Encyclopaedia Of Journalism And Mass Communication (5 Vols.)

Author: Om Gupta

Publisher: Gyan Publishing House

ISBN: 9788182053656

Category: Communication

Page: 1552

View: 1140

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Mass Communication is an interdisciplined domain. It can t understood as stand alone subject. Because it deals with society and culture at one hand and technology at the other. Thus an encyclopedia was needed that could give a comprehensive explanation of terms, concepts, theories and principles at one place. Mass Communication has a history as long as human civilization. Thus it requires a historical perspective also. This five-volume endeavor is aimed at giving a whole gamut of the communication process with the teeming millions. It will immensely benefit students, teachers, mass communicators, theoreticians and practitioners, theoreticians and practitioners alike. Something usable today, a ready reckoner for years to come and a collector s items for all times. A must read endurable and preservable.
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Global Events: Tipping Points

Author: Dr. Philip Gordon, PhD

Publisher: Lulu.com

ISBN: 148126186X

Category: Science

Page: 184

View: 601

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Tipping Points as evidenced in global events are, in many ways, influenced by media. This just released, ground-breaking book GLOBAL EVENTS: TIPPING POINTS by Dr Philip Gordon, Ph.D, details three case studies which were selected on the basis of common Tipping Point Attributes. Each involved media contagiousness and stickiness during their development and each arrived at a "dramatic moment in time," which could be characterized by the phenomenon of Tipping Points. Recent GLOBAL EVENTS: TIPPING POINTS Case Studies: The 2008 Presidential Campaign of Barack Obama was chosen to examine a narrower scope and timeframe for the application of the analysis. The International Financial Crisis of 2007-2010, involves a broader data study period to identify trends and more complex issues. And the Climate Change study is included for consideration as the research and analysis revealed critical relationships between media impact and global events. As the issue of Climate Change is still evolving, Dr Gordon provides a Global Events: Tipping Point Theory methodology for analyzing and predicting our planets' most pressing global issue. Dr Philip Gordon, Ph.D was awarded his doctorate (with high honors) from the Centre d'Etudes Diplomatiques et Strategiques (CEDS) Paris, France and graduated with his masters while on a full fellowship from Johns Hopkins University, Baltimore, Maryland. He currently lives in Burgundy, France with his wife and two sons. Review Comments: "The genius of the formulation of GLOBAL EVENTS: TIPPING POINTS is that it takes explicit account of the role of social media and the internet at facilitating bifurcations and promoting dynamical instability. In effect, we have trimmed a few feet of tail off the kite. As a reader, I was informed and educated as to the factors which conspire to influence stability / instability in complex social systems. ...the book does a good job of making sense of past bifurcations and dynamical instabilities, namely political instability, our perception of global climate change, and international economic crises ... my compliments on a truly insightful Global Events: Tipping Points." - Prof. Dr. (med.) Peter S. Geissler, A.B., B.S., M.S., M.Phil., Ph.D. (Yale) M.A., M.Eng., M.S., Ph.D., M.S., M.D., M.Phil.(Cantab) "The application of the tipping point theory to media and global events, particularly, Global Events: Tipping Points...the financial crisis and climate change), is a fascinating one." - Dr. Serge Besanger, PhD Expert, International Monetary Fund ..".very interesting application (of the Tipping Point Theory)...potential opportunity for predicting other global events, i.e.: Egyptian crisis and perhaps, even terrorism activities." - Dr. Adam AJLANI, PhD Professor, Sciences Politic and Political Consultant, France TV1 ..".a mass undertaking (very motivated) of how (we) as a society can become aware of future global events, particularly Climate Change. Excellent!" - Dr. Derek EL ZEIN, PhD Professor, Avocat, Expert: Communications "A truly fascinating book that (teaches) a whole new way of thinking about major events and how the media can influence them. Being a political junkie I was heavily into the media coverage of the 2008 Obama election and the global financial meltdown both via TV and the blogosphere. I now find myself looking for the tipping points and stickiness factors as other key events unfold. Usually, I have trouble reading theoretical books but this one was an easy read and if you want supporting data then the references are there. This could become a solid reference for those in the media who truly want to understand what they are reporting. Highly recommended and I look forward to Dr. Gordon's ongoing analysis of (future) events." - Dr. Ralph Moorhouse, PhD Political junkie, Expert: natural polymers for industries
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Encyclopedia of Science and Technology Communication

