Generation X

Americans Born 1965 To 1976

Author: New Strategist Press,New Strategist Publications, Inc,The New Strategist Editors

Publisher: N.A

ISBN: 9781940308845

Category: Consumer behavior

Page: 342

View: 8444

The eighth edition of Generation X: Americans Born 1965 to 1976 tells the story of the small but vital generation spanning the ages of 38 to 49 in 2014. Although their numbers are small, lifestage dictates that Generation X is a vital part of the nation's commerce and culture. People in their thirties and forties are in the crowded-nest years. They are supposed to be advancing in their careers, their incomes should be growing, and their spending should climb because of the expenses of children and teens. But the generation has been hit hard by the Great Recession and is still struggling to rec...
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Generation X

Americans Born 1965 to 1976

Author: New Strategist Publications, Inc

Publisher: New Strategist Publications Incorporated

ISBN: N.A

Category: Business & Economics

Page: 333

View: 5283

The new fourth edition of Generation X: Americans Born 1965 to 1976 brings you a detailed demographic and socioeconomic portrait of an age group that is marrying, setting up new households, and having children. Though small, Generation X has a powerful presence in the marketplace. Generation X's nine chapters bring you the facts about their Education, Health, Housing (a new chapter), Labor Force, Living Arrangements, Population, Spending, and Wealth. While the federal government has produced most of the data in Generation X, each table was individually created by the author and calculations were added to reveal trends and highlight important information.
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What's Next, Gen X?

Keeping Up, Moving Ahead, and Getting the Career You Want

Author: Tamara J. Erickson

Publisher: Harvard Business Press

ISBN: 1422120643

Category: Business & Economics

Page: 237

View: 1354

Keeping Up, Moving Ahead, and Getting the Career you want
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Generation Me - Revised and Updated

Why Today's Young Americans Are More Confident, Assertive, Entitled--and More Miserable Than Ever Before

Author: Jean M. Twenge

Publisher: Simon and Schuster

ISBN: 1476755566

Category: Social Science

Page: 400

View: 7541

Draws on more than a decade of research to identify the challenges being faced by today's young adults, offering insight into how unprecedented levels of competitiveness, economic imbalances, and changes in sexual dynamics are resulting in higher incidences of life dissatisfaction and psychological turmoil. 40,000 first printing.
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An Introduction To Staff Development In Academic Libraries

Author: Elizabeth Connor

Publisher: Routledge

ISBN: 1135694702

Category: Education

Page: 248

View: 4462

An indispensable resource for librarians of all roles, the case studies in An Introduction to Staff Development in Academic Libraries demonstrate the necessity and value of integrating the library's mission statement and strategic plan with bold approaches to staff orientation, training, mentoring, and development.
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True Story

How to Combine Story and Action to Transform Your Business

Author: Ty Montague

Publisher: Harvard Business Press

ISBN: 142218756X

Category: Business & Economics

Page: 224

View: 4302

Is your company a storyteller—or a storydoer? The old way to market a business was storytelling. But in today’s world, simply communicating your brand’s story in the hope that customers will listen is no longer enough. Instead, your authentic brand must be evident in every action the organization undertakes. Today’s most successful businesses are storydoers. These companies create products and services that, from the very beginning, are manifestations of an authentic and meaningful story—one told primarily through action, not advertising. In True Story, creative executive Ty Montague argues that any business, regardless of size or industry, can embrace the principles of storydoing. Indeed, our best-run companies—from small start-ups to global conglomerates—organize around a coherent narrative that is then broadcast through every action they take (from product design to customer service to marketing). Montague shows why storydoing firms are nimble, more adaptive to change, and more efficiently run businesses. Montague is a founder of the growth consultancy co:collective and the former president and CCO of J. Walter Thompson, the largest advertising agency in North America. He brings his depth of creative business experience to the book and provides a clear framework and proven process for bringing you and your customers together in the creation of your brand story. Montague introduces five critical elements—what he calls the “the four truths and the action map”—that are the foundation of storydoing: • the participants (your customers, partners, and employees) • the protagonist (your company today) • the stage (the world around your business) • the quest (your driving ambition and contribution to the world) • your action map (the actions that will make your story real for participants) The book is filled with examples of how forward-thinking organizations—including Red Bull, Shaklee, Grind, TOMS Shoes, and News Corporation—are effectively using storydoing to transform their organizations and drive extraordinary results.
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Decade of Nightmares

