Prioritizing Web Usability

Author: Jakob Nielsen,Hoa Loranger

Publisher: Pearson Education

ISBN: 0132798158

Category: Computers

Page: 432

View: 9102

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In 2000, Jakob Nielsen, the world’s leading expert on Web usability, published a book that changed how people think about the Web—Designing Web Usability (New Riders). Many applauded. A few jeered. But everyone listened. The best-selling usability guru is back and has revisited his classic guide, joined forces with Web usability consultant Hoa Loranger, and created an updated companion book that covers the essential changes to the Web and usability today. Prioritizing Web Usability is the guide for anyone who wants to take their Web site(s) to next level and make usability a priority! Through the authors’ wisdom, experience, and hundreds of real-world user tests and contemporary Web site critiques, you’ll learn about site design, user experience and usability testing, navigation and search capabilities, old guidelines and prioritizing usability issues, page design and layout, content design, and more!
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Eyetracking Web Usability

Author: Jakob Nielsen,Kara Pernice

Publisher: New Riders

ISBN: 9780321714077

Category: Computers

Page: 456

View: 9283

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Eyetracking Web Usability is based on one of the largest studies of eyetracking usability in existence. Best-selling author Jakob Nielsen and coauthor Kara Pernice used rigorous usability methodology and eyetracking technology to analyze 1.5 million instances where users look at Web sites to understand how the human eyes interact with design. Their findings will help designers, software developers, writers, editors, product managers, and advertisers understand what people see or don’t see, when they look, and why. With their comprehensive three-year study, the authors confirmed many known Web design conventions and the book provides additional insights on those standards. They also discovered important new user behaviors that are revealed here for the first time. Using compelling eye gaze plots and heat maps, Nielsen and Pernice guide the reader through hundreds of examples of eye movements, demonstrating why some designs work and others don’t. They also provide valuable advice for page layout, navigation menus, site elements, image selection, and advertising. This book is essential reading for anyone who is serious about doing business on the Web.
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Mobile Usability

Author: Jakob Nielsen,Raluca Budiu

Publisher: Pearson Education

ISBN: 0133122174

Category: Computers

Page: 216

View: 2573

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How do we create a satisfactory user experience when limited to a small device? This new guide focuses on usability for mobile devices, primarily smartphones and touchphones, and covers such topics as developing a mobile strategy, designing for small screens, writing for mobile, usability comparisons, and looking toward the future. The book includes 228-full color illustrations to demonstrate the points. Based on expert reviews and international studies with participants ranging from students to early technology adopters and business people using websites on a variety of mobile devices, this guide offers a complete look at the landscape for a mobile world. Author Jakob Nielsen is considered one of the world's leading experts on Web usability. He is the author of numerous best-selling books, including Prioritizing Web Usability and the groundbreaking Designing Web Usability, which has sold more than 250,000 copies and has been translated in 22 languages.
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Computational Collective Intelligence. Semantic Web, Social Networks and Multiagent Systems

First International Conference, ICCCI 2009, Wroclaw, Poland, October 5-7, 2009, Proceedings

Author: Ryszard Kowalczyk

Publisher: Springer Science & Business Media

ISBN: 3642044409

Category: Computers

Page: 860

View: 6142

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Computational collective intelligence (CCI) is most often understood as a subfield of artificial intelligence (AI) dealing with soft computing methods that enable group decisions to be made or knowledge to be processed among autonomous units acting in distributed environments. The needs for CCI techniques and tools have grown signi- cantly recently as many information systems work in distributed environments and use distributed resources. Web-based systems, social networks and multi-agent systems very often need these tools for working out consistent knowledge states, resolving conflicts and making decisions. Therefore, CCI is of great importance for today’s and future distributed systems. Methodological, theoretical and practical aspects of computational collective int- ligence, such as group decision making, collective action coordination, and knowledge integration, are considered as the form of intelligence that emerges from the collabo- tion and competition of many individuals (artificial and/or natural). The application of multiple computational intelligence technologies such as fuzzy systems, evolutionary computation, neural systems, consensus theory, etc. , can support human and other collective intelligence and create new forms of CCI in natural and/or artificial s- tems.
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Information Architecture for the World Wide Web

Designing Large-Scale Web Sites

Author: Peter Morville,Louis Rosenfeld

Publisher: "O'Reilly Media, Inc."

