Internet Marketing

Strategy, Implementation and Practice

Author: Dave Chaffey

Publisher: Pearson Education

ISBN: 9780273694052

Category: Business & Economics

Page: 550

View: 6091


A comprehensive guide to the strategy, implementation and practice of Internet Marketing.

Out of the Box Marketing

Author: David Abingodon

Publisher: Thorogood Publishing


Category: Marketing

Page: N.A

View: 371


How to skyrocket your profits – this treasure trove of a book is crammed full of time-tested strategies and techniques to help you to get more customers, get more out of your customers and to keep them coming back for more. This really is the ultimate, hands-on, ‘paint by numbers’ guide to help you achieve rapid business success. This book gives you.. ... countless proven, powerful and profitable ways to build your bottom-line profits faster, quicker and easier than you ever thought possible.

Textbook of Pediatric Dentistry

Author: Nikhil Marwah

Publisher: Jaypee Brothers,Medical Publishers Pvt. Limited

ISBN: 9352705297

Category: Medical

Page: 1120

View: 7995


This new edition is a complete guide to paediatric dentistry for undergraduate and postgraduate dental students. Divided into nineteen sections, the book begins with an introduction to the specialty, oral examination, teeth identification and numbering, imaging, and growth and development of a child’s face, mouth and teeth. The next chapters discuss diet and nutrition, plaque control and fluorides, and dental caries. Dental subspecialties including endodontics, orthodontics, restorative dentistry, periodontics, and surgery, each have their own dedicated sections. The concluding chapters cover oral pathology, forensics, lasers, dental advances, and research. The fourth edition has been fully revised to provide the latest information in the field and features many new topics including zirconia crowns, revascularisation and pulp regeneration, silver diamine fluoride, general anaesthesia, and presurgical nasoalveolar moulding in the management of cleft lip and palate. Key points Complete guide to paediatric dentistry for dental students Fully revised fourth edition with many new topics Highly illustrated with more than 1000 clinical photographs, diagrams and tables Previous edition (9789351522324) published in 2014

Dental Practice Transition

A Practical Guide to Management

Author: David G. Dunning,Brian M. Lange

Publisher: John Wiley & Sons

ISBN: 1119119472

Category: Medical

Page: 528

View: 9183


Dental Practice Transition: A Practical Guide to Management, Second Edition, helps readers navigate through options such as starting a practice, associateships, and buying an existing practice with helpful information on business systems, marketing, staffing, and money management. Unique comprehensive guide for the newly qualified dentist Covers key aspects of practice management and the transition into private practice Experienced editorial team provides a fresh, balanced and in-depth look at this vitally important subject New and expanded chapters on dental insurance, patient communication, personal finance, associateships, embezzlement, and dental service organizations

Business-to-business Internet Marketing

Seven Proven Strategies for Increasing Profits Through Internet Direct Marketing

Author: Susan K. Jones

Publisher: Maximum Press

ISBN: 1931644691

Category: Business & Economics

Page: 346

View: 6860


Updated with cutting-edge online examples and the latest success stories, this accessible handbook will enable any company to profit from business-to-business techniques. Practical yet visionary, this resource provides a blueprint for success by explaining seven proven strategies for increasing profits by direct marketing. Chapters include website references, internet-use statistics, and other developments such as CRM, search-engine optimization, blogging, wikis, podcasting, and social networks. Packed with real-world advice, this new edition also features a personal password to access the companion website for regularly updated news, links, and additional resources.

Dental Marketing Motto

The Secret Recipe to Grow Referrals

Author: Joseph Preston,Phillip Guye

Publisher: N.A

ISBN: 9780982631355


Page: 230

View: 2486


ATTENTION: Successful Cosmetic Dentists, Periodontists, Oral Surgeons, Prosthodontists, Orthodontists and Endodontists... Focused on helping elite dentists and specialists get more profitable patients, this new paperback book reveals The Secret Recipe To Grow Referrals. Phillip Guye and Joseph Preston are co-founders of which provides their restorative dentist, periodontist, oral surgeon, prosthodontist, orthodontist, endodontist, plastic surgeon, orthopedic surgeon, physician and hospital clients with the highest level of patient acquisition success currently available in the marketplace. "Referrals, also known as endorsed introductions, are like oxygen for any dental practice," said Phillip Guye, co-author of Dental Marketing Motto. "Increased competition for patients will leave many doctors no other option than to resort to bribes as a way to save their practices. Our methods offer a legal alternative by psychologically influencing and persuading people to the point where they feel consciously compelled and even subconsciously obligated to tell other people about your practice. It's like mind control and our system shows you step-by-step how to do it." This system reveals a technically legal, yet controversial Patient Getting Strategy so you can: - Position yourself as THE recognized Authority and Trusted Expert in your market so prospective patients believe every word you say (Page 58); - Attract affluent prospective patients, get more big, profitable cases and dramatically increase case acceptance (Page 106); - Grow patient-to-patient referrals (Page 118); - Generate positive publicity to build your celebrity status in your market(Page 123); - Maximize referrals from other doctors with this super stealth strategy (Page 95); - Obtain hassle-free testimonials and positive reviews from your patients faster than ever before (Page 121). "I love passion and there is no one more passionate about what they do than Joe Preston and Phil Guye. And they are just dedicated to my success. And for me, not only do I want them to be successful but I want my friends to experience what Joe and Phil have done for me. It's not even been a blimp on my radar screen. And the results have been phenomenal." --- Dr. Jason Stoner, DDS, MS "Joe Preston and Phil Guye are the consummate professionals. They have really used their expertise in the areas of marketing and media training and media coaching to help me convey my message in the strongest way possible to my patients. I'm glad that we did because it really helps me to this day." --- Dr. David Scharf, DMD "Joe Preston and Phil Guye really have an interesting perspective. They see things the way the patient sees it. That's just an incredible insight into our patients' mind and how is it that we're going to target that patient. What's going to make that patient come to us when they don't even know us. We're on the right track with Joe and Phil and their company." --- Dr. Ed De Endrade, DDS "Anyone in the healthcare industry with a DDS, DMD, MD or an MBA after their name needs to read Dental Marketing Motto. Joe Preston and Phil Guye have created one of the most innovative referral and patient getting systems ever developed." ---Dr. Steve Vasilev, MD, MBA