Dynamics of Public Relations and Journalism

A Practical Guide for Media Studies

Author: Annette Clear,Linda Weideman

Publisher: Juta and Company Ltd

ISBN: 9780702156373

Category: Business & Economics

Page: 218

View: 8936

Various methods of conveying newsworthy information are discussed in this analysis of the common qualities of public relations and journalism professionals. Practical anecdotes explain how public relations practioners and journalists interact daily in the South African media context. Common features between these two professions are discussed, including how a public relations professional applies journalistic skills including interviewing, writing, taking photographs, and designing page layout. Recent technological developments are covered, and print, television, and electronic media are compared.
Release

Dynamics of Media Writing

Adapt and Connect

Author: Vincent F. Filak

Publisher: CQ Press

ISBN: 1506381456

Category: Language Arts & Disciplines

Page: 296

View: 8427

This fully updated Second Edition of Dynamics of Media Writing helps you learn transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations and advertising, to digital and social media platforms. Whether writing a story, press release or a tweet, today’s media writers must adapt their message to each specific media format in order to successfully connect with their audience. New to the Second Edition: A new chapter on social media discusses the latest developments in this rapidly changing area. New Helpful Hints boxes help you hone your media writing skills. New and updated information on interviewing, dictionary usage, lead structure and more bring the book fully up-to-date. Themes from the former Chapter 14 are now woven through the book to stress the importance of clarity and accuracy, lifelong learning and transferable skills. Fake news is now covered in multiple sections to help you both understand and spot it when reviewing the news. Additional photos and graphics illustrate the various elements of storytelling to make the information easier for you to apply. New "Give It a Try" features at the end of the Adapt and Connect boxes allow you to try out the skills outlined.
Release

Dynamics of Writing

An Exercise Guide

Author: Vincent F. Filak

Publisher: CQ Press

ISBN: 1506347681

Category: Language Arts & Disciplines

Page: 96

View: 1302

Dynamics of Writing: An Exercise Guide gives you multiple opportunities to practice your writing skills in-class or as take-home assignments. Each chapter focuses on a different aspect of the newswriting process and offers short-answer, multiple-choice, and writing-prompt activities to help you master the concepts and skills presented in Vincent F. Filak’s comprehensive book. Additional exercises built around the unique demands of online newswriting will prepare you to meet the demands of a changing media landscape. Key Features: “Writing Exercises” enable you to recall & demonstrate your understanding of various elements found in each chapter in Dynamics of News Writing and Reporting. “Practice Writing” exercises empower you to apply their knowledge in a safe, in-class environment. “Live-Action Exercises” encourage you to expand their knowledge and experience through out-of-class reporting and writing opportunities.
Release

Dynamics of News Reporting and Writing

Foundational Skills for a Digital Age

Author: Vincent F. Filak

Publisher: CQ Press

ISBN: 1506344763

Category: Language Arts & Disciplines

Page: 344

View: 7822

Journalists in today’s media environment require a skill set that can be adapted to a variety of media. Dynamics of News Reporting and Writing: Foundational Skills for a Digital Age teaches students the foundational skills they need to successfully report and write the news in an evolving digital landscape. Author Vince F. Filak offers guidance on the essential skills of the industry while weaving in the “how-to’s” of writing digital news. Recognizing that well-crafted stories are founded on sharp prose, this new text covers the foundational elements of newswriting, such as lead writing, structure, and storytelling while also teaching students how to think critically and determine what matters most to their readers. Key Features: An audience-centric approach encourages students to understand why and how news is relevant to the lives of their readers before they even start digging into their stories. “Write Now! Exercises” provide students with an opportunity to immediately practice the core set of skills they have just learned and apply these skills to various platforms. “Consider This” debates spark classroom discussions by encouraging students to take a closer look at a current issue or ideological dilemma and make a valid case for their position. “Thoughts from a Pro” offer students an up-close look at a specific aspect of reporting and writing from a professional who is plying their trade each day.
Release

Dynamics of Media Editing

Author: Vincent F. Filak

Publisher: CQ Press

ISBN: 1506379125

Category: Language Arts & Disciplines

Page: 248

View: 8599

As traditional newsrooms staffed by journalists and managed by experienced editors become less and less common, there is an even greater need for all types of professional writers to be fluent in the editorial process. Dynamics of Media Editing emphasizes the broad value of editing as both a tool for journalistic management and an essential skill for individual writers of all stripes. Author Vince F. Filak recognizes editing as an essential process for improving the quality of published writing, something that is relevant and essential to investigative journalists, social media interns, celebrity bloggers, and everyone in between. By organizing the book around skills and by platforms, Dynamics of Media Editing shows students how the basic principles of good editing work across disciplines and media platforms.
Release

Media Management in the Age of Giants

Business Dynamics of Journalism. Second Edition.

