GoPro Inventor Nick Woodman

GoPro Inventor Nick Woodman

In high school, Nick Woodman loved to surf, and he wanted to take videos of his best rides. But a waterproof, wearable video camera didn't exist--until he invented one. Learn how this hardcore surfer became a billionaire inventor.

Author: Matt Doeden

Publisher: Lerner Publications

ISBN: 9781467762816

Category: Juvenile Nonfiction

Page: 32

View: 881

In high school, Nick Woodman loved to surf, and he wanted to take videos of his best rides. But a waterproof, wearable video camera didn't exist--until he invented one. Learn how this hardcore surfer became a billionaire inventor.
Categories: Juvenile Nonfiction

GoPro

GoPro

WHERE INSPIRATION MEETS TECHNICAL CRAFT, this guide to professional filmmaking with a GoPro is packed with hundreds of beautiful photos and interactive links to videos created by professional athletes, filmmakers, and inspired GoPro users ...

Author: Bradford Schmidt

Publisher: Peachpit Press

ISBN: 9780133441031

Category: Photography

Page: 336

View: 342

WHERE INSPIRATION MEETS TECHNICAL CRAFT, this guide to professional filmmaking with a GoPro is packed with hundreds of beautiful photos and interactive links to videos created by professional athletes, filmmakers, and inspired GoPro users around the world. As the only book to cover the art and technique of advanced filmmaking by the team at GoPro, you’ll get a unique insider’s look at GoPro’s history, all the different camera modes and settings, standard and experimental mounts, shooting principles, and editing techniques. Compelling stories from users such as Kelly Slater, Shaun White, and Kevin Richardson offer a rare view into an incredible world of athleticism, artistic beauty, and storytelling. Whether you’re a professional filmmaker, top athlete or an aspiring enthusiast, you’ll get all the inspiration and instruction you need to capture and create your own engaging edits to share with the world. “This book is an invaluable window into Bradford and Brandon’s creative thinking and summarizes their years of experience. Hopefully it serves as a spark for you just as the authors have done for GoPro.” From the foreword by Nicholas Woodman, founder of GoPro
Categories: Photography

The Interaction Field

The Interaction Field

GoPro with Founder/Inventor Nick Woodman,” Malakye, May 1, 2010, www.
malakye.com/news/3518/gopro-with-founder-inventor-nick-woodman. 3.
Madeline Stone, “The Awesome Life of GoPro's Nick Woodman, America's
Highest-Paid CEO ...

Author: Erich Joachimsthaler

Publisher: Hachette UK

ISBN: 9781541730526

Category: Business & Economics

Page: 240

View: 740

How the most successful businesses are creating value and igniting smart growth Most businesses today focus on competition and disruption instead of collaboration, participation, and engagement. They focus on transactions instead of interactions. They seek to optimize or extract value rather than share it. They build assets and thrive on enormous scale, huge distribution networks, and brand recognition. But then along comes a rival that doesn't care much about your brand and your other assets, and it either rushes past you or mows you down. In The Interaction Field, management expert and professor Erich Joachimsthaler explains that the only way to thrive in this environment is through the Interaction Field model. Companies who embrace this model generate, facilitate, and benefit from data exchanges among multiple people and groups--from customers and stakeholders, but also from those you wouldn't expect to be in the mix, like suppliers, software developers, regulators, and even competitors. And everyone in the field works together to solve big, industry-wide, or complex and unpredictable societal problems. The future is going to be about creating value for everyone. Businesses that solve immediate challenges of people today and also the major social and economic challenges of the future are the ones that will survive and grow.
Categories: Business & Economics

Transnational Cinematography Studies

Transnational Cinematography Studies

ICG Magazine, June 1, 2012, 54–56. Accessed December 15, 2015. http://
0097456.netsolhost.com/ICGJuneGoPro.pdf. 12. GoPro with Founder/Inventor
Nick Woodman http://design-engine.com/ gopro-with-founderinventor-nick-
woodman/.

Author: Lindsay Coleman

Publisher: Lexington Books

ISBN: 9781498524285

Category: Language Arts & Disciplines

Page: 234

View: 934

This collection explores how the role of cinematography will evolve in an ever-increasing digitized industry in a transnational context. Contributors aim to bridge conversations about critical film studies and technical film practices while proposing that cinema has always been at the foreground of transnational culture.
Categories: Language Arts & Disciplines

Gopro Hero 6 Black Learning the Essentials

Gopro Hero 6 Black  Learning the Essentials

This book will cover the features of the GoPro Hero6 Black to inform the reader on what is available.

