Expert Secrets

The Underground Playbook for Finding Your Message, Building a Tribe, and Changing the World

Author: Russell Brunson

Publisher: Morgan James Publishing

ISBN: 1683504593

Category: Business & Economics

Page: N.A

View: 8334

Your message has the ability to change someone’s life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone’s health, grow a company or more... But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.
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Expert Secrets

The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice

Author: Russell Brunson

Publisher: N.A

ISBN: 9781683504580

Category: Business & Economics

Page: 302

View: 1553

Expert Secrets helps people find their message and then create a mass movement of people who will pay them for that advice.
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DotCom Secrets

The Underground Playbook for Growing Your Company Online

Author: Russell Brunson

Publisher: Morgan James Publishing

ISBN: 1630474789

Category: Business & Economics

Page: 236

View: 591

If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you’ve got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses, he has found that’s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that’s a little harder to see (that’s the bad news), but a lot easier to fix (that’s the good news). DotComSecrets will give you the marketing funnels and the sales scripts you need to be able to turn on a flood of new leads into your business.
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How to Write Copy That Sells

The Step-By-Step System for More Sales, to More Customers, More Often

Author: Ray Edwards

Publisher: Morgan James Publishing

ISBN: 1630475025

Category: Business & Economics

Page: 186

View: 2910

Writing copy that sells without seeming “salesy” can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple technique for writing copy that’s easy to read. How to write powerful short copy for social media. Sample headlines, bullet points, and openings – yours to “swipe” and use as your own! Tons of templates, examples, and checklists guaranteed to improve your copy. ...And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.
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The Automatic Customer

Creating a Subscription Business in Any Industry

Author: John Warrillow

Publisher: Penguin

ISBN: 159184746X

Category: Business & Economics

Page: 218

View: 6808

"How smart companies can use subscriptions to win customers, increase cash flow, and ignite growth What do Zipcar, Netflix, and WhatsApp have in common? They are pioneers of the new subscription economy in which people pay automatically for much more than publications. John Warrillow, the acclaimed author of Built to Sell, offers a blueprint for winning subscribers for any kind of business. He explains, for instance, - The nine different subscription models and how to apply each in your business. - How Dollar Shave Club turned shaving into a subscription. - The secret psychology of selling a subscription. - The eight reasons why customers stop subscribing. Whether business owners want to transform their entire model into a recurring revenue engine orjust pick up an extra 5 percent of automatic sales, they will find great insights and examples in Warrillow's book"--
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UNSCRIPTED

Life, Liberty, and the Pursuit of Entrepreneurship

Author: M.J. DeMarco

Publisher: Viperion Publishing Corp

ISBN: 0984358188

Category: Business & Economics

Page: 432

View: 8740

What if Life Wasn't About 50 Years of Wage-Slavery, Paying Bills and then Dying? Tired of sleepwalking through a mediocre life bribed by mindless video-gaming, redemptive weekends, and a scant paycheck from a soul-suffocating job? Welcome to the SCRIPTED club— where membership is neither perceived or consented. The fact is, ever since you’ve been old enough to sit obediently in a classroom, you have been culturally engineered for servitude, unwittingly enslaved into a Machiavellian system where illusionary rules go unchallenged, sanctified traditions go unquestioned, and lifelong dreams go unfulfilled. As a result, your life is hijacked and marginalised into debt, despair, and dependence. Life's death sentence becomes the daily curse of the trivial and mundane. Fun fades. Dreams die. Don't let life's consolation prize become a car and a weekend. Recapture what is yours and make a revolutionary repossession of life-and-liberty through the pursuit of entrepreneurship. A paradigm shift isn't needed—the damn paradigm needs to be thrown-out altogether. The truth is, if you blindly follow conventional wisdom pushed by conventional people living conventional lives, can you expect to be anything but conventional? Rewrite life’s script: ditch the job, give Wall Street the bird, and escape the insanity of trading your life away for a paycheck and an elderly promise called retirement. UNSCRIPT today and start leading life— instead of life leading you.
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Ca$hvertising

How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone

Author: Drew Eric Whitman

Publisher: Red Wheel/Weiser

ISBN: 1601638876

Category: Business & Economics

Page: 208

View: 6612

Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads. FACT! Four-color ads are up to 45 percent more effective than black and white. New York’s biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now—thanks to Cashvertising—you can, too. And it won’t matter one bit whether you’re a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you’re located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don’t cost a penny to use. Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York’s top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell—or how you sell it, this practical, fast-paced book will teach you: How to create powerful ads, brochures, sales letters, Websites, and more How to make people believe what you say “Sneaky” ways to persuade people to respond Effective tricks for writing “magnetic” headlines What mistakes to avoid...at all costs! What you should always/never do in your ads Expert formulas, guidance, tips and strategies
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Ask

