevier Health Sciences

ISBN: 0729581497

Category: Medical

Page: 244

View: 4681

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Vital Statistics: an introduction to health science statistics e-book is a new Australian publication. This textbook draws on real world, health-related and local examples, with a broad appeal to the Health Sciences student. It demonstrates how an understanding of statistics is useful in the real world, as well as in statistics exams. Vital Statistics: an introduction to health science statistics e-book is a relatively easy-to-read book that will painlessly introduce or re-introduce you to the statistical basics before guiding you through more demanding statistical challenges. Written in recognition of Health Sciences courses which require knowledge of statistical literacy, this book guides the reader to an understanding of why, as well as how and when to use statistics. It explores: How data relates to information, and how information relates to knowledge How to use statistics to distinguish information from disinformation The importance of probability, in statistics and in life That inferential statistics allow us to infer from samples to populations, and how useful such inferences can be How to appropriately apply and interpret statistical measures of difference and association How qualitative and quantitative methods differ, and when it’s appropriate to use each The special statistical needs of the health sciences, and some especially health science relevant statistics The vital importance of computers in the statistical analysis of data, and gives an overview of the most commonly used analyses Real-life local examples of health statistics are presented, e.g. A study conducted at the Department of Obstetrics and Gynecology, University of Utah School of Medicine, explored whether there might be a systematic bias affecting the results of genetic specimen tests, which could affect their generalizability. Reader-friendly writing style t-tests/ ANOVA family of inferential statistics all use variants of the same basic formula Learning Objectives at the start of each chapter and Quick Reference Summaries at the end of each chapter provide the reader with a scope of the content within each chapter.
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The Psychology Research Handbook

A Guide for Graduate Students and Research Assistants

Author: Frederick T. L. Leong,James T. Austin

Publisher: SAGE

ISBN: 0761930221

Category: Psychology

Page: 516

View: 5129

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A comprehensive, easy-to-understand guide to the entire research process, this book quickly and efficiently equips advanced students and research assistants to conduct a full-scale investigation. The book is organized around the idea of a 'research script' that is, it follows the standard mode of research planning and design, data collection and analysis, and results writing. The volume contains 35 chapters, some co-authored by advanced graduate students who give their fellow students a touch of the 'real world' adding to the clarity and practicality of many chapters.
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Promoting Health: A Practical Guide - E-Book

Forewords: Linda Ewles & Ina Simnett; Richard Parish

Author: Angela Scriven

Publisher: Elsevier Health Sciences

ISBN: 0702044393

Category: Medical

Page: 272

View: 798

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This title is now out of print. A new version with e-book is available under ISBN 9780702044564. Promoting Health is a seminal text that has been used in the training and education of health promoters over the last 25 years and has shaped health promotion practice in the UK. This 6th edition has undergone significant revision by a new author, Angela Scriven, a leading academic widely published in the health-promotion field, bringing it up to date with current practice. The text provides an accessible practical guide for all those involved in health promotion. Concerned with the what, why, who and how of health promotion, it is invaluable to students of the discipline. Fully updated to meet the needs of today’s public health practitioners Case studies and exercises enable application of ideas Provides practice and guidance on report writing, running meetings and working with the media and influencing policy Discusses working with groups and networks, as well as individual clients User-friendly, interactive style New, contemporary format
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