The End of the Sixties and the Making of Eighties America

Author: Philip Jenkins

Publisher: Oxford University Press

ISBN: 0199884447

Category: Social Science

Page: 352

View: 3334

Why did the youthful optimism and openness of the sixties give way to Ronald Reagan and the spirit of conservative reaction--a spirit that remains ascendant today? Drawing on a wide array of sources--including tabloid journalism, popular fiction, movies, and television shows--Philip Jenkins argues that a remarkable confluence of panics, scares, and a few genuine threats created a climate of fear that led to the conservative reaction. He identifies 1975 to 1986 as the watershed years. During this time, he says, there was a sharp increase in perceived threats to our security at home and abroad. At home, America seemed to be threatened by monstrous criminals--serial killers, child abusers, Satanic cults, and predatory drug dealers, to name just a few. On the international scene, we were confronted by the Soviet Union and its evil empire, by OPEC with its stranglehold on global oil, by the Ayatollahs who made hostages of our diplomats in Iran. Increasingly, these dangers began to be described in terms of moral evil. Rejecting the radicalism of the '60s, which many saw as the source of the crisis, Americans adopted a more pessimistic interpretation of human behavior, which harked back to much older themes in American culture. This simpler but darker vision ultimately brought us Ronald Reagan and the ascendancy of the political Right, which more than two decades later shows no sign of loosening its grip. Writing in his usual crisp and witty prose, Jenkins offers a truly original and persuasive account of a period that continues to fascinate the American public. It is bound to captivate anyone who lived through this period, as well as all those who want to understand the forces that transformed--and continue to define--the American political landscape.
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American Reference Books Annual

Author: Bohdan S. Wynar

Publisher: N.A

ISBN: N.A

Category: Reference books

Page: N.A

View: 3503

1970- issued in 2 vols.: v. 1, General reference, social sciences, history, economics, business; v. 2, Fine arts, humanities, science and engineering.
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Generation X

Geschichten für eine immer schneller werdende Kultur. Roman

Author: Douglas Coupland

Publisher: Aufbau Digital

ISBN: 3841216145

Category: Fiction

Page: 240

View: 1976

Die Bibel der Heutezeit. Willst du ein Haus oder ein Leben? Andy, Dag und Claire teilen die Sehnsüchte ihrer Eltern, der Babyboomer, nicht. Sicherheit ist ihnen egal. Denn das heraufdämmernde neue Jahrtausend verspricht nichts als Katastrophen. Überschuldung, Überbevölkerung, Klimaerwärmung, Komsumterror - vor diesem Hintergrund zählt nur noch eins: Frei zu sein und zu genießen. Die drei beschließen, sich loszusagen, auf Karriere und Kaufkraft zu verzichten, um sich ins Rentneridyll Palm Springs zurückzuziehen, Gin Tonic zu trinken, Geschichten zu erzählen und auf den Sonnenaufgang zu warten. Als „Generation X“ 1991 in den Vereinigten Staaten erschien, waren Leute wie Andy, Dag und Claire, ihre Haltung, die lässige Unverbindlichkeit, Patchworkkleidung, ihre Trink- und Schlafgewohnheiten noch Fiktion. Inzwischen gehören ihre Wiedergänger zum täglichen Straßenbild der Städte weltweit. Millennials und Xennials, Emos, Hipster, die Generation Y und Z. Ihr Denken und Fühlen zu verstehen, wäre ohne „Generation X“ nicht möglich.
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The Death Proclamation of Generation X