The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...create a Mass of Raving Fans...and Take Any Business to the

Author: Ryan Levesque

Publisher: Dunham Group

ISBN: 9781939447722

Category: Business & Economics

Page: 160

View: 2754

THE MIND-READING SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESS Do you know how to find out what people"really"want to buy? (Not what you"think"they want, not what they"say"they want, but what they"really"want?) The"secret"is"asking"the right questions and the right questions are"not"what you might expect. "" "Ask"is based on the compelling premise that you should NEVER have to guess what your prospects and customers are thinking.The"Ask Formula"revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process. You ll discover why the"Ask Formula"is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them and in a way that makes people fall in love with you and your company. In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, "The Miami Herald," "The San Francisco Chronicle," "Mass Market Retailer," "Bloomberg Businessweek"and more) turns everything you know about customer surveys on its head. You ll discover how Ryan Levesque developedhis proven system for creating survey-based, customized sales funnels. And you ll also learn how YOU can implement the same system in your own business no matter your market. The"Ask Formula"blueprint is laid out in clear and detailed steps for anyone to use and adapt. Whether you re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both"inspire"you and"show"you how to skyrocket your online income while creating a mass of raving fans in the process simply by asking the"right""questions"in a surprisingly different way. For people looking to scale up their business, "Ask"will utterly transform how you think about consumer behavior and selling online. For example, you ll learn: How to increase your income by 36% by asking potential customers this slightly unusual 4 word question. Why most businesses are doing surveys all wrong (and the one question you should NEVER be asking your prospects) And much, much more "
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Launch

An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams

Author: Jeff Walker

Publisher: Morgan James Publishing

ISBN: 1630470171

Category: Business & Economics

Page: 206

View: 8015

Revealing the secrets to engineering success that will change the future of a business, an Internet entrepreneur offers a how-to manual for launching a successful product or business in an increasingly digital world.
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Storytelling Made Easy

Persuade and Transform Your Audiences, Buyers, And Clients -Simply, Quickly, and Profitably

Author: Michael Hauge

Publisher: BookBaby

ISBN: 1941870937

Category: Business & Economics

Page: 82

View: 4654

HARNESS THE POWER OF HOLLYWOOD STORYTELLING MAGIC Renowned Hollywood story expert Michael Hauge’s Six Step Success Story formula gives your potential clients and buyers the emotional experience of success—and will move them to take action.
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The 9/11 Commission Report

Final Report of the National Commission on Terrorist Attacks Upon the United States

Author: N.A

Publisher: Government Printing Office

ISBN: 0160891809

Category: Political Science

Page: 587

View: 3670

This edition has been designated as the only official U.S. Government edition of the 9-11 Commission’s Final Report. It provides a full and complete account of the circumstances surrounding the September 11th, 2001 terrorist attacks, including preparedness for and the immediate response to the attacks. It also includes recommendations designed to guard against future attacks.
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The Way of the Superior Man

A Spiritual Guide to Mastering the Challenges of Women, Work, and Sexual Desire: Easy Read Comfort Edition

Author: David Deida

Publisher: ReadHowYouWant.com

ISBN: 1427086532

Category: Body, Mind & Spirit

Page: 312

View: 3921

What is your true purpose in life? What do women really want? What makes a good lover? If you're a man reading this, you've undoubtedly asked yourself these questionsbut you may not have had much luck answering them. Until now. In The Way of the Superior Man David Deida explores the most important issues in men's livesfrom career and family to women and intimacy to love and spiritualityto offer a practical guidebook for living a masculine life of integrity, authenticity, and freedom. Join this bestselling author and internationally renowned expert on sexual spirituality for straightforward advice, empowering skills, body practices, and more to help you realize a life of fulfillment, immediately and without compromise.
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The 10 Pillars of Wealth

The Mindsets and Understandings the World's Richest People Use to Generate Unlimited Lifelong Wealth

Author: Alex Becker

Publisher: Infoyogis Technologies LLC

ISBN: 9780692635421

Category: Business & Economics

Page: 204

View: 6808

The world has led you to believe that financial freedom is not something you can willfully create in your life. You have been taught to view wealth as something that happens only to a lucky special few who win some random business lottery or are blessed with an unimaginable talent you can never have. The TRUTH is that creating excessive financial wealth does not come down to luck or talent. It comes down simply to your beliefs, understanding and views. AKA the Pillars that reinforce your every action. Alex Becker not only breaks down the most important Pillars for you but shows you how to bring them into your life TODAY to begin generating life-long financial freedom. In this book, you are going to discover how to: - -Successfully quit your 9-5 and take back your life without taking massive financial risks -Separate your time from money so that you are constantly getting paid (even in your sleep) -Understand the lessons multi-millionaires have learned through years of trial and error without having to go through the same pitfalls -Motivate yourself to take action by truly understanding the risks of starting a business and how to almost remove them entirely -How to map out the exact actions you need to take to build million dollar businesses step by step and without question -Skip the time wasting mistakes that stop most people from becoming successful quickly and learn how to make money in as little as weeks by focusing on solely what gets you paid.
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Flip the Funnel