Author: Dennis F. Herrick

Publisher: UNM Press

ISBN: 0826351646

Category: Language Arts & Disciplines

Page: 416

View: 9081

The emergence of giant media corporations has created a new era in mass communications. The world of media giants—with a focus on the bottom line—makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Release

Investigative Journalism

Context and Practice

Author: Hugo de Burgh

Publisher: Psychology Press

ISBN: 0415190541

Category: Language Arts & Disciplines

Page: 325

View: 6243

Investigative Journalism is a critical and reflective introduction to the traditions and practices of investigative journalism. Beginning with a historical survey, the authors explain how investigative journalism should be understood within the framework of the mass media. They discuss how it relates to the legal system, the place of ethics in investigations and the influence of new technologies on journalistic practices.
Release

Network Journalism

Journalistic Practice in Interactive Spheres

Author: Ansgard Heinrich

Publisher: Routledge

ISBN: 1136822437

Category: Language Arts & Disciplines

Page: 282

View: 8973

Drawing on current theoretical debates in journalism studies, and grounded in empirical research, Heinrich here analyzes the interplay between journalistic practice and processes of globalization and digitalization. She argues that a new kind of journalism is emerging, characterized by an increasingly global flow of news as well as a growing number of news deliverers. Within this transformed news sphere the roles of journalistic outlets change. They become nodes, arranged in a dense net of information gatherers, producers, and disseminators. The interactive connections among these news providers constitute what Heinrich calls the sphere of "network journalism."
Release

Public Relations and Communication Management

Current Trends and Emerging Topics

Author: Krishnamurthy Sriramesh,Ansgar Zerfass,Jeong-Nam Kim

Publisher: Routledge

ISBN: 1136159266

Category: Language Arts & Disciplines

Page: 390

View: 5065

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations and 105 master’s theses. This volume recognizes the Grunig‘s contributions to public relations scholarship over the past four decades. To honor the Grunig’s scholarship, this volume continues to expand their body of work with essays from renowned colleagues, former students, and research associates. The chapters discuss current trends in the field as well as emerging issues that drive the field forward. Sample topics include theories and future aspects of the behavioral, strategic management approach to managing public relations, and its linkages and implications to related subfields and key field issues. Contributions stimulate academic discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts.
Release

Making Journalists

Diverse Models, Global Issues

Author: Hugo de Burgh

Publisher: Routledge

ISBN: 1134377541

Category: Social Science

Page: 312

View: 9289

At a time when the media’s relation to power is at the forefront of political discussion, this book considers how journalists can affect public discourse on politics, economy and society at large. From well-known and respected authors providing all new material, Making Journalists considers journalism education, training, practice and professionalism across a wide range of countries, including Saudi Arabia, Africa, India, USA and the UK. The book offers insights into: what journalism is how education makes the journalist and, therefore, the news models of journalism taught and practised across the globe the ethical implications of the process. When news reporting can lead to decisions on whether or not to got to war, everything can be affected by journalists and their mediation of the world. This text brings these present issues together in one invaluable resource for all students of journalism, politics and media studies.
Release

Television Journalism

Author: Stephen Cushion

Publisher: SAGE

ISBN: 1446254135

Category: Language Arts & Disciplines

Page: 240

View: 4879

"Amidst the glut of studies on new media and the news, the enduring medium of television finally gets the attention it deserves. Cushion brings television news back into perfect focus in a book that offers historical depth, geographical breadth, empirical analysis and above all, political significance. Through an interrogation of the dynamics of and relations between regulation, ownership, the working practices of journalism and the news audience, Cushion makes a clear case for why and how television news should be firmly positioned in the public interest. It should be required reading for anyone concerned with news and journalism." - Natalie Fenton, Goldsmiths, University of London "An admirably ambitious synthesis of journalism scholarship and journalism practice, providing a comprehensive resource of historical analysis, contemporary trends and key data." - Stewart Purvis, City University and former CEO of ITN Despite the democratic promise of new media, television journalism remains the most viewed, valued and trusted source of information in many countries around the world. Comparing patterns of ownership, policy and regulation, this book explores how different environments have historically shaped contemporary trends in television journalism internationally. Informed by original research, Television Journalism lays bare the implications of market forces, public service interventions and regulatory shifts in television journalism's changing production practices, news values and audience expectations. Accessibly written and packed with topical references, this authoritative account offers fresh insights into the past, present and future of journalism, making it a necessary point of reference for upper-level undergraduates, researchers and academics in broadcasting, journalism, mass communication and media studies.
Release

