Design a Better Business

New Tools, Skills, and Mindset for Strategy and Innovation

Author: Patrick Van Der Pijl,Justin Lokitz,Lisa Kay Solomon

Publisher: John Wiley & Sons

ISBN: 1119272130

Category: Business & Economics

Page: 272

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This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
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Operating Model Canvas

Author: Andrew Campbell,Mikel Gutierrez ,Mark Lancelott

Publisher: Van Haren Publishing

ISBN: 9401800715

Category: Education

Page: 224

View: 5467

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The journey from strategy to operating success depends on creating an organization that can deliver the chosen strategy. This book, explaining the Operating Model Canvas, shows you how to do this. It teaches you how to define the main work processes, choose an organization structure, develop a high-level blueprint of the IT systems, decide where to locate and how to lay out floor plans, set up relationships with suppliers and design a management system and scorecard with which to run the new organization. The Operating Model Canvas helps you to create a target operating model aligned to your strategy. The book contains more than 20 examples ranging from large multi-nationals to government departments to small charities and from an operating model for a business to an operating model for a department of five people. The book describes more than 15 tools, including new tools such as the value chain map, the organization model and the high-level IT blueprint. Most importantly, the book contains two fully worked examples showing how the tools can be used to develop a new operating model. This book should be on the desk of every consultant, every strategist, every leader of transformation, every functional business partner, every business or enterprise architect, every Lean expert or business improvement champion, in fact everyone who wants to help their organization be successful. Additional content can be found on the website for the Operational Model Canvas: Www.operatingmodelcanvas.com
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Design and Launch an Online Gift Business in a Week

Author: Cheryl Kimball

Publisher: Entrepreneur Press

ISBN: 161308112X

Category: Business & Economics

Page: 204

View: 8568

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Are you creative? Interested in taking your favorite hobby or inventive attitude to a new, more profitable level? Would you like to work from the comfort home, making money around the clock? Thanks to today’s turnkey technology, in just a few clicks and a few days you can build a virtual gift store selling your favorite items to millions! Choose from today’s hottest online gift businesses, including food, pets, hobbies, home goods, and holiday items, or debut and sell your signature goodies. In just one week, break into the billion-dollar gift industry, create a fully-functioning website, tap into millions of eager online shoppers, and more! • Design an attractive, multi-functional website using inexpensive, turnkey solutions that require no programming knowledge • Tap into the newest gift trends, and choose your specialty and services • Use easy, automated solutions that work 24/7 to accept orders and handle payments • Skillfully manage inventory, order fulfillment, customer service, and all other operations • Create repeat shoppers with online deals and promotions • Drive traffic using search engine optimization, social marketing, and other online marketing techniques
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Design and Launch an E-Commerce Business in a Week

Author: Jason R. Rich

Publisher: Entrepreneur Press

ISBN: 1613081073

Category: Business & Economics

Page: 206

View: 3235

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Have you fantasized about your own retail store—selling your own specialty items, showcasing unique products or better promoting existing products? Or have you dreamed of working from home, setting your own hours and still making great money? Today’s technology makes it easier than ever to take your retail dreams to the world’s largest marketplace—the Internet. In just days, you can build your own eCommerce website, reach potential customers by the millions, process orders 24/7 and accept payments from all over the world—with no technical background or graphic design skills! • Design a professional eCommerce site using inexpensive, turnkey solutions from established companies like Google, Yahoo! and Go Daddy that require no programming or graphic design knowledge • Create content and online deals that capture shoppers and keep them coming back • Use surefire online tools that work 24/7 to handle payments and accept orders • Drive traffic using Search Engine Optimization and other marketing and advertising techniques • Skillfully handle inventory, order fulfillment, customer service and all other operations The world’s largest marketplace is at your fingertips…take advantage of it!
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Design and Launch an Online Web Design Business in a Week

Author: Jason R. Rich

Publisher: Entrepreneur Press

ISBN: 161308109X

Category: Business & Economics

Page: 264

View: 1948

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Are you an online artist ready to take your passion to the next level? Would you love your creative talent to be on showcase for millions to see and buy? Thanks to today’s amazing technology, it’s easier than ever to tap into your passion and turn it into your next paycheck! In just a few days and a few clicks, you can build a successful online web design business selling your creative services. Discover how to easily develop your own website, effectively showcase your work, promote yourself to a worldwide audience, generate new clients, better service existing clients, and more! • Design an attractive, business website using inexpensive, turnkey solutions from established companies like Google, Yahoo! and Go Daddy that require no programming knowledge • Create a killer online portfolio that captures new clients • Use easy online tools that work 24/7 to handle requests and payments • Drive traffic using search engine optimization and other marketing and advertising techniques • Boost profits by expanding your specialty or your business
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Design and Launch an Online Travel Business in a Week

Author: Charlene Davis

Publisher: Entrepreneur Press

ISBN: 159918267X

Category: Business & Economics

Page: 247

View: 7983

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Outlines a hands-on, turn-key approach to all aspects of creating and starting a travel service website, covering a range of topics from choosing a travel specialty and identifying qualified providers to setting up a payment system and preparing marketing tools. Original.
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Design and Launch an Online Social Networking Business in a Week

Author: Julien Sharp

Publisher: Entrepreneur Press

ISBN: 1613081103

Category: Business & Economics

Page: 182

View: 9773

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Are you a virtual social butterfly? Captivated by the buzz of new media? Interested in setting the online social scene for others? And making a profit doing so? Tap into the millions of MySpace users and Facebook friends to create your own specialized social site! In just seven days, identify your network niche; develop an inviting, interactive website; drive traffic and membership; build profitable online advertising relationships; and more! • Design an attractive, interactive social networking website using inexpensive, turnkey solutions that require no programming knowledge • Define your community and set the tone • Offer interactive features including profile pages, member search options, media add-ons, and more • Generate traffic and membership using search engine optimization, viral and social marketing, and other techniques • Cash in on your site with proven, revenue-generating solutions • Use included resources to stay on the cutting-edge
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Experience Design

A Framework for Integrating Brand, Experience, and Value

Author: Patrick Newbery,Kevin Farnham

Publisher: John Wiley & Sons

ISBN: 1118728394

Category: Business & Economics

Page: 240

View: 3284

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Bridge the gap between business and design to improve thecustomer experience Businesses thrive when they can engage customers. And, whilemany companies understand that design is a powerful tool forengagement, they do not have the vocabulary, tools, and processesthat are required to enable design to make a difference.Experience Design bridges the gap between business anddesign, explaining how the quality of customer experience is thekey to unlocking greater engagement and higher customer lifetimevalue. The book teaches businesses how to think about design as aprocess, and how this process can be used to create a betterquality of experience across the entire customer journey. Experience Design also serves as a reference tool forboth designers and business leaders to help teams collaborate moreeffectively and to help keep focus on the quality of theexperiences that are put in front of customers. Explains how to use experience-centric design for bettercustomer engagement Offers a framework for thinking and talking about "experiencedesign," from a company and customer perspective Authors Patrick Newbery and Kevin Farnham are the ChiefStrategy Officer and CEO of Method respectively, anexperience design company that solves business challengesthrough design to create integrated brand, product, andservice experiences Improve the quality of the experiences customers have with yourcompany and watch engagement soar.
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