A Self-Fulfilling Prophesy of Goth, Grunge and Heroin

Author: Maxim W. Furek

Publisher: iUniverse

ISBN: 0595463193

Category: Family & Relationships

Page: 220

View: 757

Taking a hard, penetrating look at the despondent heart of darkness of the 1990s, The Death Proclamation of Generation X is a probing chronicle of America's thirteenth generation caught between the idealistic Baby Boomers and the well-financed Generation Y. Generation X was scapegoated and dismissed without the chance to prove themselves.Blending tenets of psychology, sociology, and cultural anthropology, author Maxim Furek offers a unique perspective to the post-modernist discourse by exploring the impact that personalities such as Andrew Wood, Kurt Cobain, Layne Staley, River Phoenix, Marilyn Manson, and Anna Nicole Smith left on that generation. Evaluating the psychological and sociological variables of goth, grunge, and heroin, Furek weaves a dark tapestry of this unique demographic group born between 1965 and 1978.The Death Proclamation of Generation X pieces together the complexities of Generation X to acknowledge their individuality, honor their existence, and to celebrate their future. They are a group with their own identity of music, attitude, and culture. The resilience of Generation X is but another example of the power of this special collection of people-a group of highly skilled and adaptive individuals. Penn State University has listed this book as recommended reading for "Introduction to Abnormal Psychology" and "Health Psychology."
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How to Design and Deliver Training for the New and Emerging Generations

Author: Susan El-Shamy

Publisher: John Wiley & Sons

ISBN: 0787977098

Category: Business & Economics

Page: 208

View: 1425

This much-needed resource helps trainers cut through the jungles oftheir own generational learning habits and clear a path to theemerging generations of learners. How to Design and DeliverTraining for the New and Emerging Generation gives“old-school” trainers the tools they need to changetheir training style¾from linear to random access,trainer-centered to learner-centered, text-oriented tographics-oriented, and so forth¾and accomplish this transitionwith ease. Author Susan El-Shamy, an international training expert,shows you how to create training sessions that will pick up thepace, increase interaction, link to the learner, offer options, andmake learning fun. How to Design and Deliver Training for theNew and Emerging Generations is an innovative resource that · Translates generational differences into strategies,techniques, and tips for designing and delivering training · Describes five key needs of learners from the emerginggenerations · Shows how to design and deliver training that meets theneeds of younger learners · Presents hundreds of engaging tips, tricks, and simpletechniques · Contains quotes and comments from the“Nintendo” generation of learners · Presents user-friendly call-outs, checklists, and quicktips · Offers twenty invovative games on a variety of topicsdesigned to engage learners of all ages
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Nursing Informatics, An Issue of Perioperative Nursing Clinics - E-Book

Author: Joy Don Baker

Publisher: Elsevier Health Sciences

ISBN: 145574428X

Category: Medical

Page: 160

View: 4997

This issue of Perioperative Nursing Clinics, Guest Edited by Joy Don Baker, PhD, RN-BC, CNE, CNOR, NEA-BC, will focus on Informatics with topics including: Distance education; computer science and cognitive science; role of the perioperative nurse as informaticist; cyber diving: literature search; website evaluation; bibliographic software; relational database programs; virtual learning environments; digital divide; and social networking legality.
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Children, Adolescents, and the Media, An Issue of Pediatric Clinics - E-Book

Author: Victor C. Strasburger

Publisher: Elsevier Health Sciences

ISBN: 1455746827

Category: Medical

Page: 220

View: 7946

Dr. Strasburger addresses a popular topic in mainstream media: What are the effects of the multitude of media that are available to our children and adolescents? His well-published authors try to answser this question with articles devoted to thefollowng topics: Health Effects of Media on Children and Adolescents; What Every Pediatrician Needs to Know About Social Networking Sites; Should Babies Be Watching TV and Videos?; Internet Bullying; Creative and Prosocial Uses of Media; Videogames: Good or Bad?; The New Threat of Digital Advertising; Does Media Use Cause Obesity?; Media in the Classroom; Eating Disorders and the Media; and Setting Up an Adolescent Health Website.
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The Greater Generation

