Mass Communication and American Social Thought

Key Texts, 1919-1968

Author: John Durham Peters,Peter Simonson

Publisher: Rowman & Littlefield

ISBN: 9780742528390

Category: Language Arts & Disciplines

Page: 530

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This anthology of hard-to-find primary documents provides a solid overview of the foundations of American media studies. Focusing on mass communication and society and how this research fits into larger patterns of social thought, this valuable collection features key texts covering the media studies traditions of the Chicago school, the effects tradition, the critical theory of the Frankfurt school, and mass society theory. Where possible, articles are reproduced in their entirety to preserve the historical flavor and texture of the original works. Topics include popular theater, yellow journalism, cinema, books, public relations, political and military propaganda, advertising, opinion polling, photography, the avant-garde, popular magazines, comics, the urban press, radio drama, soap opera, popular music, and television drama and news. This text is ideal for upper-level courses in mass communication and media theory, media and society, mass communication effects, and mass media history.
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Refiguring Mass Communication

A History

Author: Peter Simonson

Publisher: University of Illinois Press

ISBN: 0252077059

Category: Language Arts & Disciplines

Page: 261

View: 6941

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This book is a unique inquiry into the history and the ongoing moral significance of mass communication as an idea and social form. Organized around narrative accounts of individuals and their communicative worlds, it strives to refigure mass communication as a concept, illuminate significant but overlooked rhetorical episodes in its history, and call readers to reconsider their own engagements with it today. Its six chapters map and compare visions of mass communication articulated by Paul of Tarsus, Walt Whitman, Charles Horton Cooley, David Sarnoff, Robert K. Merton, and the author himself. The studies illuminate geographical and social contexts from which visions have emerged, religious and moral horizons against which they have taken shape, and heterogeneous social forms of communication that they point to. Overall, it offers a creative approach to communication history in a style far more readable than most academic books.
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Media and Communication

Author: Paddy Scannell

Publisher: SAGE

ISBN: 1446232611

Category: Language Arts & Disciplines

Page: 320

View: 4348

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"An excellent book providing students with a historical understanding of mass media and communication. Theories, concepts and models are intertwined throughout the chapters challenging students to critically understand and evaluate the role of mass media in society." - Stephanie Goodwin, University of Central Lancashire "In a field whose boundaries are porous and where there is no consensus as to the core concepts, theories and thinkers, Scannell brings certainty to his effort to identify key moments in the history of the study of the media and communication... Essential reading for anyone interested in the historical development of the study of the media in the US and the UK." - Times Higher Education "His account of these major writers and movements is both comprehensive and clearly written, and will be appreciated by students and academics alike… It is the detail of the historical contexts that makes his writing a refreshing look at the history of media and communication in the twentieth century." - Media International Australia Magisterial in scope, Media and Communication traces the historical development of media and communication studies. Media Studies itself has a short history but many antecedents, and in this comprehensive and compelling book, Paddy Scannell sets out to describe and analysize its formulation in North America and Europe. Media and Communication: Offers an accessible and comprehensive analysis of the development of media and communication theory. Includes a summary outline of all the key thinkers. Looks at the study of communication across a range of disciplines - history, literature, sociology, philosophy and linguistics. Challenges readers to engage with the central importance of communication. It will be an invaluable resource for upper level undergraduate and postgraduate students of media and communication, cultural studies and sociology.
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The SAGE Handbook of Media Processes and Effects

Author: Robin L. Nabi,Mary Beth Oliver

Publisher: SAGE Publications

ISBN: 1483374882

Category: Language Arts & Disciplines

Page: 656

View: 6918

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The study of media processes and effects is one of the most central to the discipline of communication and encompasses a vast array of theoretical perspectives, methodological tools, and applications to important social contexts. In light of this importance—as well as the rapid changes in the media environment that have occurred during the past 20 years—this Handbook explores where media effects research has been over the past several decades, and, equally important, contemplates where it should go in the years ahead. COVERAGE Part I offers an overview of the field and conceptualizations of media effects, along with a range of quantitative and qualitative methodologies used in the study of media effects. Part II focuses on prominent theoretical approaches to the study of media effects from a more societal perspective, tracing their historical contexts, theoretical developments, criticisms and controversies, and the impact of the new media environment on current and future research. Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts. Part IV reflects a dominant trend in the media effects literature—that of persuasion and learning—and traces related theoretical perspectives through the various contexts in which media may have such effects. Part V explores the contexts and audiences that have been traditional foci of media effects research, such as children, violence, body image, and race, addressing the theories most applicable to those contexts. Part VI highlights a concern central and unique to the communication discipline—message medium—and how it influences effects ranging from what messages are attended to, how we spend our time, and even how we think.
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Network Nations