Author: Dale Michelson

Publisher: First Rank Publishing

ISBN:

Category:

Page: 28

View: 573

The GoPro device is one that was created by the American company GoPro Inc. This company was created by Nick Woodman and they generally create action cameras coupled with mobile apps and video editing software. The company was originally called Woodman Labs Inc., named after its founder Nick Woodman. Originally the company was focused on the sports genre and focused on making action cameras and then it went on to video editing software. The HERO6 Black camera was introduced to the market in September 2017 and the camera was designed to be waterproof up to 10m while supporting 4K video recording. This was up to 60 fps for the 4K and 1080p up to 240fps. The system will also be able to upload footage automatically to the cloud service and it can use voice controls up to 5 GHz Wi-Fi. Most notably, it is the first GoPro device to have its own custom SoC which is known as the GP1. This book will cover the features of the GoPro Hero6 Black to inform the reader on what is available.
Categories:

Buyer Personas

Buyer Personas

The clever marketers at GoPro focused on creating cameras that address the
specific problems faced by consumers, in my case a camera I could take surfing.
Not long after my original post, I interviewed Nick Woodman, Founder and Chief ...

Author: Adele Revella

Publisher: John Wiley & Sons

ISBN: 9781118961650

Category: Business & Economics

Page: 240

View: 625

Named one of Fortune Magazine’s “5 Best Business Books” in 2015 See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Readers will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution through the channels that earn the buyers' trust. Rather than relying on generic data or guesswork to determine what the buyer wants, the buyer persona approach allows companies to ask the buyer directly and obtain more precise and actionable guidance. Buyer personas are composite pictures of the people who buy solutions, services or products, crafted through a unique type of interview with the people the marketer wants to influence. This book provides step-by-step guidance toward implementing the buyer persona approach, with the advice of an internationally-respected expert. Learn who buys what, and why Understand your buyer's goals and how you can address them Tailor your marketing activities to your buyer's expectations See the purchase through the customer's eyes A recent services industry survey reports that 52 percent of their marketers have buyer personas, and another 28 percent expect to add them within the next two years – but only 14.6 percent know how to use them. To avoid letting such a valuable tool go to waste, access the expert perspective in Buyer Personas, and craft a more relevant marketing strategy.
Categories: Business & Economics

Investigating GoPro and Its Diffusion of Innovations

Investigating GoPro and Its Diffusion of Innovations

GoPro became a public company in 2014 to much fanfare, as it was rated as a top technology initial public offering for the year.

Author: Marion E. Hambrick

Publisher:

ISBN: 1526480050

Category: Camera industry

Page:

View: 748

GoPro became a public company in 2014 to much fanfare, as it was rated as a top technology initial public offering for the year. Company founder and CEO Nick Woodman and his leadership team have faced a series of challenges since the initial public offering. In 2018, the GoPro stock price decreased to less than USD 10 per share after reaching an all-time maximum of nearly USD 100 per share. The company discontinued its Karma drone line, noting a desire to focus on cameras, its core product. The fourth corporate restructuring, in early 2018, drove the GoPro headcount below 1,000 employees. Yet Woodman seemed confident in the future of the company. On the second quarter 2018 earnings call, he highlighted positive news such as year-to-date camera sales similar to those reported during the first half of 2017. The company also reported lower operating expenses stemming from the restructuring. As a result, Woodman forecasted that GoPro would generate profits in the second half of 2018 and continue this profitability through 2019. Industry analysts welcomed the news but remained skeptical.This case study provides an overview of GoPro, including its historical performances and current strategic initiatives. Readers are asked to assess the organization through the theoretical framework of diffusion of innovations and forecast the short-term and long-term potential of the company.
Categories: Camera industry

The Creator s Code

The Creator s Code

Nick Woodman, founder of digital camcorder company GoPro, turned the idea of
tethering cameras to surfers' wrists into a media revolution, capturing high-
definition video from cameras mounted on helmets, snowboards, skateboards,
and ...

Author: Amy Wilkinson

Publisher: Simon and Schuster

ISBN: 9781451666090

Category: Business & Economics

Page: 240

View: 449

Based on in-depth interviews with more than 200 leading entrepreneurs, a lecturer at the Stanford Graduate School of Business identifies the six essential disciplines needed to transform your ideas into real-world successes. Each of us has the capacity to spot opportunities, invent products, and build businesses—even $100 million businesses. How do some people turn ideas into enterprises that endure? Why do some people succeed when so many others fail? The Creator’s Code unlocks the six essential skills that turn small notions into big companies. This landmark book is based on 200 interviews with today’s leading entrepreneurs including the founders of LinkedIn, Chipotle, eBay, Under Armour, Tesla Motors, SpaceX, Spanx, Airbnb, PayPal, Jetblue, Gilt Groupe, Theranos, and Dropbox. Over the course of five years, Amy Wilkinson conducted rigorous interviews and analyzed research across many different fields. From the creators of the companies ranging from Yelp to Chobani to Zipcar, she found that entrepreneurial success works in much the same way. Creators are not born with an innate ability to conceive and build $100 million enterprises. They work at it. They all share fundamental skills that can be learned, practiced, and passed on. The Creator’s Code reveals six skills that make creators of all kinds of endeavors breakthrough. These skills aren’t rare gifts or slim chance talents. Entrepreneurship, Wilkinson demonstrates, is accessible to everyone.
Categories: Business & Economics