Basics Graphic Design 02: Design Research

Investigation for successful creative solutions

Author: Neil Leonard,Gavin Ambrose

Publisher: Bloomsbury Publishing

ISBN: 135003410X

Category: Design

Page: 200

View: 5547

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Design Research shows readers how to choose the best method of research in order to save time and get the right results.The book makes readers aware of all the different research methods, as well as how to carry out the most appropriate research for their graphic design projects. All stages of the research process are considered in a dynamic and entertaining style, covering audience, context, trends, sources, documentation, dissemination and more. Students and designers can benefit from this text by learning fresh ways to analyse information obtained by data gathering, and how best to test and prove decisions. The resulting, well-rounded solutions will be informed, innovative, and aesthetically fitting for the brief.
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Basics Graphic Design 03: Idea Generation

Author: Neil Leonard,Gavin Ambrose

Publisher: Bloomsbury Publishing

ISBN: 1350034088

Category: Design

Page: 200

View: 6537

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Successful visual outcomes can only be arrived at through the generation of great ideas, driven by research that will ultimately provide the designer with a range of potential design solutions. Basics Graphic Design 03: Idea Generation explores the different ways in which the designer can generate ideas. Consideration is given to audience, context and materials as well as to the many levels of idea generation, from the macro to the micro, from brainstorming to more focused, selective and strategic systems.
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Basics Design 02: Layout

Second Edition

Author: Gavin Ambrose,Paul Harris

Publisher: AVA Publishing

ISBN: 2940411492

Category: Design

Page: 216

View: 5361

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Introduces the fundamentals of layout within graphic design. It shows readers how to work with text and images to create powerful forms of visual communication.
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Basics Interior Design 02

Exhibition Design

Author: Pam Locker

Publisher: AVA Publishing

ISBN: 2940411387

Category: Architecture

Page: 184

View: 7601

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An engagingly visual text that explores the full scope of exhibition design, a complex and multi-faceted discipline.
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Basics Interactive Design: User Experience Design

Creating Designs Users Really Love

Author: Gavin Allanwood,Peter Beare

Publisher: A&C Black

ISBN: 2940496137

Category: Design

Page: 184

View: 9581

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By putting people at the centre of interactive design, user experience (UX) techniques are now right at the heart of digital media design and development. As a designer, you need to create work that will impact positively on everyone who is exposed to it. Whether it's passive and immutable or interactive and dynamic, the success of your design will depend largely on how well the user experience is constructed.User Experience Design shows how researching and understanding users' expectations and motivations can help you develop effective, targeted designs. The authors explore the use of scenarios, personas and prototyping in idea development, and will help you get the most out of the latest tools and techniques to produce interactive designs that users will love.With practical projects to get you started, and stunning examples from some of today's most innovative studios, this is an essential introduction to modern UXD.
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Basics Advertising 02: Art Direction

Author: Nik Mahon

Publisher: AVA Publishing

ISBN: 2940411212

Category: Business & Economics

Page: 184

View: 4290

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Basics Advertising 02: Art Direction provides an essential introduction to the process of art directing creative advertising concepts.
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Basics Illustration 02: Sequential Images

Author: Mark Williams,Mark Wigan

Publisher: AVA Publishing

ISBN: 2940373604

Category: Art

Page: 176

View: 8154

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Sequential image making is a rich area of original and innovative work, riding the wave of interest in the art of illustration and graphic novels. Basics Illustration: Sequential Images investigates visual storytelling through examples of work that is intelligent, experimental, oblique, beguiling, incisive, visceral, and beautiful. Topics covered include concepts, pacing, narrative structure, storylines, genres, storyboards, navigation, visual codes, book illustration, graphic novels, comics, e-comics, manga, anime, animation, children's books, interactivity, web publishing, mobile devices, film theory, paper engineering, film, design, video art, motion graphics installations, club art and VJs, viral images, kinetic worlds, exhibition and retail display, podcasts, video games, and more. For anyone interested in illustration and visual communication, Sequential Images is a must-have.
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Basics Animation 02: Digital Animation

Author: Andrew Chong,Andrew McNamara

Publisher: AVA Publishing

ISBN: 2940373566

Category: Art

Page: 176

View: 9593

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Digital technology has made animation simpler, faster, and easier than ever before. New tools have broadened the palette available to both beginners and experienced animators. Basics Animation: Digital Animation looks at the history of the medium, charting its progress by looking at specific examples that document the growth and development of the form over the past fifty years. With contributions from pioneers of the medium as well as today's leading animators in movies, games, and television, Digital Animation is an animated look at animation yesterday and today. * Explores key principles and processes of animation * Readable and informative * Interviews and art from artists, animators, filmmakers, and more from around the world
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