A Transnational History of British and American Broadcasting

Author: Michele Hilmes

Publisher: Routledge

ISBN: 1136911189

Category: Social Science

Page: 376

View: 671

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In Network Nations, Michele Hilmes reveals and re-conceptualizes the roots of media globalization through a historical look at the productive transnational cultural relationship between British and American broadcasting. Though frequently painted as opposites--the British public service tradition contrasting with the American commercial system--in fact they represent two sides of the same coin. Neither could have developed without the constant presence of the other, in terms not only of industry and policy but of aesthetics, culture, and creativity, despite a long history of oppositional rhetoric. Based on primary research in British and American archives, Network Nations argues for a new transnational approach to media history, looking across the traditional national boundaries within which media is studied to encourage an awareness that media globalization has a long and fruitful history. Placing media history in the framework of theories of nationalism and national identity, Hilmes examines critical episodes of transnational interaction between the US and Britain, from radio’s amateurs to the relationship between early network heads; from the development of radio features and drama to television spy shows and miniseries; as each other’s largest suppliers of programming and as competitors on the world stage; and as a network of creative, business, and personal relationships that has rarely been examined, but that shapes television around the world. As the global circuits of television grow and as global regions, particularly Europe, attempt to define a common culture, the historical role played by the British/US media dialogue takes on new significance.
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Framing Pictures

Author: Steven Jacobs

Publisher: Edinburgh University Press

ISBN: 0748688714

Category: Performing Arts

Page: 224

View: 6463

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Steven Jacobs' book provides a unique critical intervention into a relatively new area of scholarship - the multidisciplinary topic of film and the visual arts.
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Politics, Social Networks, and the History of Mass Communications Research: Rereading Personal Influence

Author: Peter Simonson

Publisher: SAGE Publications, Incorporated

ISBN: 9781412950947

Category: Language Arts & Disciplines

Page: 342

View: 1326

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When the controversial book, Personal Influence: The Part Played by People in the Flow of Mass Communications, was published in 1955, it made waves across the fields of communications, public opinion research, political science, and marketing. Written by Elihu Katz and Paul Lazarsfeld, Personal Influence became the canonical statement of the “two-step flow” of communication, which posits that mass media flow to “opinion leaders,” who in turn influence the behavior and opinions of people around them. Throughout the last half of a century, Personal Influence has undergone rigorous critique, appeared in numerous citations, and become a key text in the history of mass communications. Why is a rereading of this text relevant now? Upon the 50th anniversary of the publishing of Personal Influence, the editors of this volume of The ANNALS believed it was an ideal time to reflect upon the book’s mid-century contexts and contemporary drawing upon enrichments of the field provided by feminism, critical and cultural studies, the new historicism, and progress in the social sciences. This unique volume of The ANNALS crosses generational, disciplinary, and national boundaries to piece together and pull apart a historically important text and use it to shed light on the contemporary environment. Essays in this volume analyze the personalities who played key roles in the making of Personal Influence, their origins and social identities, the institutional organization of research in which it evolved, and the disciplinary consequences of its success. Other authors reread Katz and Lazarfeld’s classic as a way to explore the relations between citizenship and consumption, the nature of media and political involvement today, and the relevance of the two-step flow paradigm for the study of contemporary audiences, social networks, and public campaigns. A must-read for scholars, students, and professionals in the fields of communication, public opinion, political science, sociology, and marketing, this volume of The ANNALS dusts off a time-worn text and renews its significance in the field of mass communications with modern scholarly perspectives and contemporary methodology experience, inspiring a fresh outlook on this historical force.
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