How to Use Existing Customers to Gain New Ones

Author: Joseph Jaffe

Publisher: John Wiley & Sons

ISBN: 9780470591260

Category: Business & Economics

Page: 304

View: 8029

Why customer retention is the new acquisition If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leader on new media and social media. In most businesses, it costs roughly five-to-ten times more to acquire a new customer than it does to retain an existing one, and yet companies continue to disproportionately spend their budgets into the "wrong" end of the funnel – the mass media or awareness side. What we haven't paid enough attention to is the "right" end of the funnel-the word-of-mouth component that essentially acts as a multiplier for future business. The economic impact of an active, engaged and loyal customer is tremendous. And the same is true of the opposite scenario, namely the impact of angry customers and negative word-of-mouth or referrals. It is this thinking that Jaffe has channeled to challenge marketers to "flip the funnel" once and for all. With a renewed focus and energy on customer experience, it is possible to grow your sales, while decreasing your budget – in other words, getting more from less. Engaging a few customers to spread the word to many. Using this new "flipped funnel" model, together with a set of new rules of customer service and a revolutionary customer referral and activation process, you'll learn how to transform your existing customers into your best salespeople. In addition, Jaffe will explain how to best introduce and combine both digital and social media tools to boost your loyalty arsenal, deploy "influencer marketing" and implement word-of-mouth strategies that inspire your loyal, opinionated, and most vocal customers to become credible, persuasive, and influential endorsers of your products and services. Explains how to cut your marketing budget AND grow sales! Illustrates practical ways to use existing customers to reach out to new prospects Outlines the authentic role of social media Demonstrates key ideas with rich, real life examples including Comcast, Apple, The Obama Campaign, Dell, Panasonic, American Airlines, Delta Airlines, Johnson & Johnson, Coca-Cola and many, many more Written by one of the most sought-after consultants, keynote speakers, and thought-leaders on new marketing change and innovation; renowned blogger and podcaster at Jaffe Juice (www.jaffejuice.com) and host/presenter of web video show, JaffeJuiceTV (www.jaffejuice.tv) Visit www.flipthefunnelnow.com to join the conversation.
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Instagram Secrets

The Underground Playbook for Growing Your Following Fast, Driving Massive Traffic and Generating Predictable Profits

Author: Jeremy McGilvrey

Publisher: N.A

ISBN: 9780692873953

Category: Internet marketing

Page: 228

View: 7560

Instagram Secrets is NOT a book about getting likes and comments or which hashtags to use. Instead, the information found inside of the 21 chapters lays out a step-by-step formula for the two things online entrepreneurs care about most: 1. Building a large following FAST. 2. Converting those followers into DOLLARS. The old way of being successful on social media meant that you had to spend a small fortune to build your following, then light your marketing dollars on fire trying to figure out Facebook ads. Instagram Secrets completely demolishes the old way entrepreneurs were taught to use social media to grow their businesses. Now, anybody (even if you have ZERO Instagram followers) can generate an ENDLESS FLOOD of warm, cheap and targeted leads on demand. The warmer the lead, the easier the sale. The cheaper the lead, the higher the profit. Wasting weeks or months on "testing" is now a thing of the past. You can now test your website, landing page, and sales funnels in just a few hours and make the necessary tweaks that will put you on the fast track to profitability. There is a HUGE misconception about what it really means to be successful on social media: Having tons of followers is great, but it's meaningless if it doesn't make you money. Getting likes makes you feel good, but you can't pay your bills with Instagram likes. Getting leads makes it seem like you are winning, but leads without sales are useless. Those who LOSE on Instagram treat it like a popularity contest to fuel their ego. Winning on Instagram is simple: Just follow the blueprint Jeremy reveals in this book. Will Instagram Secrets work for you? Yes. The pure gold packed from cover-to-cover in this book is not THEORY by the latest "Insta-Fake Guru." The author, Jeremy McGilvrey wrote the book after learning DIRECTLY from Jason Stone, aka @Millionaire_Mentor who to date has 2.4 million followers, built and email list of 350,000 loyal subscribers and netted well over $2,000,000 using only Instagram. Jeremy wrote Instagram Secrets the same way Napoleon Hill wrote the all-time personal development best seller Think and Grow Rich. Hill interviewed billionaire businessman Andrew Carnegie to learn the secrets behind how he achieved his unheard-of success and indestructible WEALTH. He then simplified Carnegie's teachings into the first ever roadmap for attaining extraordinary financial success. Similarly, McGilvrey distilled Jason Stone's vast knowledge into the most comprehensive book ever written for building a massive Instagram following and turning those followers into dollars. Not only did McGilvrey STUDY with the best, he also APPLIED everything he learned from @Millionaire_Mentor to build two Instagram pages to a combined 312,567 followers in under 15 months, collect 35,456 email leads in 7 months and earn daily predictable profits from Instagram. Instagram Secrets was written with the goal of helping entrepreneurs completely bypass the years of pain, suffering and failure associated with building a profitable business and help them to achieve massive online success in record time. If you are looking for another cookie-cutter training about how to become Insta-Famous Instagram Secrets is not for you. But, if you are serious about using Instagram to grow your following fast, get leads, make sales and build a profitable business...Then pick up your copy of Instagram Secrets today.
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How to Make Your Advertising Make Money

