Persuasive Business Writing

Persuasive Business Writing

This is a guide to how to achieve your objectives and raise your profile through effective business writing.

Author: Patrick Forsyth

Publisher: How To Books Ltd

ISBN: 1857038436

Category: Business writing

Page: 126

View: 725

This is a guide to how to achieve your objectives and raise your profile through effective business writing.
Categories: Business writing

Persuasive Business Writing

Persuasive Business Writing

Author: Mary Cross

Publisher: Amacom Books

ISBN: 081445898X

Category: Business & Economics

Page: 179

View: 500

Describes aspects of persuasion, tells how to use copywriting techniques in routine business communication, and provides specific tips for business letters, memos, and reports.
Categories: Business & Economics

Persuasive Writing

Persuasive Writing

Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.

Author: Nick Souter

Publisher: Sterling Publishing Company

ISBN: 1402748361

Category: Business & Economics

Page: 144

View: 586

The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.
Categories: Business & Economics

Persuasive Business Proposals

Persuasive Business Proposals

But proposal wiring is about a lot more than ticking off boxes on a list of requirements.With clear instructions as well as before-and-after samples, the third edition of Persuasive Business Proposals takes readers step-by-step through a ...

Author: Tom Sant

Publisher: AMACOM

ISBN: 9780814417867

Category: Business & Economics

Page: 288

View: 300

Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing, unpersuasive proposals and RFPs-few of which result in new clients or contracts. Now everyone can dramatically boost their success rate with the third edition of Persuasive Business Proposals. This classic guide explains how to craft compelling messages and powerful proposals that attract prospects' attention and speak to their needs. The new edition includes more valuable information than ever before, including: * Essential questions for qualifying opportunities * Ways to "power up" cover letters and executive summaries * Advice for overcoming "value paranoia" * Guidelines for incorporating proof into a proposal * Tips for winning renewal contracts. Most people find proposal writing to be tedious and time-consuming-and their documents show it. With clear instructions as well as before-and-after samples, Persuasive Business Proposals takes readers step-by-step through a highly effective process for writing customized packages that capture new business.
Categories: Business & Economics

Persuasive Writing Speaking

Persuasive Writing   Speaking

Persuasive Writing and Speaking is a slim volume that introduces students to the basic fundamentals of business communication within the context of English proficiency.

Author: Phyllis Wachob

Publisher: Thomson Learning Asia

ISBN: 9789812545282

Category: Education

Page: 111

View: 480

Persuasive Writing and Speaking is a slim volume that introduces students to the basic fundamentals of business communication within the context of English proficiency. Each chapter introduces a concept in business communication and then integrates language exercises, writing practice and speaking activities using the method of working in teams. It is hoped that this focus on team cooperation will provide students with the skills needed to succeed in today's business world. Teachers in need of motivating and stimulating activities for high intermediate to advanced students of English for Business will appreciate the lively, interactive mix of exercises and activities in Persuasive Writing and Speaking. Activities are based on Communicative Language Teaching principles and are meant to be used with groups of students working cooperatively for maximum exposure to all four language skills of reading, writing, listening and speaking.
Categories: Education

Persuasive Writing Grades 3 5 Meeting Writing Standards Series

Persuasive Writing  Grades 3 5  Meeting Writing Standards Series

Audience. in. Business. Letter. Writing. Objective: The student will use knowledge
of the audience to write a persuasive business letter that meets the audience's
needs and expectations.

Author: Rebecca J. Rozmiarek

Publisher: Teacher Created Resources

ISBN: 9781576909904

Category: Education

Page: 144

View: 635

Activities in this book have been divided into three categories: letters, editorials, and reviews. Incorporated throughout the book are standards for assessment.
Categories: Education

Write with confidence

Write with confidence

Author: Institute of Financial Education

Publisher: Inst of Financial Education

ISBN: UOM:35128001051323

Category: Business & Economics

Page: 307

View: 692

Categories: Business & Economics

Persuasive Writing

Persuasive Writing

Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time.

Author: Peter Frederick

Publisher: Pearson UK

ISBN: 9780273746164

Category: Business & Economics

Page: 208

View: 267

Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time. Discover how to: Transform any document into something truly compelling and persuasive Understand what your reader really wants to hear and use this to get what you want Combine logic and emotion to convince even the most sceptical reader Whether you're writing for business or for pleasure, the longest document or the shortest email, with these and many more proven techniques, Persuasive Writing will ensure every word works for you.
Categories: Business & Economics

Business Writing for Results

Business Writing for Results

How to Create a Sense of Urgency and Increase Response to All of Your
Business Communications Jane K Cleland ... “I wasn't sure exactly why I was
supposed to write a report, so I asked my boss and she said that thereport would
leteverybody know what I didwhileI was ... “I wasclearlyinthe persuasive box of
the Matrixof Persuasion—they could do what I asked ifI could convincethem
tobeon myside.

