Welt 4.0

Trends und Tendenzen

Author: Anabel Ternès,Nadine Schultze,Nico Meetz

Publisher: Akademische Verlagsgemeinschaft München

ISBN: 3960915055

Category: Social Science

Page: 207

View: 1572

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Wie stellen wir uns die Zukunft vor? Welche Ängste haben die Menschen, welche Erwartungen stellen sie an die Welt von morgen? Wie sieht es aus mit Werten und Traditionen? Was geht und was bleibt? In diesem Buch spricht die Generation Y. Es geht um ihre Wünsche, Ziele, Erwartungen, aber auch ihre Verantwortungsbereitschaft in einer Welt von morgen. Wie können sie darauf reagieren, d.h. wie gehen Unternehmen, Institutionen und die Zielgruppe selbst damit um und wie finden sie Lösungen?Mit Beiträgen von:Anabel Ternès und Alina San: Industrie 4.0Jutta Feldhaus und Tabitha Müllerschön: Die Automatisierung und Technisierung unseres LebensSascha Kringel: Kontrolle durch TechnikDaniel Rieger: GlobalisierungHeinrich Keiho Menkhaus: Die Moderne StadtDesiree Niehuss: Das Wohnen der ZukunftNadine Schultze: Die Mobilität der ZukunftJanina Radtke: Die alternative GesundheitsversorgungEllena Kronester und Nico Meetz: Die moderne Kriegsführung
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Sustainability in a Digital World

New Opportunities Through New Technologies

Author: Thomas Osburg,Christiane Lohrmann

Publisher: Springer

ISBN: 3319546031

Category: Business & Economics

Page: 272

View: 6488

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This book offers a comprehensive introduction to the different emerging concepts in the innovative area of sustainability and digital technology. More than 20 leading thinkers from the fields of digitalization, strategic management, sustainability and organizational development share clearly structured insights on the latest developments, advances and remaining challenges concerning the role of sustainability in an increasingly digital world. The authors not only introduce a profound and unique analysis on the state-of-the art of sustainability and digital transformation, but also provide business leaders with practical advice on how to apply the latest management thinking to their daily business decisions. Further, a number of significant case studies exemplify the issues discussed and serve as valuable blueprints for decision makers.
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Price Management

Strategy, Analysis, Decision, Implementation

Author: Hermann Simon,Martin Fassnacht

Publisher: Springer

ISBN: 3319994565

Category: Business & Economics

Page: 558

View: 5000

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In this book, the world’s foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice. Going beyond the traditional constraints of “price theory” and “price policy,” the authors coined the term “price management” to represent a holistic approach to pricing strategy and tactical implementation. They remind us that the Ancient Romans used one word, pretium, to mean both price and value. This is the fundamental philosophy that drives successful price management where producer and customer meet. Featuring dozens of examples and case studies drawn from their extensive research, consulting, and teaching around the world, Simon and Fassnacht cover all aspects of pricing following the price management process with its four phases: strategy, analysis, decision, and implementation. Thereby, the authors take into account the nuances across industry sectors, including consumer goods, industrial products, services, and trade/distribution. In particular, they address the implications of technological advancements, such as the Internet and new measurement and sensor technologies that have led to a wealth of price management innovations, such as flat rates, freemium, pay-per-use, or pay-what-you-want. They also address the emergence of new price metrics, Big Data applications, two-sided price systems, negative prices, and the sharing economy, as well as emerging payment systems such as bitcoin. The result is a “bible” for leaders who recognize that price is not only a means to drive profit in the short term, but a tool to generate sustained growth in shareholder value over the longer term, and a primer for researchers, instructors, and students alike. Praise for Price Management “This book is truly state of the art and the most comprehensive work in price management.” - Prof. Philip Kotler, Kellogg School of Management, Northwestern University “This very important book builds an outstanding bridge between science and practice.“ - Kasper Rorsted, CEO, Adidas “This book provides practical guidelines on value creation, communication and management, which is an imperative for businesses to survive in the coming era of uncertainty.” - Dr. Chang-Gyu Hwang, Chairman and CEO, KT Corporation (Korea Telecom)
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The Digital Transformation of the Automotive Industry

Catalysts, Roadmap, Practice

Author: Uwe Winkelhake

Publisher: Springer

ISBN: 3319716107

Category: Technology & Engineering

Page: 313

View: 9781

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Building on his decades of experience as a consultant and project manager in the automotive industry, the author develops comprehensive and pragmatic recommendations for action regarding the digital transformation of the automotive and supplier industries. At the heart is the transition from a vehicle-focused to a mobility-oriented business model. Based on the catalysts of the digital change, four digitisation fields are structured, and a roadmap for their transformation is presented. The topics of comprehensive change in corporate culture and an agile and efficient information technology are covered in detail as vital success factors. Selected practical examples of innovative digitisation projects provide additional ideas and impulses. An outlook on the automotive industry in the year 2040 completes the discourse.
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The Power of Distributed Perspectives

Author: Günter Abel,Martina Plümacher

Publisher: Walter de Gruyter GmbH & Co KG

ISBN: 3110493357

Category: Philosophy

Page: 373

View: 4300

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How do people and institutions manage to bring their different perspectives into an effective and productive interplay? How can we overcome obstacles for the creative potentials of distributed perspectives? Traditionally, the perspectives of people and institutions are considered to be fixed and isolated points of view. In such a picture, the perspectives seem determined in advance by positions and persons seem trapped within their perspectival horizons. In contrast, the new approach of this volume’s contributions focuses on the simple but fundamental fact that people (in their perceiving, speaking, thinking, and acting) always already refer to fellow human beings and coordinate their own perspectives with those of other persons and institutions. The contributions of the present volume concentrate on the structures, mechanisms, and dynamics of the interplays of different perspectives of interacting, communicating, and cooperating persons and institutions. The volume focuses on how the creative potentials as well as the organizational effectiveness of distributed perspectives can be set free.
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Wettbewerb in der Energiewirtschaft

Author: Gesellschaft für Wirtschafts- und Sozialwissenschaften, Verein für Socialpolitik. Wirtschaftspolitischer Ausschuss. Arbeitsgruppe Wettbewerb. Jahrestagung,Georg Erdmann

Publisher: N.A

ISBN: N.A

Category: Competition

Page: 103

View: 482

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