The Moderns

Midcentury American Graphic Design

Author: Steven Heller,Greg D'Onofrio

Publisher: Abrams

ISBN: 168335012X

Category: Design

Page: 256

View: 8421

In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown—all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.
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The Moderns

Midcentury American Graphic Design

Author: Steven Heller,Greg D'Onofrio

Publisher: ABRAMS

ISBN: 9781419724015

Category:

Page: 336

View: 9355

In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were �migr�s from Europe; others were homegrown--all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.
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American Modernism

Graphic Design 1920-1960

Author: R. Roger Remington,Lisa Bodenstedt

Publisher: Yale University Press

ISBN: 9780300098167

Category: Art

Page: 192

View: 553

Presents an account of a key period in American graphic design as it manifested itself in various media, covering major historical influences and significant works.
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Merz to Emigré and Beyond

Author: Steven Heller

Publisher: Phaidon Press

ISBN: 9780714865942

Category: Design

Page: 240

View: 2275

Merz to Emigré and Beyond is an historical survey of avant-garde cultural and political magazines and newspapers all the way from the early twentieth century to the present day. The book features a unique selection of international publications from Europe and the USA including Merz (1920s), View (1940s), East Village Other (1960s), Punk (1970s), Raw (1980s) and Emigré (1990s). The design of these magazines, often raucous and undisciplined, was as ground breaking as the ideas they disseminated. Many were linked to controversial artistic, literary and political movements, such as Dada, Surrealism, Modernism, the New Left and Deconstruction. They contain the work of many leading experimental artists and designers of their time - from Kurt Schwitters and El Lissitzky in the 1920s and 30s, to Art Spiegelman and Rudy Vander Lans in the 1980s and 90s.
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Crafting Modernism

Midcentury American Art and Design

Author: Museum of Arts and Design

Publisher: Harry N. Abrams

ISBN: 9780810984806

Category: Design

Page: 368

View: 6968

"This book is published on the occasion of the exhibition Crafting modernism: midcentury American art and design, Museum of Arts and Design, New York, New York, October 11, 2011-January 15, 2012; Memorial Art Gallery, Rochester, New York, February 27-May 21, 2012"--T.p. verso.
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Emotion as Promotion

A Book of Thirst

Author: Rick Valicenti

Publisher: N.A

ISBN: 9781580930970

Category: Design

Page: 355

View: 9391

From innovative fonts and commercial logos to products and artists' books, the work of graphic design collective Thirst is unmistakable: dazzling in form, intellectually challenging, incorporating Real Human Presence, just over the edge of the Discomfort Zone. The firm is known not only for fusions of text and image but for the emotion and strength that pervade the work. Thirst hallmarks include striking color photographs, creative computer manipulation, the use of new media, and challenges offered to the reader/viewer (and sometimes to the client as well). The first monograph on the design group, Emotion as Promotion is an exuberant manifesto, a collective autobiography, and a brutally honest heart-to-heart with the next generation of design. It showcases work known (designs for Gilbert Paper, Gary Fisher Mountain Bikes, Wired magazine, and Absolut vodka), unknown (unimplemented identities for iXL and U.S. Robotics), and notorious (the "Just My Type" nude alphabet, the Want photo shoot for RayGun). Thirst principal Rick Valicenti and his colleagues tell the tales of each project, offering sometimes funny, sometimes wry assessments of the client, the end result, and all stages in between.
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100 Classic Graphic Design Journals

Author: Steven Heller,Jason Godfrey

Publisher: Laurence King Publishing

ISBN: 9781780673363

Category: Design

Page: 224

View: 4432

100 Classic Graphic Design Journals surveys a unique collection of the most influential magazines devoted to graphic design, advertising, and typography. These journals together span over 100 years of the history of print design and chart the rise of graphic design from a necessary sideline to the printing industry to an autonomous creative profession. Each magazine is generously illustrated with a large selection of spreads and covers. A descriptive text based, where possible, on interviews with editors, designers, and publishers is also included for each magazine alongside comprehensively researched bibliographic material. The magazines featured cover a range of industries and eras, from advertising (Publimondial, La Pubblicità Italiana), posters (Das Plakat, Affiche), and typography (Typografische Monatsblätter, Typographica), to Art Nouveau (Bradley, His Book), Modernist design (Neue Grafik, ULM) and Post-Modern and contemporary graphics (Emigre, It's Nice That). These 100 journals offer an invaluable resource to historians and students of graphic design, and a rich seam of visual research and inspiration for graphic designers.
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Graphic Style

From Victorian to New Century

Author: Seymour Chwast

Publisher: Harry N. Abrams

ISBN: 9780810997912

Category: Design

Page: 280

View: 9438

Presents a visual survey of graphic and commercials arts, from the Victorian era to the present day.
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Graphic Design Rants and Raves

Bon Mots on Persuasion, Entertainment, Education, Culture, and Practice

Author: Steven Heller

Publisher: Skyhorse Publishing, Inc.