Author: Jane K Cleland

Publisher: Diversion Books

ISBN: 9781940941363

Category: Business & Economics

Page: 144

View: 677

Effective writing is accessible, professional, and direct. In the business world, the best writing must be friendly but not too conversational, professional without being dry, and results driven without feeling like a “hard sell.” Business Writing for Results shows you how to write emails, reports, proposals, and other action-oriented communications that meet these standards—in three easy steps. You’ll write cleaner, more polished communications in far less time than you ever thought possible. Using engaging and thought-provoking examples and interactive exercises, the lessons in this book will help you express your ideas clearly, concisely, and persuasively. You’ll discover how to write: Proposals that generate new business Reports that illuminate key points Emails that are easy to read and respond to Training workbooks that facilitate deep understanding and results-based learning Letters that get you job interviews, business opportunities, and donations Using a reader-focused approach, you’ll learn professional tips and tricks that are easy to remember—and that work. Business Writing for Results helps you get your points across clearly, quickly, and effectively in order to produce the outcomes you want. PRAISE: “A life ring in disguise. I feel like I’m drowning at work and through this book, the rescue boat is in sight and coming my way. Thank you, Jane.” —Karen A. Polan, Senior Field Specialist, First Energy “Jane’s real life examples helped me understand the concepts.” —Christine Lotz, Product Research Technician, Hillshire Farms “After implementing several of [her] suggestions, we boosted the bottom line by 15-20 percent. Thanks, Jane.” —Denise Dennis, Office Manager, Eye Surgery Associates “Business Writing for Results is terrific! I’ve been in business for twenty years, so it takes something special to get through the haze of habit! Jane’s book does it!” —Nancy Hartman, Writer, TKR Cable “Our highest rated trainer—by far—is Jane Cleland!” —Candace Cross, Manager, Training, IBM Corporation
Categories: Business & Economics

Writing for Business and Industry

Writing for Business and Industry

Persuasive writing can also use either approach , depending on audience ,
format , evidence , and organization , the remaining parts of the PAFEO process .
But hard or soft sell , your persuasive message must begin to persuade right from
the ...

Author: Kevin J. Harty

Publisher: Macmillan Coll Division

ISBN: UOM:35128000948503

Category: Business report writing.

Page: 354

View: 174

Categories: Business report writing.

Successful Business Writing

Successful Business Writing

The word “ persuade ” has a connotation of urging , coaxing , or “ bending the will
. ” “ Convince ” does not have this implication , but denotes understanding . In
sales writing , the buyer is not persuaded to buy because the writer wants him to
 ...

Author: Malra Treece

Publisher: Allyn & Bacon

ISBN: UCLA:L0050466846

Category: Business writing

Page: 412

View: 988

Categories: Business writing

Persuade People with Your Writing Teach Yourself Ebook Epub Write copy emails letters reports and plans will get the results you want

Persuade People with Your Writing  Teach Yourself Ebook Epub Write copy  emails  letters  reports and plans will get the results you want

The ability to persuade people to agree with you can be crucial to your working life. This book will help you apply the psychology of persuasion to your writing.

Author: Karen Mannering

Publisher: Hachette UK

ISBN: 9781444176995

Category: Language Arts & Disciplines

Page: 288

View: 498

The ability to persuade people to agree with you can be crucial to your working life. This book will help you apply the psychology of persuasion to your writing. Persuasion expert Karen Mannering guides you through all aspects of business writing, from adverts to business plans, emails to Twitter Feeds, and letters to reports to produce sharper and more productive copy through the power of persuasion.
Categories: Language Arts & Disciplines

Impact

Impact

In other kinds of persuasive business correspondence , the play on emotion is
usually subordinate to reason and more subtle . ... As with other kinds of business
correspondence , persuasive writing must be “ you - centered ” if it is to work .