ISBN: 9780596553807

Category: Computers

Page: 528

View: 3032

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The post-Ajaxian Web 2.0 world of wikis, folksonomies, and mashups makes well-planned information architecture even more essential. How do you present large volumes of information to people who need to find what they're looking for quickly? This classic primer shows information architects, designers, and web site developers how to build large-scale and maintainable web sites that are appealing and easy to navigate. The new edition is thoroughly updated to address emerging technologies -- with recent examples, new scenarios, and information on best practices -- while maintaining its focus on fundamentals. With topics that range from aesthetics to mechanics, Information Architecture for the World Wide Web explains how to create interfaces that users can understand right away. Inside, you'll find: An overview of information architecture for both newcomers and experienced practitioners The fundamental components of an architecture, illustrating the interconnected nature of these systems. Updated, with updates for tagging, folksonomies, social classification, and guided navigation Tools, techniques, and methods that take you from research to strategy and design to implementation. This edition discusses blueprints, wireframes and the role of diagrams in the design phase A series of short essays that provide practical tips and philosophical advice for those who work on information architecture The business context of practicing and promoting information architecture, including recent lessons on how to handle enterprise architecture Case studies on the evolution of two large and very different information architectures, illustrating best practices along the way How do you document the rich interfaces of web applications? How do you design for multiple platforms and mobile devices? With emphasis on goals and approaches over tactics or technologies, this enormously popular book gives you knowledge about information architecture with a framework that allows you to learn new approaches -- and unlearn outmoded ones.
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Advanced Web Metrics with Google Analytics

Author: Brian Clifton

Publisher: John Wiley & Sons

ISBN: 111823958X

Category: Computers

Page: 600

View: 4499

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This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager. Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which filters to use, and much more. Gets you up and running with all the new tools in the revamped Google Analytics, and includes content requested by readers and users especially for new GA users Covers social media analytics features, advanced segmentation displays, multi-dashboard configurations, and using Top 20 reports Provides a detailed best-practices implementation guide covering advanced topics, such as how to set up GA to track dynamic web pages, banners, outgoing links, and contact forms Includes case studies and demonstrates how to optimize pay-per-click accounts, integrate AdSense, work with new reports and reporting tools, use ad version testing, and more Make your web site a more effective business tool with the detailed information and advice about Google Analytics in Advanced Web Metrics with Google Analytics, 3nd Edition.
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Beginning PHP and MySQL E-Commerce

From Novice to Professional

Author: Cristian Darie,Emilian Balanescu

Publisher: Apress

ISBN: 9781430202912

Category: Computers

Page: 707

View: 7473

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* PHP is an open-source server-side scripting language, with millions of users worldwide. It is more popular than Microsoft’s ASP and ASP.NET. Version 5, out before the end of Q2 of 2004, features new OO-programming capabilities. * MySQL is the most popular open source RDBMS. * There are a lot of E-commerce elements, such as credit card transaction processing, that are not easy to learn. This book will provide solid e-commerce solutions for PHP and MySQL developers. * This will be a good companion book to Apress’ 1893115518 Beginning PHP 5 and MySQL: From Novice to Professional by W.J. Gilmore.
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Handbook of Human Factors in Web Design, Second Edition

Author: Kim-Phuong L. Vu,Robert W. Proctor

Publisher: CRC Press

ISBN: 1439825955

Category: Technology & Engineering

Page: 794

View: 5320

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The Handbook of Human Factors in Web Design covers basic human factors issues relating to screen design, input devices, and information organization and processing, as well as addresses newer features which will become prominent in the next generation of Web technologies. These include multimodal interfaces, wireless capabilities, and agents that can improve convenience and usability. Written by leading researchers and/or practitioners in the field, this volume reflects the varied backgrounds and interests of individuals involved in all aspects of human factors and Web design and includes chapters on a full range of topics. Divided into 12 sections, this book covers: historical backgrounds and overviews of Human Factors and Ergonomics (HFE) specific subfields of HFE issues involved in content preparation for the Web information search and interactive information agents designing for universal access and specific user populations the importance of incorporating usability evaluations in the design process task analysis, meaning analysis, and performance modeling specific Web applications in academic and industrial settings Web psychology and information security emerging technological developments and applications for the Web the costs and benefits of incorporating human factors for the Web and the state of current guidelines The Handbook of Human Factors in Web Design is intended for researchers and practitioners concerned with all aspects of Web design. It could also be used as a text for advanced courses in computer science, industrial engineering, and psychology.
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Usability Engineering

Author: Jakob Nielsen

Publisher: Morgan Kaufmann

ISBN: 9780125184069

Category: Computers

Page: 362

View: 2827

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Executive Summary. What is usability. Generations of user interfaces. The usability engineering lifecycle. Usability heuristics. Usability testing. Usability assessment methods beyond testing. Interface standards. International user interfaces. Future developments. Exercises. Bibliography. Author index. Subject index.
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