In Defense of the Baby Boom Legacy

Author: Leonard Steinhorn

Publisher: Macmillan

ISBN: 1429909234

Category: History

Page: 336

View: 8534

The Greatest Generation gets credit for winning World War II and braving the Depression. But the Baby Boomers? All they get credit for is knowing how to order a tall skim double latte. What really is the true legacy of the Boomers? Summoning the amazing sea changes they've made in American culture, this controversial book recasts the much-maligned Boomers as a Greater Generation with a lasting legacy of tolerance and equality for all. Farewell, Donna Reed: "For women, the Baby Boom era has been one of breathtaking change—in a single generation American women have effected one of the greatest social metamorphoses in recorded history. What women are able to do today would have been unimaginable four or five decades ago, at best the stuff of utopian fantasy or science fiction." Not Only Women: "The egalitarian norms of the Baby Boom have deeply changed men and will continue to do so for generations to come." Diversity as a Moral Value: For too long, America denied blacks, gays, and other minorities their dignity and rights, but in the Boomer era we have enlarged the melting pot to include those once scorned and excluded. Boomers have led a culture war "to upend the rigid social structure of the Fifties and challenge centuries of entrenched norms and attitudes about race, ethnicity, religion, and sexuality." The Greening of America: Under Boomers, environmental protection has become a powerful new norm in American society. No longer do we tolerate toxic run-offs and progress at any cost. A Freer, More Open Society: Personal freedom, tolerance, openness, transparency, and equality—these are the values of the Baby Boom era, and we live them daily at home, work, school, and in our many relationships. The old ways—the prejudice, narrowmindedness, restrictive sex roles, smoke-filled rooms, double standards, rigid hierarchies—are going, going, gone thanks to Baby Boomers. The media have it wrong: You don't need to fight a war to be a great generation. America today is far more open, inclusive, and equal than at any time in our history, and Boomers are the foot soldiers who made it happen. The Greater Generation tells their remarkable story. "The Greater Generation is a timely, passionate defense of the Baby Boom generation. . . . Leonard Steinhorn reminds us of the essential liberal spirit that defined the Boomers and how they changed our country for the better. In doing so, he illuminates the critical issues that continue to challenge them and their children." —Joe Conason, bestselling author of Big Lies and The Hunting of the President "The Baby Boom generation changed the heart and soul of America. Leonard Steinhorn's The Greater Generation shows us how much better off we all are as a result." —Richard Florida, author of The Rise of the Creative Class "Steinhorn has written a smart and inspirational book that will be a boost to all Boomers, and will show their children why Mom and Dad know best." —Iris Krasnow, author of Surrendering to Marriage "In contrast to their parents' idealized standing as the ‘greatest generation,' Boomers have been gamely diminished as the ‘worst generation.' And this book shouts ENOUGH!" —Brent Green, author of Marketing to Leading-Edge Baby Boomers
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Women and Philanthropy

Boldly Shaping a Better World

Author: Sondra Shaw-Hardy,Martha A. Taylor,Buffy Beaudoin-Schwartz

Publisher: John Wiley & Sons

ISBN: 0470769777

Category: Business & Economics

Page: 304

View: 913

Women & Philanthropy Women's philanthropy has led the way in virtually reinventing the world of fundraising and ways of giving. When women make a gift, are in a leadership position, or volunteer their time to a nonprofit or charitable organization, they tend to base their efforts on solid principles such as compassion, values, vision, and responsibility. Women are increasingly engaged in giving circles, global giving, transformative gifts, entrepreneurial giving, faith-based giving, family and couple giving, and social change gifts. Based on extensive interviews and the authors' combined half century of experience, Women and Philanthropy shares new ways to better engage women in giving, as well as insights into developing women leaders in the nonprofit arena, and advises women seeking to develop as philanthropic leaders and shape the future for the better. Women and Philanthropy explores women's philanthropic endeavors, offering a wealth of information on key topics such as how and why women give, what it takes to develop a gender-sensitive fundraising program, how to develop a strategic plan to involve women as leaders and donors, and suggestions for working with women of wealth.
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An Introduction to Global Studies

Author: Patricia J. Campbell,Aran MacKinnon,Christy R. Stevens

Publisher: John Wiley & Sons

ISBN: 1444329588

Category: Political Science

Page: 440

View: 8089

Taking an interdisciplinary approach, An Introduction to Global Studies presents readers with a solid introduction to the complex, interconnected forces and issues confronting today's globalized world. Introduces readers to major theories, key terms, concepts, and notable theorists Equips readers with the basic knowledge and conceptual tools necessary for thinking critically about the complex issues facing the global community Includes a variety of supplemental features to facilitate learning and enhance readers' understanding of the material
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Gewalt