Author: Ann B. Fischer

Publisher:

ISBN: PSU:000022271419

Category: Business & Economics

Page: 247

View: 226

For any organization to perform and compete successfully, it must have the systems and processes in place to translate goals into achievable actions--and to measure and monitor results. Moreover, the organization must be able to adjust and adapt as market conditions, technologies, the competitive environment, government regulations, personnel, and other variables evolve, sometimes gradually and sometimes dramatically. In Delivering Results: Measuring What Matters, Babson College professors and management consultants, Lawrence Carr and Alfred Nanni, show managers how to avoid the common pitfalls and mistakes when setting corporate strategy, and instead create a management system--unique to their organization--that aligns internal resources with objectives, motivates and rewards employees, and continuously provides feedback. Illustrating their concepts with numerous real-life examples (both successes and failures), practical tools and models, and a glossary of key terms, the authors demonstrate that knowing how to create and direct management systems that deliver results is, in itself, a strategic resource.
Categories: Business & Economics

Better Business Writing

Better Business Writing

In this section , you ' ll have the opportunity to learn how to write for two kinds of
events : when you have to convey bad news and when you want to be
persuasive . ( WRITING BAD NEWS Whether you ' re rejecting an applicant for a
job ...

Author: Susan L. Brock

Publisher: Crisp Learning

ISBN: PSU:000046289780

Category: Business writing

Page: 97

View: 373

After completing this book, you will have the critical skills to improve your spelling, punctuation, usage and style, while avoiding the pitfalls of business writing, and creating persuasive and more effective memos and letters.
Categories: Business writing

Composing and Comprehending

Composing and Comprehending

any form of reading and writing which children are to master . In 1978 both New |
York and Texas tested the proficiency of thirteen - year - olds and seventeen -
year - olds in writing business letters , reports , and persuasive pieces of prose .

Author:

Publisher:

ISBN: UCLA:L0072655129

Category: English language

Page: 400

View: 358

Categories: English language

Communicating Facts and Ideas in Business

Communicating Facts and Ideas in Business

Opportunities for persuasive writing Sales letters are the most commonly used
type of persuasive writing in business today . They require the writer to apply the
principles of persuasion in specific situations , and a person who can do this ...

Author: Leland Brown

Publisher: Prentice Hall

ISBN: UOM:49015001103200

Category: Business communication.

Page: 507

View: 988

Categories: Business communication.

Persuasive Writing

Persuasive Writing

Author: Patricia C. Weaver

Publisher:

ISBN: IND:39000008866027

Category: Business & Economics

Page: 239

View: 110

Clearly identifies the kinds of business writings and provides instruction in and examples of the expository and persuasive techniques required for each
Categories: Business & Economics

The Writing of Business

The Writing of Business

Organizing information in lists is generally preferred to writing it out in paragraph
format . As the early ... I created and presented a two - hour workshop , “
Persuasive Writing Strategies for Promotional Materials , " to 18 volunteer
coordinators .

Author: Robert P. Inkster

Publisher: Longman Publishing Group

ISBN: PSU:000043601240

Category: Business & Economics

Page: 704

View: 571

The Writing of Business sees writing as an essential tool for creating personal and organizational strategies for managing an increasingly complex workplace. To help students use their writing to attain these goals, the authors have employed a powerful heuristic: GRACE. GRACE represents five essential kinds of generative questions - Goals, Readers, Arguments, Conventions, and Expression - for analyzing a writing situation and generating specific questions leading to effective written documents. Grounded in rhetoric, The Writing of Business contextualizes traditional sentence and paragraph conventions within the realities of the business world, such as globalization, outsourcing, and constantly changing technology. A business writing text that is reader-friendly in both content and voice, The Writing of Business equips students for a radically changed workplace. This book presents a vision of writing as an activity that is central and essential to doing business in the 21st Century.
Categories: Business & Economics

How to Write Reports and Proposals

How to Write Reports and Proposals

Forsyth provides practical pointers on presenting a proposal clearly and persuasively. Using checklists, exercises and examples, he explains how to make a plan, transfer ideas into writing and edit them to achieve best results.

Author: Patrick Forsyth

Publisher: Kogan Page Publishers

ISBN: 0749445521

Category: Business & Economics

Page: 118

View: 327

Getting a message across on paper and presenting a proposal in a clear and persuasive form are vital skills for anyone in business. Now in its second edition, How to Write Reports and Proposals continues to provide practical pointers for anyone who needs to impress, convince and persuade their colleagues or clients. Using checklists, exercises and examples, it explains how to make a plan of what to write, transfer ideas onto paper and edit them to achieve the best results. There is also invaluable information on creating a good report, preparing to write, the power of language, persuasive writing and presentation. Essential reading for every business person, it will help anyone write appropriately for their target readers and create persuasive documents that will achieve the desired results.
Categories: Business & Economics