How to Change the World

Social Entrepreneurs and the Power of New Ideas

Author: David Bornstein

Publisher: Oxford University Press, USA

ISBN: 9780195138054

Category: Business & Economics

Page: 320

View: 4626

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Provides stories describing everyday people who cared enough to make a change in society, describing practices and qualities of these individuals and their organizations, and offering inspiration and hope for a better future.
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Creating Business Value and Competitive Advantage With Social Entrepreneurship

Author: Iyigun, N. Oyku

Publisher: IGI Global

ISBN: 1522556885

Category: Business & Economics

Page: 435

View: 6002

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The field of social entrepreneurship is attracting attention from multiple industries. Social entrepreneurs are responsible for finding ways to creatively contribute to society by providing affordable products and services. Creating Business Value and Competitive Advantage With Social Entrepreneurship is a useful scholarly resource that examines the broad topic of social entrepreneurship by looking at relevant theoretical frameworks and fundamental terms. Focused on topics such as creating business value, promoting social entrepreneurship, and enacting programs of social change, this book provides the latest research and practical solutions concerning social entrepreneurship. The source proves valuable to academicians, researchers, entrepreneurship practitioners, and individuals interested in learning more about social entrepreneurship.
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Nonprofit Management 101

A Complete and Practical Guide for Leaders and Professionals

Author: Darian Rodriguez Heyman,Laila Brenner

Publisher: John Wiley & Sons

ISBN: 111958552X

Category: Business & Economics

Page: 656

View: 7028

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A new edition of the essential guide to nonprofit management This intensely practical, comprehensive guidebook is for both leaders new to the nonprofit sector looking for a quick primer on all the issues that matter, as well as established veterans looking to understand how all the pieces fit together. Showcasing practical tips and takeaways, this how-to manual and resource guide provides easy to implement solutions for organizations seeking to expand impact and meet mission. Seasoned veterans including Van Jones, Fair Trade founder Paul Rice, Lynne Twist, Kay Sprinkel Grace, Joan Garry, and more share knowledge and useful insights on all aspects of nonprofit management, including: Fundraising from individuals, companies, and foundations Online fundraising, social networking, and effective use of technology Marketing, public relations, and events Board and volunteer engagement Human resources and career planning Lobbying and advocacy Legal and financial management Leadership and strategic planning This is essential reading for anyone in the nonprofit sector looking for the latest information in the field.
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Occupational Therapies without Borders - Volume 2 E-Book

Towards an ecology of occupation-based practices

Author: Frank Kronenberg,Nick Pollard,Dikaios Sakellariou

Publisher: Elsevier Health Sciences

ISBN: 0702049115

Category: Medical

Page: 432

View: 4663

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The companion text to Occupational Therapy without Borders - Volume 1: learning from the spirit of survivors! In this landmark text writers from around the world discuss a plurality of occupation-based approaches that explicitly acknowledge the full potential of the art and science of occupational therapy. The profession is presented as a political possibilities-based practice, concerned with what matters most to people in real life contexts, generating practice-based evidence to complement evidence-based practice. As these writers demonstrate, occupational therapies are far more than, as some critical views have suggested, a monoculture of practice rooted in Western modernity. Nobel Peace Laureate Desmond Tutu captures the ethos of this book, which essentially calls for engagements in the service of a purpose that is larger than the advancement of our profession's interests: "Your particular approach to advancing our wellbeing and health strikes me as both unique and easily taken for granted. Whilst you value and work with medical understandings, your main aim seems to go beyond these. You seem to enable people to appreciate more consciously how what we do to and with ourselves and others on a daily basis impacts on our individual and collective wellbeing. As occupational therapists you have a significant contribution to make [.] allowing people from all walks of life to contribute meaningfully to the wellbeing of others." Links philosophy with practical examples of engaging people in ordinary occupations of daily life as a means of enabling them to transform their own lives Includes contributions from worldwide leaders in occupational therapy research and practice Describes concrete initiatives in under-served and neglected populations Looks at social and political mechanisms that influence people’s access to useful and meaningful occupation Chapters increase diversity of contributions – geographically, culturally and politically Emphasis on practice, education and research maintains academic credibility A glossary and practical examples in nearly every chapter make text more accessible to students
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The New Rules of Marketing and PR

How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly

Author: David Meerman Scott

Publisher: John Wiley & Sons

ISBN: 1119651549

Category: Business & Economics

Page: 448

View: 5243

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The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.
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Understanding Social Entrepreneurship

The Relentless Pursuit of Mission in an Ever Changing World

Author: Jill Kickul,Thomas S. Lyons

Publisher: Routledge

ISBN: 131744454X

Category: Business & Economics

Page: 350

View: 2172

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Understanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools and techniques of entrepreneurship into the social sector to present innovative solutions to today’s vexing social issues. Kickul and Lyons cover all the key topics relevant to social entrepreneurship, including a detailed examination of each of the steps in the entrepreneurial process. This edition includes several new features: New international cases and examples – providing students with a broader understanding of social entrepreneurship globally Updated ‘voices from the field’ boxes – this popular feature shows how social entrepreneurship functions in the real world Four new chapters – covering the emerging topics of lean start-up, support ecosystems, social intrapreneurship, and social entrepreneurship and environmental sustainability Bringing together a rigorous theoretical foundation and a strong practical focus, it is the go-to resource for students of social entrepreneurship. A companion website includes an instructor’s manual, PowerPoint slides, test bank, and other tools to provide additional support for students and instructors.
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Choice

Publication of the Association of College and Research Libraries, a Division of the American Library Association

Author: N.A

Publisher: N.A

ISBN: N.A

Category: Academic libraries

Page: N.A

View: 9516

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The Twitter Book

Author: Tim O'Reilly,Sarah Milstein

Publisher: "O'Reilly Media, Inc."

ISBN: 1449318967

Category: Computers

Page: 256

View: 7170

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Twitter is not just for talking about your breakfast anymore. It’s become an indispensable communications tool for businesses, non-profits, celebrities, and people around the globe. With the second edition of this friendly, full-color guide, you’ll quickly get up to speed not only on standard features, but also on new options and nuanced uses that will help you tweet with confidence. Co-written by two widely recognized Twitter experts, The Twitter Book is packed with all-new real-world examples, solid advice, and clear explanations guaranteed to turn you into a power user. Use Twitter to connect with colleagues, customers, family, and friends Stand out on Twitter Avoid common gaffes and pitfalls Build a critical communications channel with Twitter—and use the best third-party tools to manage it. Want to learn how to use Twitter like a pro? Get the book that readers and critics alike rave about.
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