Author: John Caples

Publisher: WWW.Snowballpublishing.com

ISBN: 9781607964612

Category: Business & Economics

Page: 386

View: 3780

How to Make Your Advertising Make Money by John Caples In this remarkable reference, John Caples, a man who has won countless awards and made millions of dollars for some of the largest companies in the United States, draws upon more than 50 years of experience to show you how to write advertising copy that sells anything and everything... write headlines that command instant attention...save thousands of dollars in expenses each year...and much more. Containing hundreds of true stories, checklists, and guidelines, this sourcebook is for every copywriter, creative director, and business executive who wants to learn how to write copy that sells-from the master who most say did it better than anyone. You'll get: 1. Secrets of Successful Advertising 2. Twelve Ways to Find Advertising Ideas 3. Three Famous Case Histories 4. How to Get Ideas from Brainstorming 5. 303 Words and Phrases that Sell 6. How to Write Sentences that Sell 7. Sales Appeals that Last Forever 8. How to Write Headlines that Make Money 9. How to Use Stories to Sell Products 10. Tips on Copywriting 11. How Editorial Style Ads Can Bring Increased Sales 12. How to Write Sales Letters that Make Money 13. How Direct Response Can Help Advertisers Make Money 14. Ways to Improve Your Copy 15. How to Write Radio Commercials that Get Action 16. How to Apply Mail Order Know-How in Writing TV Commercials 17. Summing Up My Success Secrets I Have Learned in 50 Years Meet the Author John Caples was Vice President of BBDO, Inc. when he retired after 40 years of service with the nation's third largest advertising agency. The creator of such classic ads as "They Laughed When I Sat Down at the Piano" and "They Grinned When the Waiter Spoke to Me in French," and a member of the Copywriters's Halls of Fame, Mr. Caples built a nationwide reputation for his research and scientific methods of testing advertising effectiveness.
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Supplement Marketing Secrets

How to Double the Profits of Any Supplement Business in the Next 6 to 12 Months

Author: Doberman Dan

Publisher: Createspace Independent Publishing Platform

ISBN: 9781537177755

Category:

Page: 184

View: 5189

Insider Reveals How You Can Grab YOUR Share Of The $36.7 BILLION Natural Health Explosion! Discover the most effective way to promote, grow and make maximum profits from a nutritional supplement business including: - How to transform any supplement business into to a predictable and reliable autopilot cash-generating machine... practically overnight! - A dirt-cheap way to get your hands on millions of dollars of proven supplement marketing research. (This one secret alone can exponentially increase your profits!) - The fastest and BEST way to go from zero to $1 million in sales... as quickly as possible. (Many supplement business owners not privy to this go broke during the scaling process. That's no longer a worry for you when you know this one secret.) - How to come up with the most powerful -- and highest converting -- supplement sales copy possible. - The very first thing you must do IMMEDIATELY after you get a new customer. (If you don't know this, your business will be a never-ending struggle month after month.) - And MUCH more!
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Give

The Ultimate Guide to Using Facebook Advertising to Generate More Leads, More Clients, and Massive Roi

Author: Nicholas Kusmich

Publisher: N.A

ISBN: 9781619615762

Category: Business & Economics

Page: 170

View: 1671

Facebook is the single most effective platform for marketing in the Internet era, and Nicholas Kusmich is the best Facebook marketer in the world. In Give, he will show you what differentiates Facebook from traditional advertising and explain why it's so important to promote your business in a way that's congruent with the norms of social media. He'll take you through a four-step process to pinpoint your market, master your message, create a magnet, and build a mechanism that both collects and helps you retain and develop those relationships. You'll find the tools you need to share your authentic voice with the people who want to hear it and turn their attention into satisfying, meaningful sales.
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