ISBN: 1621535398

Category: Design

Page: 200

View: 3599

Design is everywhere. Graphic design enters into everything. This is the scope of designer Steven Heller’s latest essay anthology that covers the spectrum of graphic design and related art and culture. Looking at design as practice, language, culture, and power, each of the forty-plus essays is a self-contained story. Heller pours out his ideas—criticisms and celebrations—on such topics as: A history of our modern Hindu-Arabic numerals, and a look at the letter K Brand design utilized by Hillary Clinton and Donald Trump early in the 2016 Presidential race The tumultuous relationship between design and sex The Charlie Hebdo massacre and the principles of free expression Icons revisited, including Paul Rand (not to be confused with the politician Rand Paul), Ralph Ginzburg, Frank Zachary, George Lois, and Print magazine Food packaging, the design of milk, and USPS stamps The obsessive use of cuteness, and the sad and happy history of the ubiquitous happy face From commercial advertising to government institutions to cultural revolution, from the objects that push design forward to those that seep into the everyday, Graphic Design Rants and Raves is an exploration of how visual design has arrived in the twenty-first century. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
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50 Creative Women from the Mid 20th Century

Author: Ellen Surrey,Gloria Fowler

Publisher: Ammo Books

ISBN: 9781623260828

Category: Celebrities

Page: 116

View: 8299

A artistic tribute to 25 influential mid-century women featuring a quote and a original, colorful, and hand-painted painted portrait reflecting each woman's contribution to the visual arts. Includes a short biography on each person.
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Josef Muller-Brockmann

Author: Kerry William Purcell

Publisher: Phaidon Press

ISBN: N.A

Category: Design

Page: 292

View: 5913

This volume is the most definitive monograph to be published on Josef Mueller-Brockmann. It traces Mueller-Brockmann's life from childhood through his early training, rarely seen designs for the theater, famous posters for the Zurich art scene, corporate design work for clients like IBM, and, finally, his efforts to educate young designers. With assistance from the Museum fur Gestaltung, Zurich and the Josef Mueller-Brockmann Archive, this book is extensively illustrated with completed works period photography, rare sketches, concept drawings, and personal photos.
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Typorama

The Graphic Work of Philippe Apeloig

Author: Alice Morgaine,Ellen Lupton

Publisher: N.A

ISBN: 9780500517222

Category: Design

Page: 384

View: 3759

A retrospective of a distinguished graphic designer, influential on both sides of the Atlantic
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California Design, 1930¿1965 Living In a Modern Way

Author: Wendy Kaplan

Publisher: MIT Press

ISBN: 0262299860

Category: Design

Page: 359

View: 1518

In 1951, designer Greta Magnusson Grossman observed that California design was "not a superimposed style, but an answer to present conditions....It has developed out of our own preferences for living in a modern way." California design influenced the material culture of the entire country, in everything from architecture to fashion. This generously illustrated book, which accompanies a major exhibition at the Los Angeles County Museum of Art, is the first comprehensive examination of California's mid-century modern design. It begins by tracing the origins of a distinctively California modernism in the 1930s by such European �migr�s as Richard Neutra, Rudolph Schindler, and Kem Weber; it finds other specific design influences and innovations in solid-color commercial ceramics, inspirations from Mexico and Asia, new schools for design training, new concepts about leisure, and the conversion of wartime technologies to peacetime use (exemplified by Charles and Ray Eames's plywood and fiberglass furniture).The heart of California Design is the modern California home, famously characterized by open plans conducive to outdoor living. The layouts of modernist homes by Pierre Koenig, Craig Ellwood, and Raphael Soriano, for example, were intended to blur the distinction between indoors and out. Homes were furnished with products from Heath Ceramics, Van Keppel-Green, and Architectural Pottery as well as other, previously unheralded companies and designers. Many objects were designed to be multifunctional: pool and patio furniture that was equally suitable indoors, lighting that was both task and ambient, bookshelves that served as room dividers, and bathing suits that would turn into ensembles appropriate for indoor entertainment.California Design includes 350 images, most in color, of furniture, ceramics, metalwork, architecture, graphic and industrial design, film, textiles, and fashion, and ten incisive essays that trace the rise of the California design aesthetic.
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The Modern Japanese Movie Poster

