Google Hacks

Tips & Tools for Finding and Using the World's Information

Author: Rael Dornfest,Paul Bausch,Tara Calishain

Publisher: "O'Reilly Media, Inc."

ISBN: 9780596553708

Category: Computers

Page: 546

View: 7199

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Everyone knows that Google lets you search billions of web pages. But few people realize that Google also gives you hundreds of cool ways to organize and play with information. Since we released the last edition of this bestselling book, Google has added many new features and services to its expanding universe: Google Earth, Google Talk, Google Maps, Google Blog Search, Video Search, Music Search, Google Base, Google Reader, and Google Desktop among them. We've found ways to get these new services to do even more. The expanded third edition of Google Hacks is a brand-new and infinitely more useful book for this powerful search engine. You'll not only find dozens of hacks for the new Google services, but plenty of updated tips, tricks and scripts for hacking the old ones. Now you can make a Google Earth movie, visualize your web site traffic with Google Analytics, post pictures to your blog with Picasa, or access Gmail in your favorite email client. Industrial strength and real-world tested, this new collection enables you to mine a ton of information within Google's reach. And have a lot of fun while doing it: Search Google over IM with a Google Talk bot Build a customized Google Map and add it to your own web site Cover your searching tracks and take back your browsing privacy Turn any Google query into an RSS feed that you can monitor in Google Reader or the newsreader of your choice Keep tabs on blogs in new, useful ways Turn Gmail into an external hard drive for Windows, Mac, or Linux Beef up your web pages with search, ads, news feeds, and more Program Google with the Google API and language of your choice For those of you concerned about Google as an emerging Big Brother, this new edition also offers advice and concrete tips for protecting your privacy. Get into the world of Google and bend it to your will!
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Google Advertising Tools

Cashing in with AdSense and AdWords

Author: Harold Davis,David Iwanow

Publisher: "O'Reilly Media, Inc."

ISBN: 9781449382957

Category: Computers

Page: 432

View: 5285

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With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in particular help you make money. You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. Google Advertising Tools focuses on best practices, with several case studies that demonstrate which approaches work well, which don't, and why. Google's ad programs can help any business with a web presence, and this guide explains precisely how to use them. Learn how to create effective campaign plans for your website Understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM) Drive traffic to your website and make money as an advertising host Add AdSense code and Google search to your site Learn how content, search, and referral ads perform Create and edit AdWord campaigns Monitor AdWords activity and improve your campaign's performance
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Job Reconnaissance

Using Hacking Skills to Win the Job Hunt Game

Author: Josh More

Publisher: Elsevier

ISBN: 0124166601

Category: Computers

Page: 196

View: 3148

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There is considerably more skill in the IT and security communities than is reflected in the jobs people are able to attain. Most people's limiting factor in their ability to get better jobs is not technical skills or even the soft skills necessary to do well in a new job. It is that getting a job is a completely different skill set and one that most people only practice every few years. Job Reconnaissance: Using Hacking Skills to Win the Job Hunt Game explains the job hunting process, why the most commonly followed models fail and how to better approach the search. It covers the entire job hunt process from when to decide to leave your current job, research new possible job opportunities, targeting your new boss, controlling the job interview process and negotiating your new compensation and the departure from your current job. This is not a complete all-in-one job-hunting book. This book assumes that the reader is reasonably competent and has already heard most of the "standard" advice, but is having difficulty putting the advice into practice. The goal is to fill in the gaps of the other books and to help the readers use their technical skills to their advantage in a different context. The emphasis in Job Reconnaissance is for infosec and IT job seekers to leverage the same skills they use in penetration testing and recon toward job-hunting success. These skills include targeting, reconnaissance and profiling combined with a technical look at skills other career search books commonly miss. Covers the entire job hunt process from when to decide to leave your current job to the departure of your current job Suggests how to research new possible job opportunities Shows how to target your new boss, controlling the job interview process and negotiating your new compensation
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Mind Performance Hacks

Tips & Tools for Overclocking Your Brain

Author: Ron Hale-Evans

Publisher: "O'Reilly Media, Inc."