Ethical Practice of Social Media in Public Relations

Author: Marcia W. DiStaso,Denise Sevick Bortree

Publisher: Routledge

ISBN: 1317917901

Category: Language Arts & Disciplines

Page: 252

View: 5042

Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement requires organizations to actively participate with public groups, and this highly-interactive exchange raises a new set of ethical concerns for communicators. In this rapidly changing communications environment, the long-term implications of social media are uncertain, and this book provides the much needed research to understand its impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations such as diversity, non-profit communication, health communication, financial communication, public affairs, entertainment communication, environmental communication, crisis communication, and non-profit communication. The chapter authors, expert scholars within their fields of public relations, offer insights drawn from original research and case study examples of ethical dilemmas raised by social media communication.
Release

The Handbook of Global Online Journalism

Author: Eugenia Siapera,Andreas Veglis

Publisher: John Wiley & Sons

ISBN: 1118313941

Category: Language Arts & Disciplines

Page: 528

View: 2194

The Handbook to Global Online Journalism features acollection of readings from international practitioners andscholars that represent a comprehensive and state-of-the-artoverview of the relationship between the internet and journalismaround the world. Provides a state-of-the-art overview of current research andfuture directions of online journalism Traces the evolution of journalistic practices, businessmodels, and shifting patterns of journalistic cultures that haveemerged around the world with the migration of news online Written and edited by top international researchers andpractitioners in the area of online journalism Features an extensive breadth of coverage, including economics,organizational practices, contents and experiences Discusses developments in online news in a wide range ofcountries, from the USA to Brazil, and from Germany to China Contains original theory, new research data, and reviews ofexisting studies in the field
Release

Media in War and Armed Conflict

Dynamics of Conflict News Production and Dissemination

Author: Romy Fröhlich

Publisher: Routledge

ISBN: 1351685392

Category: Language Arts & Disciplines

Page: 354

View: 4545

This book focuses on the social process of conflict news production and the emergence of public discourse on war and armed conflict. Its contributions combine qualitative and quantitative approaches through interview studies and computer-assisted content analysis and apply a unique comparative and holistic approach over time, across different cycles of six conflicts in three regions of the world, and across different types of domestic, international and transnational media. In so doing, it explores the roles of public communication through traditional media, social media, strategic communication, and public relations in informing and involving national and international actors in conflict prevention, resolution and peace-keeping. It provides a key point of reference for creative, innovative, and state-of-the-art empirical research on media and armed conflict.
Release

The Changing Dynamics of U.S. Defense Spending

Author: Leon V. Sigal

Publisher: Greenwood Publishing Group

ISBN: 9780275966409

Category: Political Science

Page: 231

View: 4903

Probing beneath the stable surface of the political and economic environment for defense spending, this book reveals pressures for change and conflict in Congress, the news media, and the defense industry. It shows how fewer Congressional districts are getting larger shares of the Pentagon pie and questions whether new weapons help preserve the defense industry.
Release

Journalism Quarterly

Author: N.A

Publisher: N.A

ISBN: N.A

Category: Journalism

Page: N.A

View: 3475

Includes section "Book reviews" and other bibliographical material.
Release

On The Condition of Anonymity

Unnamed Sources and the Battle for Journalism

Author: Matt Carlson

Publisher: University of Illinois Press

ISBN: 0252093186

Category: Language Arts & Disciplines

Page: 216

View: 8370

Matt Carlson confronts the promise and perils of unnamed sources in this exhaustive analysis of controversial episodes in American journalism during the George W. Bush administration, from prewar reporting mistakes at the New York Times and Washington Post to the Valerie Plame leak case and Dan Rather's lawsuit against CBS News. Weaving a narrative thread that stretches from the uncritical post-9/11 era to the spectacle of the Scooter Libby trial, Carlson examines a tense period in American history through the lens of journalism. Revealing new insights about high-profile cases involving confidential sources, he highlights contextual and structural features of the era, including pressure from the right, scrutiny from new media and citizen journalists, and the struggles of traditional media to survive amid increased competition and decreased resources.
Release

PR!

A Social History of Spin

Author: Stuart Ewen

Publisher: Basic Books (AZ)

ISBN: N.A

Category: Language Arts & Disciplines

Page: 480

View: 5790

Traces the history of public relations as a tool born during the Industrial Revolution to counter the attacks by muckrakers, and examines how it has been used throughout American history by large corporations to manipulate public opinion
Release