Journalism and Corporate Communications. A Nigerian Case Study

Author: Felix Ale

Publisher: GRIN Verlag

ISBN: 3656890714

Category: Language Arts & Disciplines

Page: 24

View: 1586

DOWNLOAD NOW »

Research Paper (postgraduate) from the year 2014 in the subject Communications - Journalism, Journalism Professions, grade: A, Atlantic International University, course: PhD JOURNALISM, language: English, abstract: The role of the media can not be underestimated in any society. Hence the press is regarded as the forth estate of the realm and watchdog of any society. The media contributes to the economy through development and education agenda of the citizens. Corporate communications just like the media also have a crucial role to play in the progress and development of any organization. The ability to use the media can influence a series of issues at the national and organizational level. Journalism plays a big role in informing the public about major organizational change. And countries that are considered to be democratic are characterized by the freedom of the press. This paper is a vivid account of Journalism and corporate communications with a focus on Nigeria, the largest economy in Africa.
Release

Case Studies in Crisis Communication

International Perspectives on Hits and Misses

Author: Amiso M. George,Cornelius B. Pratt

Publisher: Routledge

ISBN: 113659373X

Category: Business & Economics

Page: 584

View: 4235

DOWNLOAD NOW »

Case Studies in Crisis Communication: International Perspectives on Hits and Misses was created to fill the gap for a much-needed textbook in case studies in crisis communication from international perspectives. The events of September 11, 2001, other major world crises, and the ongoing macroeconomic challenges of financial institutions, justify the need for this book. While existing textbooks on the subject focus on U.S. corporate cases, they may not appeal equally to students and practitioners in other countries, hence the need to analyze cases from the United States and from other world regions. The variety and the international focus of the cases, be they environmental, health or management successes or failures, makes this book more appealing to a wider audience. These cases examine socio-cultural issues associated with responding to a variety of crises.
Release

Opportunities, challenges and prospects of space journalism in Nigeria

Author: Felix Babatunde Ale

Publisher: GRIN Verlag

ISBN: 3668056161

Category: Language Arts & Disciplines

Page: 15

View: 4879

DOWNLOAD NOW »

Research Paper (undergraduate) from the year 2015 in the subject Communications - Journalism, Journalism Professions, , language: English, abstract: This research paper explores the concepts of space journalism at an in-depth degree to give a complete understanding of the phenomenon. The findings are comprehensive, practical and relevant to the real world. The study focuses on some particular aspects such as the opportunities and challenges of space journalism. The study seeks to explore views from media practitioners, institutions of higher learning,developing nations as well as students. The approach of the paper is to cover the objectives illuminating of Nigeria as the case study. Nigeria is refered to as the giant of Africa, therefore in regard to the topic there is extensive research on the roles that space journalism could take so as to make the country a real giant of Africa. Furthermore, there is a critical analysis of space journalism highlighting the economic benefits in the technological arena of developing nations like Nigeria. For quality and reliable information, the primary source data has been scholarly materials, peer-reviewed journals, government articles and online sources. The research is based on qualitative approach since it provides a depth of unique understanding of events. On the basis of the purpose of this study, secondary data has been resourceful and relevant to the findings.
Release

Corporate Communication

A Guide to Theory and Practice

Author: Joep Cornelissen,Professor Joep P Cornelissen

Publisher: SAGE

ISBN: 1526411849

Category: Business & Economics

Page: 336

View: 2077

DOWNLOAD NOW »

The new 5th edition of this bestselling text, used by nearly 25,000 students in over 50 different countries retains its practical yet strong theoretical approach and is now updated to include new material on integrated reporting and CSR communications.
Release

Political Rhetoric and Media

Author: Felix Ale

Publisher: N.A

ISBN: 9783656879404

Category:

Page: 16

View: 6220

DOWNLOAD NOW »

Seminar paper from the year 2014 in the subject Communications - Media and Politics, Politic Communications, grade: A, Atlantic International University (SCHOOL OF SOCIAL AND HUMAN STUDIES), course: PhD JOURNALISM, language: English, abstract: Politics marks the leadership of the globe and has been the order even during days of monarchy(Wedeen,1999). However, these days' leadership rest solely on the ability to persuade the public to share the same ideologies. The media have always covered the political developments that either project in the opposition of ideologies or advocate for them. Media have also been influenced by the agitation to avoid biases. This paper examines the effect of persuation(rhetoric)on the mass public with a case study of the American society. It also discusses the relation between the fields of politics and communication and media that has many occasions been gruel
Release

Women's Political Visibility and Media Access

The Case of Nigeria

Author: Oladokun Omojola

Publisher: Cambridge Scholars Publishing

ISBN: 1443861561

Category: Language Arts & Disciplines

Page: 180

View: 2081

DOWNLOAD NOW »

The constitutions of most countries frown at gender discrimination. Local, multinational and multilateral organizations in many developed and developing nations have instituted policies and taken actions that address cases of injustice against women. But gender inequity appears to be an issue beyond what constitutional provisions and corporate strategies can address. How, for instance, does a statutory provision guarantee the equal visibility of men and women in a news report, especially in a neoliberal democracy where the general patriarchal character of the media aligns with the logic of commercialism which prioritizes profit and targets mainly those who have the means of purchase? The invisibility of women in the media is a global issue, and a great concern in Africa. Women’s Political Visibility and Media Access: The Case of Nigeria, however, is about a country of over 160 million people; a population roughly divided equally between male and female. The book, through empirical analyses and qualitative discourses, agglomerates several perspectives regarding the visibility of women in the turbulent Nigerian political terrain and the response of the media in that direction, in a concerted effort to resolve the burning issues of gender equality in Nigeria. The book assesses the impact of aggressive tactics from women in the political arena, “conscious reporting” of women by journalists, and the increased use of ICTs by women as practical ways of bridging this wide gap.
Release

Culture and Public Relations

Links and Implications

Author: Krishnamurthy Sriramesh,Dejan Vercic

Publisher: Routledge

ISBN: 1136514449

Category: Business & Economics

Page: 296

View: 5954

DOWNLOAD NOW »

Culture and Public Relations explores the impact of culture – societal and organizational – through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on a topic that is growing increasingly important in public relations study and practice. It is required reading for scholars, researchers, and students in public relations and also has much to offer the business discipline, for those seeking to integrate culture and communication to their practices.
Release

Corporate Image

The Strategic Imperative in the Nigerian Banking Sector

Author: Victor Akinloye Ogundipe

Publisher: N.A

ISBN: N.A

Category: Banks and banking

Page: 155

View: 4625

DOWNLOAD NOW »

Release