ISBN: 9780596553982

Category: Self-Help

Page: 332

View: 6782

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You're smart. This book can make you smarter.Mind Performance Hacks provides real-life tips and tools for overclocking your brain and becoming a better thinker. In the increasingly frenetic pace of today's information economy, managing your life requires hacking your brain. With this book, you'll cut through the clutter and tune up your brain intentionally, safely, and productively.Grounded in current research and theory, but offering practical solutions you can apply immediately, Mind Performance Hacks is filled with life hacks that teach you to: Use mnemonic tricks to remember numbers, names, dates, and other flotsam you need to recall Put down your calculator and perform complex math in your head, with your fingers, or on the back of a napkin Spark your creativity with innovative brainstorming methods Use effective systems to capture new ideas before they get away Communicate in creative new ways-even using artificial languages Make better decisions by foreseeing problems and finding surprising solutions Improve your mental fitness with cool tricks and games While the hugely successful Mind Hacks showed you how your brain works, Mind Performance Hacks shows you how to make it work better.
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IT Security Interviews Exposed

Secrets to Landing Your Next Information Security Job

Author: Chris Butler,Russ Rogers,Mason Ferratt,Greg Miles,Ed Fuller,Chris Hurley

Publisher: John Wiley & Sons

ISBN: N.A

Category: Business & Economics

Page: 218

View: 6392

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Technology professionals seeking higher-paying security jobs need to know security fundamentals to land the job-and this book will help Divided into two parts: how to get the job and a security crash course to prepare for the job interview Security is one of today's fastest growing IT specialties, and this book will appeal to technology professionals looking to segue to a security-focused position Discusses creating a resume, dealing with headhunters, interviewing, making a data stream flow, classifying security threats, building a lab, building a hacker's toolkit, and documenting work The number of information security jobs is growing at an estimated rate of 14 percent a year, and is expected to reach 2.1 million jobs by 2008
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Mind Hacks

Tips & Tricks for Using Your Brain

Author: Tom Stafford,Matt Webb

Publisher: "O'Reilly Media, Inc."

ISBN: 9781449390969

Category: Computers

Page: 396

View: 603

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The brain is a fearsomely complex information-processing environment--one that often eludes our ability to understand it. At any given time, the brain is collecting, filtering, and analyzing information and, in response, performing countless intricate processes, some of which are automatic, some voluntary, some conscious, and some unconscious.Cognitive neuroscience is one of the ways we have to understand the workings of our minds. It's the study of the brain biology behind our mental functions: a collection of methods--like brain scanning and computational modeling--combined with a way of looking at psychological phenomena and discovering where, why, and how the brain makes them happen.Want to know more? Mind Hacks is a collection of probes into the moment-by-moment works of the brain. Using cognitive neuroscience, these experiments, tricks, and tips related to vision, motor skills, attention, cognition, subliminal perception, and more throw light on how the human brain works. Each hack examines specific operations of the brain. By seeing how the brain responds, we pick up clues about the architecture and design of the brain, learning a little bit more about how the brain is put together.Mind Hacks begins your exploration of the mind with a look inside the brain itself, using hacks such as "Transcranial Magnetic Stimulation: Turn On and Off Bits of the Brain" and "Tour the Cortex and the Four Lobes." Also among the 100 hacks in this book, you'll find: Release Eye Fixations for Faster Reactions See Movement When All is Still Feel the Presence and Loss of Attention Detect Sounds on the Margins of Certainty Mold Your Body Schema Test Your Handedness See a Person in Moving Lights Make Events Understandable as Cause-and-Effect Boost Memory by Using Context Understand Detail and the Limits of Attention Steven Johnson, author of "Mind Wide Open" writes in his foreword to the book, "These hacks amaze because they reveal the brain's hidden logic; they shed light on the cheats and shortcuts and latent assumptions our brains make about the world." If you want to know more about what's going on in your head, then Mind Hacks is the key--let yourself play with the interface between you and the world.
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Spidering Hacks

100 Industrial-Strength Tips & Tools

Author: Kevin Hemenway,Tara Calishain

Publisher: "O'Reilly Media, Inc."

ISBN: 9780596005771

Category: Computers

Page: 402

View: 6942

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Provides techniques on creating spiders and scrapers to retrieve information from Web sites and data sources.
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Amazon Hacks

Author: Paul Bausch

Publisher: "O'Reilly Media, Inc."

ISBN: 9780596005429

Category: Computers

Page: 280

View: 2384

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Presents a collection of tips and techniques for getting the most out of Amazon.com, covering such topics as browsing and searching, community features, selling through Amazon, and Amazon Web services.
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