Eine neue Geschichte der Menschheit

Author: Steven Pinker

Publisher: S. Fischer Verlag

ISBN: 310401616X

Category: History

Page: 1216

View: 7114

Die Geschichte der Menschheit – eine ewige Abfolge von Krieg, Genozid, Mord, Folter und Vergewaltigung. Und es wird immer schlimmer. Aber ist das richtig? In einem wahren Opus Magnum, einer groß angelegten Gesamtgeschichte unserer Zivilisation, untersucht der weltbekannte Evolutionspsychologe Steven Pinker die Entwicklung der Gewalt von der Urzeit bis heute und in allen ihren individuellen und kollektiven Formen, vom Verprügeln der Ehefrau bis zum geplanten Völkermord. Unter Rückgriff auf eine Fülle von wissenschaftlichen Belegen aus den unterschiedlichsten Disziplinen beweist er zunächst, dass die Gewalt im Laufe der Geschichte stetig abgenommen hat und wir heute in der friedlichsten Epoche der Menschheit leben. Diese verblüffende Tatsache verlangt nach einer Erklärung: Pinker schält in seiner Analyse sechs Entwicklungen heraus, die diesen Trend begünstigt haben, untersucht die Psychologie der Gewalt auf fünf innere Dämonen, die Gewaltausübung begünstigen, benennt vier Eigenschaften des Menschen, die den inneren Dämonen entgegenarbeiten und isoliert schließlich fünf historische Kräfte, die uns heute in der friedlichsten Zeit seit jeher leben lassen. Pinkers Darstellung revolutioniert den Blick auf die Welt und uns Menschen. Und sie macht Hoffnung und Mut. »Pinkers Studie ist eine leidenschaftliche Antithese zum verbreiteten Kulturpessimismus und dem Gefühl des moralischen Untergangs der Moderne.« Der Spiegel »Steven Pinker ist ein Top-Autor und verdient all die Superlative, mit denen man ihn überhäuft« New York Times» Die Argumente von Steven Pinker haben Gewicht [...]. Die Chance, heute Opfer von Gewalt zu werden, ist viel geringer als zu jeder anderen Zeit. Das ist eine spannende Nachricht, die konträr zur öffentlichen Wahrnehmung ist." Deutschlandfunk »Steven Pinker ist ein intellektueller Rockstar« The Guardian »Der Evolutionspsychologe Steven Pinker gilt als wichtigster Intellektueller« Süddeutsche Zeitung »Verflucht überzeugend« Hamburger Abendblatt
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Shoe Dog

Die offizielle Biografie des NIKE-Gründers

Author: Phil Knight

Publisher: FinanzBuch Verlag

ISBN: 3862489280

Category: Biography & Autobiography

Page: 448

View: 9394

Als junger, abenteuerlustiger Business-School-Absolvent auf der Suche nach einer Herausforderung lieh Phil Knight sich von seinem Vater 50 Dollar und gründete eine Firma mit einer klaren Mission: qualitativ hochwertige, aber preiswerte Laufschuhe aus Japan importieren. In jenem ersten Jahr, 1963, verkaufte Knight Laufschuhe aus dem Kofferraum seines Plymouth Valiant heraus und erzielte einen Umsatz von 8000 Dollar. Heute liegen die Jahresumsätze von Nike bei über 30 Milliarden Dollar. In unserem Zeitalter der Start-ups hat sich Knights Firma Nike als Maßstab aller Dinge etabliert und sein "Swoosh" ist längst mehr als nur ein Logo. Es ist ein Symbol von Geschmeidigkeit und Größe, eines der wenigen Icons, die in jedem Winkel unseres Erdballs sofort wiedererkannt werden. Aber Knight selbst, der Mann hinter dem Swoosh, ist immer ein Geheimnis geblieben. Jetzt erzählt er endlich seine Geschichte. Seine Memoiren sind überraschend, bescheiden, ungeschönt, humorvoll und handwerklich meisterhaft. Den Anfang markiert eine klassische Situation am Scheideweg. Der 24-jährige Knight bereist als Rucksacktourist Asien, Europa und Afrika, ihn bewegen die ganz großen philosophischen Fragen des Lebens. Und er entscheidet sich für einen unkonventionellen Lebensweg. Anstatt für ein großes etabliertes Unternehmen zu arbeiten, beschließt er, etwas ganz Eigenes zu schaffen – etwas, das neu, dynamisch und anders ist. En détail beschreibt Knight die vielen unberechenbaren Risiken, mit denen er sich auf seinem Weg konfrontiert sah, die niederschmetternden Rückschläge, die skrupellosen Konkurrenten, die zahllosen Zweifler und Widersacher, die abweisenden Banker, die etlichen Male, wo er knapp einer Katastrophe entging, ebenso wie seine vielen triumphalen Erfolge.
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