Artist's and Graphic Designer's Market 2017

Author: Mary Burzlaff Bostic,Noel Rivera

Publisher: North Light Books

ISBN: 9781440346576

Category: Advertising agencies

Page: 672

View: 5356

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"Do you want to establish or expand a career for yourself in fine art, illustration, or design? The 2017 Artist's Graphic Designer's Market is the must-have reference guide you need. Thousands of successful artists have relied on us to help develop their careers and navigate the changing business landscape. The 2017 Artist's & Graphic Designer's Market introduces a whole host of new features and guarantees the most up-to-date, individually verified market contacts possible." --
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Artist's Market 2018

Author: Noel Rivera

Publisher: North Light Books

ISBN: 9781440352836

Category: Art

Page: 672

View: 8062

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Previous edition published as: Artist's & graphic designer's market, 2017.
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SAT Premier 2017 with 5 Practice Tests

Online + Book

Author: Kaplan

Publisher: Simon and Schuster

ISBN: 1506202284

Category: Study Aids

Page: 960

View: 6956

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Prep Smarter for the SAT. Our SAT prep guide features exclusive methods and strategies as well as more than 1,400 practice questions guaranteed to raise your SAT score! Each practice question is accompanied by a step-by-step explanation that shows you how to get the right answer the expert way. SAT Premier 2017 program includes: * 5 realistic, full-length practice tests, including a Diagnostic Test to guide your studies: 2 in the book, 3 online * 1,400+ practice questions with detailed explanations * Online center with one-year access to additional practice questions and prep resources * Scoring, analysis, and explanations for 2 official SAT Practice Tests * Expert video tutorials from master teachers * Kaplan Methods for the more challenging Reading Comprehension, Writing and Language, and Essay sections of the new SAT * Kaplan Methods for the new difficult math content tested on the new SAT Prepare for the SAT with confidence! With more than 75 years of experience and more than 95% of our students getting into their top-choice schools, Kaplan knows how to increase your score and get you into your top-choice college! SAT Premier 2017 provides you with everything you need to improve your score, guaranteed—or you'll receive a full refund.
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Enhanced Discovering Computers ©2017

Author: Misty E. Vermaat,Susan L. Sebok,Steven M. Freund,Mark Frydenberg,Jennifer T. Campbell

Publisher: Cengage Learning

ISBN: 1305657454

Category: Computers

Page: 736

View: 3656

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Readers learn to maximize the use of mobile devices, make the most of online tools for collaboration and communications, and fully utilize today’s Internet capabilities with the latest edition of DISCOVERING COMPUTERS ENHANCED. Learners see how technology skills assist in gaining employment and advancing careers. This edition highlights Web Development, creating a strong web presence, and the latest Windows 10 information. The authors emphasize actionable content with a proven learning structure and practice to reinforce key skills. Self-assessments open each chapter, enabling readers to target study and learn more in less time. DISCOVERING COMPUTERS ENHANCED presents the content needed to succeed in a way that ensures understanding. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
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The Disappearance of Hong Kong in Comics, Advertising and Graphic Design

Author: Wendy Siuyi Wong

Publisher: Springer

ISBN: 3319920960

Category: Social Science

Page: 245

View: 9171

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This book examines Hong Kong’s struggle against the disappearance of its unique identity under the historical challenges of colonialism, in addition to the more recent reimposition of Chinese authoritarian government control, as reflected in three under-researched forms of visual media: comics, advertising and graphic design. Each section of the book focuses on one of these three forms, and each chapter focuses on one stage of Hong Kong’s changing cultural identity. The articulative position of this book is on studies of visual cultural history and media communication. Its case studies will broaden readers’ own cultural knowledge for a more international understanding. The Disappearance of Hong Kong in Comics, Advertising and Graphic Design advances the development of its three key subjects in terms of identity, communication and cultural politics, aiming to reach a wide range of multidisciplinary readers.
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Real Artists Don't Starve

Timeless Strategies for Thriving in the New Creative Age

Author: Jeff Goins

Publisher: HarperCollins Leadership

ISBN: 0718086287

Category: Business & Economics

Page: 240

View: 5330

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Bestselling author and creativity expert Jeff Goins dismantles the myth that being creative is a hindrance to success by revealing how an artistic temperament is in fact a competitive advantage in the marketplace. For centuries, the myth of the starving artist has dominated our culture, seeping into the minds of creative people and stifling their pursuits. But the truth is that the world’s most successful artists did not starve. In fact, they capitalized on the power of their creative strength. In Real Artists Don’t Starve, Jeff Goins debunks the myth of the starving artist by unveiling the ideas that created it and replacing them with timeless strategies for thriving, including: steal from your influences (don’t wait for inspiration), collaborate with others (working alone is a surefire way to starve), take strategic risks (instead of reckless ones), make money in order to make more art (it’s not selling out), and apprentice under a master (a “lone genius” can never reach full potential). Through inspiring anecdotes of successful creatives both past and present, Goins shows that living by these rules is not only doable but it’s also a fulfilling way to thrive. From graphic designers and writers to artists and business professionals, creatives already know that no one is born an artist. Goins’ revolutionary rules celebrate the process of becoming an artist, a person who utilizes the imagination in fundamental ways. He reminds creatives that business and art are not mutually exclusive pursuits. In fact, success in business and in life flow from a healthy exercise of creativity. Expanding upon the groundbreaking work in his previous bestseller The Art of Work, Goins explores the tension every creative person and organization faces in an effort to blend the inspired life with a practical path to success. Being creative isn’t a disadvantage for success; rather, it is a powerful tool to be harnessed.
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The Photographer's Guide to Marketing and Self-Promotion

Author: Maria Piscopo

Publisher: Simon and Schuster

ISBN: 1621535487

Category: Performing Arts

Page: 280

View: 5347

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Veteran photographer’s rep Maria Piscopo turns theory into practical, easy-to-understand advice about building a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. This fifth edition has been thoroughly revised to include the most up-to-date coverage of social media and website development, and includes thirty-seven interviews with top photographers. Readers will learn how to: Create a business plan Identify a marketing message Find reps and agents Hire a marketing coordinator Deal with ethical issues Work with commercial and consumer clients Plan a budget Create an effective portfolio Write press releases The Photographer’s Guide to Marketing and Self-Promotion contains unique information to help professional and aspiring photographers build satisfying, lucrative careers. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
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Personality, Design and Marketing

Matching Design to Customer Personal Preferences

Author: Gloria Moss

Publisher: Taylor & Francis

ISBN: 135197422X

Category: Business & Economics

Page: 138

View: 1828

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It is a marketing truism that products should be shaped around the preferences of customers, not designers, and that a design or advert that is effective with one personality type may not be effective with another. Since purchasing intent can be increased by providing products that appeal to particular types of customers, an understanding of the impact of personality on design will help maximise the effectiveness of design and advertising efforts. Gloria Moss brings together contributions from leading experts in academia and industry, including Professor Judi Harris, Dr Ceri Sims, Professor Paul Springer, Holly Buchanan and the late Bill Wylie. This book reveals the extent to which design and advertising effectiveness can be improved through an understanding of the personalities of a range of stakeholders. While the impact of demographic factors (age, class, geographical location) is the object of considerable research, the impact of personality on production and preference aesthetics has been greatly overlooked. It is only by grouping together research conducted on diverse fields that a larger picture of the impact of personality on design production and preference aesthetics can be constructed. Personality, Design and Marketing will be of great interest to those who would like to see the effectiveness of design and marketing enhanced, whether it is those working in the area of design, or marketing or general management. It shows the extent to which preferences vary according to personality and the limitations of a one-size-fits-all approach to design.
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