For American and European Films

Author: Karlheinz Borchert

Publisher: Gingko Press Editions

ISBN: 9783943960310

Category: Film posters

Page: 128

View: 910

Japanese movie posters have long held an elevated position in the world of film. While many countries were still relying on the art of the illustrated poster to draw in crowds, photomontage had already become the characterising stylistic feature amongst Japanese poster designers and artists. With over 400 posters dating from 1960 to the modern day originating from Hollywood cinema to European art films, the posters included make obvious Japan's dominant position in the field of modern film advertising.
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Frederic Goudy

Author: D. J. R. Bruckner,Frederic William Goudy

Publisher: Harry N Abrams Incorporated

ISBN: N.A

Category: Architecture

Page: 144

View: 9768

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Letterforms

Typeface Design from Past to Future

Author: Timothy Samara

Publisher: Rockport Publishers

ISBN: 1631594745

Category: Design

Page: 224

View: 5191

Designer, author, educator Timothy Samara is a world authority on type and graphic design. His 2004 Rockport book, Typography Workbook has become an essential reference text for design classrooms and industry professionals. Now, in Letter Forms: The Design of Type, Past to Future he takes readers even deeper, expertly guiding them through the aesthetics as well as the technical considerations of his subject. He begins with an overview spanning the invention of movable type to today's digital typography, and ends with a showcase of contemporary fonts. Samara's true focus in this book is conveying the essentials of type design to practitioners, and thoughtfully and thoroughly explaining and illustrating the development of form and style. He walks you through letter form anatomy, stroke formation and rhythm, tool methodologies, structure and proportion, tool methodologies, and tons more. This all makes for one excellent, timely reference work that designers can return to in designing logos, wordmarks, signage, titling accents, and all of their graphic design work.
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Covering Print

75 Covers, 75 Years

Author: Steven Heller

Publisher: Print

ISBN: 9781440342950

Category: Design

Page: 152

View: 1572

A TOME OF ECLECTIC INSPIRATION Historically fascinating. Wonderfully conceived. Reflective of both aesthetic styles and cultural attitudes expressed through graphics since 1940. This is how Smithsonian National Design Award recipient Steven Heller describes the diverse covers of Print magazine. To celebrate one of the world's most revered graphic design publications' 75th anniversary, Heller curated a collection of 75 Print magazine covers straight from the archives. In Covering Print, he explores the context, aesthetics and individuals that made these iconic covers significant in both the design industry and history at large. If you're a designer, illustrator, artist or typography enthusiast who appreciates striking work from celebrated designers and illustrators, treat yourself to these brilliant covers, which are yours to display in book form or pull out and frame. Take part in celebrating Print magazine's most historic year yet.
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Visual Communication Design

An Introduction to Design Concepts in Everyday Experience

Author: Meredith Davis,Jamer Hunt

Publisher: Bloomsbury Publishing

ISBN: 1350031836

Category: Design

Page: 224

View: 2364

Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.
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Two-Dimensional Man

Author: Paul Sahre

Publisher: Abrams

ISBN: 1683350014

Category: Design

Page: 320

View: 5391

In Two-Dimensional Man, Paul Sahre shares deeply revealing stories that serve as the unlikely inspiration behind his extraordinary thirty-year design career. Sahre explores his mostly vain attempts to escape his "suburban Addams Family" upbringing and the death of his elephant-trainer brother. He also wrestles with the cosmic implications involved in operating a scanner, explains the disappearance of ice machines, analyzes a disastrous meeting with Steely Dan, and laments the typos, sunsets, and poor color choices that have shaped his work and point of view. Two-Dimensional Man portrays the designer's life as one of constant questioning, inventing, failing, dreaming, and ultimately making.
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Fox-Nahem

The Design Vision of Joe Nahem

Author: Anthony Iannacci

Publisher: Abrams

ISBN: 1683351185

Category: Design

Page: 272

View: 2697

Over 30 years, Joe Nahem of Fox-Nahem has built a reputation for creating classic, contemporary, bespoke, and highly creative interior designs. The first book on his career, Fox-Nahem presents his most luxurious, exuberant, and refined interiors that showcase his own personal vision of modernism. Featuring 15 projects, the accompanying essays detail Nahem’s design process, specifically his ability to function as much as a curator as designer, bringing together strong objects of quality and rarity in harmonious ensembles. Nahem’s interiors are unique because he designs many of the finishes, textiles, and furnishings that establish the look and feel of a room. He calls on a stable of artisans and craftspeople, including woodworkers, metal workers, and weavers, who assist him in creating one-of-a-kind environments for clients who demand something that no one else has. With more than 250 photographs, Fox-Nahem celebrates the work of a designer who seamlessly adapts his style to suit the context and fit his clients’ highly refined and original tastes.
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