Author: Susanna Hornig Priest

Publisher: SAGE

ISBN: 1412959209

Category: Language Arts & Disciplines

Page: 1095

View: 2363

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The explosion of scientific information is exacerbating the information gap between richer/poorer, educated/less-educated publics. The proliferation of media technology and the popularity of the Internet help some keep up with these developments but also make it more likely others fall further behind. This is taking place in a globalizing economy and society that further complicates the division between information haves and have-nots and compounds the challenge of communicating about emerging science and technology to increasingly diverse audiences. Journalism about science and technology must fill this gap, yet journalists and journalism students themselves struggle to keep abreast of contemporary scientific developments. Scientist - aided by public relations and public information professionals - must get their stories out, not only to other scientists but also to broader public audiences. Funding agencies increasingly expect their grantees to engage in outreach and education, and such activity can be seen as both a survival strategy and an ethical imperative for taxpayer-supported, university-based research. Science communication, often in new forms, must expand to meet all these needs. Providing a comprehensive introduction to students, professionals and scholars in this area is a unique challenge because practitioners in these fields must grasp both the principles of science and the principles of science communication while understanding the social contexts of each. For this reason, science journalism and science communication are often addressed only in advanced undergraduate or graduate specialty courses rather than covered exhaustively in lower-division courses. Even so, those entering the field rarely will have a comprehensive background in both science and communication studies. This circumstance underscores the importance of compiling useful reference materials. The Encyclopedia of Science and Technology Communication presents resources and strategies for science communicators, including theoretical material and background on recent controversies and key institutional actors and sources. Science communicators need to understand more than how to interpret scientific facts and conclusions; they need to understand basic elements of the politics, sociology, and philosophy of science, as well as relevant media and communication theory, principles of risk communication, new trends, and how to evaluate the effectiveness of science communication programmes, to mention just a few of the major challenges. This work will help to develop and enhance such understanding as it addresses these challenges and more. Topics covered include: advocacy, policy, and research organizations environmental and health communication philosophy of science media theory and science communication informal science education science journalism as a profession risk communication theory public understanding of science pseudo-science in the news special problems in reporting science and technology science communication ethics.
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An Encyclopaedia of Translation

Chinese-English, English-Chinese

Author: Sin-wai Chan,David E. Pollard

Publisher: Chinese University Press

ISBN: 9789622019973

Category: Foreign Language Study

Page: 1150

View: 5657

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The poet is the sayer, the namer, and represents beauty. He is a sovereign, and stands on the centre.--Ralph Waldo Emerson, from "The Poet" "[The poet] is a seer.... he is individual... he is complete in himself.... the others are as good as he, only he sees it and they do not. He is not one of the chorus. "--Walt Whitman, from the preface to Leaves of Grass Poetry has always given rise to interpretation, judgment, and controversy. Indeed, the history of poetry criticism is as rich and varied a journey as the history of poetry itself. But classic writings such as Emerson's essay "The Poet" and Whitman's preface to Leaves of Grass serve as more than a critical "call and response": the works are striking examples of how the finest poets themselves have written on poetics and the works of their peers and predecessors--revealing, in the process, much about the theory and passion behind their own works. Spanning thousands of years and including thirty-three of the most influential critical essays ever written, Classic Writings on Poetry is the first major anthology of criticism devoted exclusively to poetry. Beginning with a survey of the history of poetics and providing an introduction and brief biography for each reading, esteemed poet and critic William Harmon takes readers from Plato's Republic and Aristotle's Poetics to the Norse mythology of Snorri Sturluson's Skáldskaparmál. John Dryden's An Essay of Dramatic Poesy and Shelley's A Defence of Poetry are included, as is an excerpt from Elizabeth Barrett Browning's verse novel Aurora Leigh, arriving, finally, at the modernist sensibility of "Poetic Reality and Critical Unreality," by Laura (Riding) Jackson. For anyone interested in the art and artifice of poetry, Classic Writings on Poetry is a journey well worth taking.
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Mass Communication and American Social Thought

Key Texts, 1919-1968

Author: John Durham Peters,Peter Simonson

Publisher: Rowman & Littlefield

ISBN: 9780742528390

Category: Language Arts & Disciplines

Page: 530

View: 7067

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This anthology of hard-to-find primary documents provides a solid overview of the foundations of American media studies. Focusing on mass communication and society and how this research fits into larger patterns of social thought, this valuable collection features key texts covering the media studies traditions of the Chicago school, the effects tradition, the critical theory of the Frankfurt school, and mass society theory. Where possible, articles are reproduced in their entirety to preserve the historical flavor and texture of the original works. Topics include popular theater, yellow journalism, cinema, books, public relations, political and military propaganda, advertising, opinion polling, photography, the avant-garde, popular magazines, comics, the urban press, radio drama, soap opera, popular music, and television drama and news. This text is ideal for upper-level courses in mass communication and media theory, media and society, mass communication effects, and mass media history.
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